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Cinemas are seducing movie-lovers with gourmet food and booze
The New York Post ^ | September 8, 2017 | Gregory E. Miller

Posted on 09/09/2017 2:52:05 PM PDT by 2ndDivisionVet

All the Raisinets in the world aren’t enough to sugarcoat this fact: In recent months, the Hollywood box office has been a disaster. In terms of attendance, Tinseltown just wrapped up its worst summer at the box office in nearly a quarter-century.

That means theaters now have to fight harder than ever to get butts in seats. “For a very long time, movie theaters were not overly focused on pleasing the consumer,” says Eric Handler, a media analyst at MKM Partners.

But in recent years, he says, theater owners have wised up to a novel idea: making the theater experience enjoyable beyond the screen.

First it was comfier seats, and now it’s all about tossing aside the stale popcorn for mouthwatering gourmet options. “Movie theaters are really stepping up to distinguish themselves from each other,” says Daniel Loria, editorial director of BoxOffice Media. “Every theater is building its identity.”

New boutique-style venues are offering everything from dine-in table service to full bars. That competition’s a good thing, says Loria, and it hints at a sustainable future. “So many theaters wouldn’t be opening if there were heavy clouds in the forecast,” he says....

(Excerpt) Read more at nypost.com ...


TOPICS: Business/Economy; Food; TV/Movies
KEYWORDS: cinema; dyingbreed; hollyweirdvalues; hollywood; movies; newyork; payback; vanishingamerica
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To: JoeProBono

I endured this experience only once. Never, ever again. The worst!


21 posted on 09/09/2017 3:14:57 PM PDT by miss marmelstein
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To: 2ndDivisionVet

I do think there is a niche for small theaters right now to show old classics and art (foreign) films, if they can create a pleasant enough atmosphere to bring in adult regulars.


22 posted on 09/09/2017 3:16:42 PM PDT by yefragetuwrabrumuy (Hitlers Mein Kampf, translated into Arabic, is "My Jihad")
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To: Reily
No, that is probably just the ticket. A gourmet meal would cost $40 per at theater inflation rates.
23 posted on 09/09/2017 3:16:45 PM PDT by dhs12345
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To: 2ndDivisionVet

Cruises have been seducing me since 1989 with gourmet food & live entertainment and ocean breezes. My alcohol intake boils down to 2 o3 drinks during a 7 day cruise.


24 posted on 09/09/2017 3:17:52 PM PDT by entropy12 (Why Republicans woo & pursue people who will never vote for them (liberals & media) ?)
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To: Lera
"Her in-cinema menu offers high-end fare you eat with your fingers, including crispy tempura green beans ($10), spicy tuna on crispy rice ($19) and Reuben croquettes with Swiss cheese"

Sounds like Malia and Sasha Obama's school lunches.

25 posted on 09/09/2017 3:18:03 PM PDT by COBOL2Java (RuPaul and Yertle - our illustrious Republican leaders up the Hill - God help us!)
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To: LesbianThespianGymnasticMidget

naysayer
A person who advises potential victims against investing in pyramid schemes, Ponzi scams and similar types of fraud.
Word typically used by recruiters/pushers of such scams.
“Don’t listen to the naysayers who are spreading negativity; Join our fabulous Panama-based risk-free program, pay in 500 dollars, and receive a guaranteed 2% profit each day for 6 months!”

Gotto love urban dictionary. Under no circumstances look up a blumpkin or a chuck berry. You have been warned.


26 posted on 09/09/2017 3:18:30 PM PDT by LesbianThespianGymnasticMidget (God punishes Conservatives by making them argue with fools. Go Trump!)
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To: Reily

I admit, I have gone to one of these high-end theaters...I knew it would be expensive but....I took three other people with me...the seats were really big, leather recliners - very comfortable. The seats were paired by 2’s and between them was a small table with a lamp on it. It was very comfortable...the room seated about 25 people which was really nice as the seats were not all slammed together...we had some food and drinks delivered to our seats during the movie that we ordered off a menu. Waiters came around 3 or 4 times during the movie to see if we needed anything. The quality of the food was fair to poor. All in it costed about $200. Nice experience buy way too expensive.


27 posted on 09/09/2017 3:18:35 PM PDT by Jonny7797
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To: dhs12345

If you have not seen the movie before, it is brand new to you, regardless of release year.


28 posted on 09/09/2017 3:19:20 PM PDT by entropy12 (Why Republicans woo & pursue people who will never vote for them (liberals & media) ?)
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To: Baynative

I knew the movie experience was going downhill the time I was watching a movie and heard an infant crying.


29 posted on 09/09/2017 3:20:20 PM PDT by Jeff Chandler (https://imgoat.com/uploads/645920e395/39513.gif)
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To: Jonny7797

Well you answered my question!

So not likely to do this!


30 posted on 09/09/2017 3:20:38 PM PDT by Reily
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To: Baynative

Then you’ve missed the newest PITA: the employee who comes down an aisle every 15 minutes checking for anyone pirating the movie....


31 posted on 09/09/2017 3:20:52 PM PDT by mewzilla (Was Obama surveilling John Roberts? Might explain a lot.)
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To: 2ndDivisionVet

Hells bells! Why not bribe them with pot? Then they will buy more eats. As we all know, pot induces the “Munchies.”

Pot will also cause these mush head movie goers to swallow the Leftist pap that has contaminated today’s scripts.


32 posted on 09/09/2017 3:20:59 PM PDT by jonrick46 (The Left has a mental illness: A totalitarian psyche.)
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To: 2ndDivisionVet

We went to see a movie recently. Two tickets, popcorn, two drinks, and a candy: $54! The negative experience of ads, noise, and other things is why we have a nice system at home to enjoy instead.


33 posted on 09/09/2017 3:23:44 PM PDT by CodeToad (Victorious warriors WIN first, then go to war! Go TRUMP!!!)
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To: LesbianThespianGymnasticMidget
You have been warned.

I shoulda listened.

34 posted on 09/09/2017 3:23:47 PM PDT by Billthedrill
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To: yefragetuwrabrumuy
"the innocent act of tying a red helium balloon to a sewer grate."

Please tell us more. What does a red balloon suspended over a sewer grate accomplish?

35 posted on 09/09/2017 3:24:35 PM PDT by jonrick46 (The Left has a mental illness: A totalitarian psyche.)
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To: LesbianThespianGymnasticMidget

[[Sooooooo, over priced bar food to watch celebrities take a crap? I see a flaw in this plan. Call me a nay sayer if you want, but this is ending in chapter 7.]]

I haven’t been in a bar in ages but I can not see men going into a bar to order green beans especially 10.00 green beans a good burger for 10.00 I can see but green beans
No doubt the theater is run by a nut ball lefty .

Hollyweird doesn’t produce movies worth sitting through anymore anymore and why would I want to support an industry that hates me and says so every chance they get .

No thanks . If I want good green beans I go to a Chinese restaurant and eat something else good to go with the green beans .

Insane liberals that think they can insult their customers and expect to keep . They act like French waiters now lol


36 posted on 09/09/2017 3:24:41 PM PDT by Lera (1 Corinthians 15:1-4)
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To: entropy12

Exactly. And not exactly as good as the first one. But worth the $6 for the two of us. Not a good value at $30 for two tickets.


37 posted on 09/09/2017 3:26:22 PM PDT by dhs12345
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To: jonrick46
Hells bells! Why not bribe them with pot?

Say Hello To The Marketing Department !!

38 posted on 09/09/2017 3:26:28 PM PDT by onona (Please Lord guide my thoughts and actions)
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To: vooch

Actually they’re doing very well. They tend to be smaller theaters so they don’t need as high a ticket sales. And since in the opening weeks the distributor takes most of the ticket money loss of seats isn’t much loss of revenue. Theaters have always made the bulk of their money on refreshments, these theaters have simply decided that instead $1 candies and selling them for $5 to actually make their refreshments good and worth the money.

In the end they really don’t even make things more expensive, the one by me prices run about the same as any other mid-range bar/restaurant. And they make the wise move of having the lobby open to the non-ticketed as an actual restaurant, so you don’t even need to go to a movie for them to make money on you (the wife is quite fond of a couple things on their menu, we’ve gone for lunch without a movie multiple times). You can spend $20 per person for crappy refreshments at a regular theater or $20 per person for good food and drink at the upscale place.

They’re actually growing the industry (their subsection of it anyway) very well. They’re attacking some of the major complaints people have with the theater experience, and positioning themselves to be profitable if current trends continue.


39 posted on 09/09/2017 3:26:35 PM PDT by discostu (Things are in their place, The heavens are secure, The whole thing explodes in my face)
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To: 2ndDivisionVet

I love the movie parties at Dallas area Alamo Drafthouses. Special foods and drinks, quote-alongs to Willie Wonka with two of the original kids in person, Blazing Saddles, Rocky Horror with the original cast, Galaxy Quest and a tribute to Alan Rickman, Love Actually to cheer or boo along, and two different Die Hard parties, including one on Christmas Eve. Props to join in on the screen action. Massive bowls of popcorn for the price of a tiny box at other theaters. Worth the cost!


40 posted on 09/09/2017 3:31:36 PM PDT by Moonmad27
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