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Planet Fitness sees $400MILLION wiped off its value in just five days after banning member who exposed 'trans woman' shaving in the female locker rooms
Daily Mail UK ^ | March 20, 2024 | Isabelle Stanley

Posted on 03/20/2024 5:52:27 PM PDT by Morgana

Planet Fitness' valuation has plummeted $400 million in five days after they banned a member who shared a photo of a 'trans woman' using a female locker room.

The company's value dropped from $5.3 billion on March 14 to $4.9 billion on March 19, and its shares are down by 13.59 percent compared to a month ago.

The decline follows Planet Fitness refusing to walk back its decision to ban a member who exposed a 'trans woman' shaving in a female locker room earlier this month.

Patricia Silva was barred after she detailed an incident at her Alaska gym online, where she said she saw a transgender woman in her locker room.

Following backlash against the ban, the company said although some members may feel uncomfortable sharing facilities, 'this discomfort is not a reason to deny access to the transgender member.'

The company's stock fell by 7.8 percent on Tuesday, going from its opening price of $59.44 to a five-month low of $54.80, it then rebounded slightly.

Silva posted a video describing her experience at the gym on Facebook in early March.

She said she had just finished working out at Planet Fitness' Fairbanks location, when she saw the person, whom she called 'a man with a penis,' carrying out his routine in front of a 12-year-old girl.

Silva, who has previously run for Fairbanks Borough Assembly, told the 'trans woman' they should really be using the male locker room.

The trans woman replied that they were 'LGB.'

Silva then took a picture of the person and shared it online and recounted her experience in a Facebook video.

(Excerpt) Read more at dailymail.co.uk ...


TOPICS: Business/Economy; News/Current Events; Politics/Elections; US: Alaska
KEYWORDS: alaska; boycottplanetfitness; budenlightened; droppedvalue; fairbanks; gym; planetfagness; planetfitness; planetunfit; trans; transgender; transgenders; transgenderwoman; transwoman
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To: tet68

It was his face....but he looks/dresses like man-perp.


61 posted on 03/20/2024 7:52:16 PM PDT by caww (O death, when you seized my Lord, you lost your grip on me......)
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To: usafa92
If you make too much noise while working out, usually a grunt or dropping weights, they ring the lunk alarm, which is like an air raid siren, singling that person out so they stop making noise. It’s ridiculous.

Seems like worst possible solution:
We perceive as you as disruptive to others near you, therefore we shall startle the sh*t out of and disrupt the workouts of EVERYONE in the establishment!
62 posted on 03/20/2024 7:54:47 PM PDT by verum ago (I figure some people must truly be in love, for only love can be so blind.)
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To: Jonty30
As an active member of a gym, I know that I have choices.

If my gym let men dressed up as females into the ladies/girls room, I would (politely of course) inform them of my reasons to leave and never, ever return, and to encourage all by friends and fam to do the same.

Toodles.

63 posted on 03/20/2024 7:54:58 PM PDT by Seaplaner (Never give in. Never give in. Never, never, never...in nothing, great or small...Winston ChurchIill)
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To: MayflowerMadam

Do any of the four reasons I gave you make sense to you?

Just curious ...


64 posted on 03/20/2024 7:57:58 PM PDT by NorthMountain (... the right of the people to keep and bear arms shall not be infringed)
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To: Morgana

Good time to revoke the woke or make them go broke. Their choice, our duty.


65 posted on 03/20/2024 8:17:27 PM PDT by Robert DeLong
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To: usafa92
They want a judgment free environment but have no problem ringing the lunk alarm and shaming one person in front of everyone.

And, of course, the lunk alarm is to shame somebody who is actually making a great effort, but drops a heavy dumbbell onto the floor. Yes, let's injure ourselves by gently lowering those 50-lb dumbbells to the floor after wearing ourselves out doing flies on the bench.

66 posted on 03/20/2024 8:20:56 PM PDT by Tolerance Sucks Rocks (FBI out of Florida!)
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To: Morgana

Instead of “they,” the grammatically and biologically correct pronoun would be “it.”


67 posted on 03/20/2024 9:54:25 PM PDT by HIDEK6 (God bless Donald Trump. A)
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To: NorthMountain

“Do any of the four reasons I gave you make sense to you?”

For certain people, I suppose.

I lived in CA for about 10 years. The gym-obsessed people were self-centered intolerable narcissists, and that’s what I think about gyms from my own personal experience. It’s not just the “going to” the gym, it also is the bragging about it: “Look at meeee! Look at meee! I’m going to the GYM!” So ... yes ... for certain people.

When I meet people who are hankering to get their gym fix, I don’t take them seriously. But if that’s what floats their boats, fine; each to his own. I’m sure they don’t take me seriously if they consider what I do, either, and I’m OK with that.


68 posted on 03/21/2024 3:10:23 AM PDT by MayflowerMadam (Fraud vitiates everything." - SCOTUS)
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To: Morgana

Planet Fitness = the NEW BUD LIGHT.

EXCELLENT!!!


69 posted on 03/21/2024 3:55:11 AM PDT by Maris Crane
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To: Morgana

good.


70 posted on 03/21/2024 4:35:27 AM PDT by ronniesgal (have you even tried to mind your own business?)
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To: Tolerance Sucks Rocks

Where is the Bimbo alarm. You know the one that sounds when some silly cow starts taking selfies and recording videos?


71 posted on 03/21/2024 4:44:08 AM PDT by TalBlack (I We have a Christian duty and a patriotic duty. God help us.)
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To: circlecity

The dumbbells stop at 60…

You can be publicly mocked if you grunt.

That said, I never grunt.


72 posted on 03/21/2024 5:09:11 AM PDT by EEGator
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To: EEGator
All I do, is grunt.

It's how I communicate.

73 posted on 03/21/2024 5:11:36 AM PDT by Lazamataz (We are so screwed. We are so screwed. We are so screwed. We are so screwed. We are so screwed.)
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To: Tolerance Sucks Rocks

Now I want to go to Planet Fitness, and GRUNT LOUDLY while I simply walk.


74 posted on 03/21/2024 5:18:51 AM PDT by Lazamataz (We are so screwed. We are so screwed. We are so screwed. We are so screwed. We are so screwed.)
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To: EEGator

And it focuses primarily on cardio machines. Like I said it tries to appeal to middle class women seeking to lose weight.


75 posted on 03/21/2024 6:58:07 AM PDT by circlecity
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To: Lazamataz

We could hang…


76 posted on 03/21/2024 8:22:20 AM PDT by EEGator
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To: circlecity

Like I said, it also appeals to beta & omega males.

I can’t imagine anything more useless than women doing half assed cardio to lose weight.


77 posted on 03/21/2024 8:26:32 AM PDT by EEGator
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To: EEGator

Lol I agree with you there if they aren’t on a strict diet. But PF doesn’t want them to actually lose weight. They want them to think they are doing the right thing to try to lose weight. Weight loss is 70% diet and 30% exercise.


78 posted on 03/21/2024 8:53:53 AM PDT by circlecity
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To: circlecity

That’s why they have a bagel day and pizza day.

I’m actually a terrible customer.(different gym) I show up all the time and lift “heavy” weights.
Best customer joins Jan 2nd, never comes again…


79 posted on 03/21/2024 9:08:37 AM PDT by EEGator
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To: EEGator

💯


80 posted on 03/21/2024 9:20:04 AM PDT by circlecity
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