Posted on 08/21/2025 4:33:55 PM PDT by E. Pluribus Unum
Cracker Barrel is done. Woke executives killed it, wrapped the corpse in a rainbow flag, and then made it do a little puppet show in New York City for the entertainment of all their woke little friends.
Cracker Barrel’s new logo — and its miserable attempt to reinvent itself — is obviously a complete disaster, whether in terms of customer backlash or the company’s stock price.
But the real reason Cracker Barrel has been struggling is that its service and food quality nosedived after Covid, and instead of fixing that, the company and its woke executives decided to go full Bud Light and taste the rainbow and dare its customers to object.
They stopped bringing you biscuits and cornbread as a matter of course, then they shrunk them. The food started to taste and look reheated instead of freshly prepared, and the service got slower and sloppier. Everyone who’s been a loyal customer over the years has experienced this. It’s undeniable.
Those are admittedly tricky problems to fix, especially given how service quality everywhere has sucked after Covid. It’s hard to find wait staff and cooks who always show up when they’re supposed to and take pride in their work.
Cracker Barrel executives refused to address those problems — problems that any customer would’ve pointed out had they bothered to ask. Instead, the executives went all-in on woke alphabet BS: DEI this, BLM that, LGBT whatever.
Because that’s what people want at an old country diner: gay race communism shoved in their faces.
The stupid rebrand in which executives stripped every last bit of charm and character from the company and its restaurants and stores was just the latest in a long line of attempts to set money on fire by breaking what didn’t need to be fixed and refusing to...
(Excerpt) Read more at thefederalist.com ...
Because that's what people want at an old country diner: gay race communism shoved in their faces.
Well said!
The problem with American business schools is that they only teach about profits. So thats what American executives focus on.
They dont teach about think business in a globalist way, meaning the entire system. How reheating products, for example to save on production, but also affects how customers might react to something that seems stalish.
I didn’t realize the chain had cast its tent towards Sodom.
Too bad for them.
Generally, I’ve had good experiences at CB. But I haven’t been there in a while.
All they had to do was improve the food back to where it used to be.
The problem with American business schools is that they only teach about profits. So thats what American executives focus on.
Go woke, go broke.
Even before Covid they started using commissary to make some dishes that they reheated.
But not breakfast. You can’t reheat eggs or hash browns. Or toast. Biscuits maybe but they tasted fresh to me.
Bacon, not sure. Sausage patty or link, probably.
Chicken and dumplings, veggies and mac n cheese again probably.
Better pay at Chick-fil-A and In-N-Out plus superior company culture. So it can be done.
There seems to be no business strategy for making a profit while hating America.
DID I DO THAT?
Yes, in part, you were hired by some morons on the BOD to fix it.
AND YOU HAVE FAILED. LIBERTARDS WEARING CLOWN GLASSES MOST ALWAYS FAIL!
Cracker Barrel’s Karen-looking - is CEO the right term? - was on a liberal program saying the feedback from customers and the work force was 100% positive.
Yeah, sure right.....I don’t think so.
That schnoz makes her look like Groucho Marx.
Business school dogma:
Nothing should be made in the USA
American workers are overpaid and hard to deal with
Keep wages low by importing labor
Try to figure out how little you can pay workers and still get them to come to work.
There seems to be no business strategy for making a profit while hating America.
Yeah, the “I hate my phucking country and everything it stands for so I’m gonna have a Bud Lite and eat dinner at Crackhead Barrel” doesn’t seem to be a very wide appealing marketing message.
Ha ha ha, if Urkel was a white female.
They started with the new logo and then went downhill from there.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.