Posted on 05/25/2023 12:47:23 PM PDT by SeekAndFind
Target has faced enormous criticism for its recent efforts to cater to the transgender community in recent weeks after the national retailer introduced a “Pride collection” across its stores, featuring merchandise, clothing, and books promoting transgender-friendly messages and leftist gender ideology. What made this particularly troubling was that the products were not just for adults but also for young children and babies. Target also ensured that these products were prominently displayed at the front of its stores, forcing everyone who entered to be exposed to its rainbow-colored propaganda.
In response to the mounting backlash, Target held an emergency meeting and instructed certain store locations, mainly in rural Southern areas, to relocate and reduce the size of their Pride sections to avoid a situation similar to the Bud Light controversy.
“I think given the current situation with Bud Light, the company is terrified of a Bud Light situation,” a Target insider said.
Well, it looks like they couldn’t contain the damage. Just a week ago, Target’s stock closed at $160.96 per share, resulting in a market capitalization of $74.3 billion. However, early trading on Thursday showed a 1% decrease, with shares trading at $141.76. As a result, the market value has fallen to $65.3 billion — a 12% drop and a staggering loss of $9 billion in market capitalization.
Boycotts are generally seen as ineffective for various reasons. However, the boycott of Anheuser-Busch and Bud Light, prompted by their controversial partnership with Dylan Mulvaney, a TikTok influencer who pretends to be a girl, defied precedent. The boycott resulted in a significant decrease in demand for Bud Light, with sales down more than 28%. Anheuser-Busch has lost a reported $16 billion in market value since the boycott began.
(Excerpt) Read more at pjmedia.com ...
Well that’s nine billion they won’t need to tuck to hide.
Call it the tranny-tax
The military is finding out.
(Target Loses $9 Billion in Market Value After Boycott)
EXCELLENT!!!
What cowards. I am never setting foot in a Target ever again and I’m not rural Southern. I tolerated them kicking out the Salvation Army bell ringers and red kettles at Christmas. Then I tolerated their horrendous bathroom policy change.
But this is the final straw.
Post of the day!
We have NOT won against Target YET !!
This company will not stop insulting customers until consumers prove to them that what they are doing is hurting business. There may have been an emergency meeting, but all that came of it was a having the displays moved and reduced in a few select stores in conservative markets. If you don’t live in one of those rural southern areas, you will still have to see this ridiculous pride collection when you walk in stores. If you are even still shopping at Target.
It’s clear that the Bud Light boycott has empowered those who oppose radical transgender ideology, and Target is clearly responding to that, but there’s no reason to believe they’ve have a spiritual awakening the way Anheuser-Busch did. Target hasn’t felt the same financial pain, and they’re not going to give up their wokeness unless consumers make it clear that their efforts to groom kids aren’t welcome.
Nice. Hoping the trend continues.
Oh wait...is that “satire” and “tongue-in-cheek” Ron?
I prefer the french pronunciation tar-jay or tar-gay
I hope they go bankrupt. I will not be ordering from them any time soon.
Darn! Tell me who’s next so I can buy some put options on their stock!
lol...but not enough
I hope you said that with a Mr. Burns voice.
RE: Darn! Tell me who’s next so I can buy some put options on their stock!
Have a close look at the VF CORPORATION, they are the owner of North Face, which is also boldly selling pride apparel to kids.
see here:
https://www.newsweek.com/north-face-boycott-calls-company-defends-pride-range-1802653
The inventor of the women’s bathroom for men is now looking into the Abyss.
I interviewed with them 40 years ago for a high tech job.
I was NOT impressed.
Can Dominion fix it?
Bill & Ted’s version will work just as well!
Thanks for the tip. Is VF the same as VF outlet? They are a solid company, dividend aristocrat? Well time to check the option chains!
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