Posted on 05/24/2023 9:57:21 PM PDT by Morgana
Bud Light's parent company Anheuser-Busch has seen its market value plunge $15.7billion since the disastrous campaign with transgender-influencer Dylan Mulvaney.
Since April 1, the company has consistently been dropping down the rankings, with experts saying it 'just keeps getting a little worse each week'.
But their competitors have added $3.2billion in market value to their brands in the same time.
Molson Coors, which owns Coors Lite, has seen an increase of $2.2billion market value, around 20 percent, while Heineken has a spike of $1billion – an increase of 1.7 percent.
Sales of Bud Light are down more than 23 percent as of the week ending May 6, according to JPMorgan beverage analyst Jared Dinges.
He said the bank expects a 12 to 13 percent volume decline over the course of a year in the US.
'We believe there is a subset of American consumers who will not drink a Bud Light for the foreseeable future,' the analysts said on Tuesday.
He added: 'Shares have underperformed EU Beer peers by 15% since the start of April.
'We believe this is due to U.S. uncertainty, as investor focus has shifted squarely to the potential impact from the Bud Light controversy.'
The expected decline in earnings, before interest and tax, will follow a 12 percent drop in volume and a 10 percent decline in sales.
(Excerpt) Read more at dailymail.co.uk ...
Oh no, a beer shortage. We all better start buying bud light footed.
Or is that bud light loafer
This needs to happen to a number of other businesses.
Bud Light will be sold at Disney resorts...
Here is the spokesman er... spokes it.
https://imgur.com/zMuPdi5
How do they figure the billions of losses in value? The stock share price hasn’t changed to that degree.
Should be at 20
Yes it has. AB has 1.74 billion shares of stock outstanding.
Stock is down around $8 per share.
Multiply the price reduction times the outstanding shares to see the reduced
market capitalization- in this case 8 times 1.74 billion.
I won’t be happy until AB stock is a penny stock
I won’t be happy until AB folds as a company
“pride goeth before a fall’’.
I wonder if that stupid kid ever heard that?
I like it how the analysts call the issue, “the controversy”... ain’t no “controversy” with me....I am not gonna give my money to a company who thinks that a man who thinks he is a woman is a legitimate lifestyle choice worthy of influencing a beer popularity.
The “whatever’s” are trying to normalize their delusion by flooding the media pathways with mention of their “choice”. Sorry, no money for you,
“And the woman VP of marketing responsible for this is still not fired”
And the queers are not happy with Pissweiser as they didn’t support the tranny through this self inflicted situation. There really is no reason to keep her around other than if the Lawyers don’t think they are on firm ground.
Great...a twofer... don’t go to Disney resorts (or buy Disney “anything”)and don’t by inBev beer. Kill two companies at once....
We will do better spending our money on better things.
[Anheuser-Busch has lost a staggering $15.7 BILLION in value since Bud Light controversy began - as rivals add $3.2b to their value and experts warn of beer SHORTAGE]
Excellent. Hope they continue to crash and it doesn’t stop.
Hope Target crashes as well. They want to push Satan and Obama’s freak show, then they can lose their companies.
beer shortage aka Beer companies chomping at the bit to raise prices.
Ha you made me actually go to DM just so I could vote NO.
LOL
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