Posted on 07/19/2024 11:47:28 AM PDT by Red Badger
Congratulations, America. We are wrapping up one the wildest, most historical weeks in modern history with a huge win: Bud Light is officially dethroned as our No. 1 beer.
All Hail the new King Modelo Especial!
After Bud Light’s leadership decided to utterly destroy their brand and careers by hiring Dylan Mulvaney — a biological male who dresses up as a horrendously insulting parody of a woman — as their brand ambassador, America bit back by deciding to boycott Bud’s bullsh*t. Modelo Especial is officially America’s top choice of beer, ending a decades-long rule by Bud, according to The Wall Street Journal.
It was the best of times, it was the worst of times while we scrambled to find our replacement redneck brew. In the joys of dethroning Bud Light, something pretty tragic happened. Americans turned to Michelob Ultra. The beer has reportedly come in second behind Modelo Especial. I’m considering a deep-dive investigation into why so many of my fellow countrymen hate themselves enough to drink this stuff. But then again, I am partial to a White Claw, so perhaps we’re all trash?
But at least we’re not Bud Light trash anymore!
I wouldn’t be surprised if Bud Light stops being a thing within the next year or so. There’ve been some solid attempts to rebrand, but the damage seems to have been done.
Michelob Ultra is like drinking unflavored seltzer water with a dash of alcohol in it.
Whatever happened to Hamms, or Rainier or Olympia? Lums restaurant chain used to cook their hotdogs in Ballentine, my uncle’s drank Schlitz , and my dad drank Fallstaff or Old Milwaukee, my Piney cousins all drank Stroths.
Because of my “heritage” around these various budget brews growing up... I came to the conclusion that beer is way overrated, especially bottled beer. Kegs or cans, no skunking. Blindfold tests tend to agree.
Singha was atrocious and Sam Magoo was ferocious.
A strong homemade Korean “ongee” beer is a beautiful thing, but it’s an acquired taste. Saki is also palatable.
From BRAVE AI:
Defunct beer brands
Based on the provided search results, here is a list of notable defunct beer brands:
Falstaff (1838-1996): An American beer brand that was once the third-largest in the US, popular at ballparks and backyard barbecues.
Rheingold (1883-1976): A German-American brand that was the official beer of the New York Mets and featured a Miss Rheingold contest.
Ballantine (1840-1991): A brand synonymous with the New York Yankees, its “three-ring” logo was a iconic symbol of the team.
Stroh’s (1850-1999): A Midwestern beer giant that was acquired by Pabst Brewing Company and still produces Colt 45 and Mickey’s Malt Liquor.
Schlitz (1849-1982): A Milwaukee-based brand that was once the largest in the US and the world, known for its “Grapefruit Juice is Brewed for You” slogan.
Narragansett (1888-1992): A Rhode Island-based brewery that was once the largest in New England, its beer is still brewed and available in some areas.
Oldenberg Brewery (1838-1970s): A Kentucky-based brewery that was known for its Light and Ice versions, discontinued in 2021.
Lone Star (1895-1997): A Texas-based brewery that was forced to discontinue operations during Prohibition and did not resume production until after its repeal.
Primo (1897-1990s): A Hawaiian brewery that halted production during Prohibition and resumed brewing in 2007 under Pabst Brewing Company.
Heileman’s Old Style (1902-1996): A Wisconsin-based brewery that was acquired by Pabst Brewing Company and still produces beer under the Old Style brand.
These are just a few examples of the many defunct beer brands that once thrived in the United States.
I think you are reading too much into my comments. Besides, I don’t drink. I’m perfectly happy with Bud Light losing.
Hamms went defunct in 1997
https://en.wikipedia.org/wiki/Hamm‘s_Brewery
Rainier went defunct in 1999
https://en.wikipedia.org/wiki/Rainier_Brewing_Company
Olympia went defunct in 2003
https://en.wikipedia.org/wiki/Olympia_Brewing_Company
Achlitz went defunct in 1999
https://en.wikipedia.org/wiki/Joseph_Schlitz_Brewing_Company
Read it as Moderna.
Modelo in the USA is Canandaigua Wine Company..or whatever they call themselves now. Constellation Brands, IIRC.
Lost revenue is lost revenue and they're not making that back. Depending on the analysis, Transheuser Busch / InBev has furthered a permanent drop in sales of Bud Light at least 20% in addition to their already significant decline which led them to Go Woke in the first place. Bud Light sales peaked at 42.4 million barrels in 2008 and had already dropped to 25.7 million barrels by 2020.
In addition to the smack that Transheuser Busch / InBev got and continues to get, the message is also clear to other korporations - Don't use promote troons and deviance to the public as a means to support your declining company.
I do that sometimes - my apology for overreaching.
Guys who are heavy regular beer drinkers and price conscious drink Bud Light these days.
Fixed it for ya.
Stopped purchasing AB products when they sold out to foreigners. Miller High Life in clear glass bottles served ice cold is the choice now. I was a life(adult)-long drinker of Budweiser and Michelob. Anyway, they own many other brews now so this is just a ‘blip’ to corporate.
“Incorrect, IN THE US.”
What’s incorrect? Especial is not made in the US?
AB InBev owns a 50% non-controlling stake in Modelo.
Modelo Especial is a better beer than Bud Lite. Modelo Negra is very superior beer, actually an Ale.
“Ballantine (1840-1991): A brand synonymous with the New York Yankees, its “three-ring” logo was a iconic symbol of the team.”
Mel Allen on the radio called a Yankee home run a Ballantine Blast or a White Owl Wallop.
Bud Lite was the number one
seller I maintain not because of its taste or quality, but due to slick advertising and cheap price. Ever since the end of Prohibition, Americans have been mostly content to drink a watery beer concoction that could be quickly and cheaply brewed. Budweiser notoriously boasted of using rice in its brew, basically a cheap filler. In the 1980s so called Lite beers became a thing for consumers wanting a lower calorie less filling brew. Mich Ultra is the ultimate lite beer with low calories, low carbs, low alcohol and low taste.
I am surprised that Modelo, a traditional brewed lager, has so quickly dominated the US market. Perhaps American consumers have discovered the taste of real beer.
But inside the US Modelo is owned by Constellation not InBev.
So your statement is incorrect.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.