Posted on 06/17/2020 4:50:37 AM PDT by lowbridge
The Aunt Jemima brand of syrup and pancake mix will get a new name and image, Quaker Oats announced Wednesday, saying the company recognizes that "Aunt Jemima's origins are based on a racial stereotype."
The 130-year-old brand features a Black woman named Aunt Jemima, who was originally dressed as a minstrel character.
The picture has changed over time, and in recent years Quaker removed the “mammy” kerchief from the character to blunt growing criticism that the brand perpetuated a racist stereotype that dated to the days of slavery. But Quaker, a subsidiary of PepsiCo, said removing the image and name is part of an effort by the company “to make progress toward racial equality.”
The picture has changed over time, and in recent years Quaker removed the “mammy” kerchief from the character to blunt growing criticism that the brand perpetuated a racist stereotype that dated to the days of slavery. But Quaker, a subsidiary of PepsiCo, said removing the image and name is part of an effort by the company “to make progress toward racial equality.”
“We recognize Aunt Jemima’s origins are based on a racial stereotype," Kristin Kroepfl, vice president and chief marketing officer of Quaker Foods North America, said in a press release. “As we work to make progress toward racial equality through several initiatives, we also must take a hard look at our portfolio of brands and ensure they reflect our values and meet our consumers’ expectations."
Kroepfl said the company has worked to "update" the brand to be "appropriate and respectful" but it realized the changes were insufficient.
(Excerpt) Read more at nbcnews.com ...
Deciding
Which
Bathroom
To use.
To scottiemom and snoringbear:
It’s a crime what they’re doing to our past. I’ve loved those stories. My books were printed on cloth-like pages, IIRC. About 20 years ago, when a buddy and I heard that the Song of the South films were being removed, we found an address to buy them online and each bought one. As I recall, it was someplace in Canada.
“’based on a racial stereotype’”
Bull shit.
It’s based on an image of a “black mother”, a kindly back mother.
It pays homage to THAT, that that kindly black mother’s face sold people on the idea they were getting a good product!!!
That was not a “bad” thing.
After he saw his parents killed by Indians he didn’t have much love for them.
That’s just flat out racism it says black women don’t know how to cook.
Plus it offends seismic tremors
Oh...i see dm type two and hypertension and stroke in that organisms near future.
What is wrong with people that they immediately connect things to slavery? I never once in my life connected Aunt Jemima to slavery, I connected her to the occasional day we got pancakes so she meant a rare and wonderful treat.
Everything has to be made into something ugly.
Betty is now a transitioning male. More recipes with salted meat, butter and beer.
Maximally light absorbing sticky stuff. MLASS.
You are lucky you had a nanny. My Grandmother came over from Scotland to be a nanny, I imagine the children under her care still have fond memories of her and her incredible shortbread.
If you have ever seen Gone With The Wind, you will recognize it.
Make her a white woman. That solves it, right?
The Quakers don't care.
Now that's funny right there, I don't care who you are.
That’s the ticket.
Looked it up. https://www.fragrantica.com/perfume/Vigny/Le-Golliwogg-14111.html
Not exactly something I’d be attracted to.
Any of the fragrance lingering?
No scent left.
It is just an iconic collector period piece.
Isn’t the “Quaker” image a stereotype also?
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