South Africans are being asked to quit drinking for the month of October as part of a campaign to raise awareness about alcohol abuse. The idea behind the OcSober campaign is simple - stay sober in October. Instead of drinking away their cash, participants are encouraged to donate it to a charity of your choice. Organisers hope that the initiative will help to reduce the number of alcohol-related fatalities on roads. Charity organisations have given the campaign the thumbs up. “It’s new for us, but I think if you talk about a campaign like this and you can really market...
