Posted on 08/08/2022 3:53:09 AM PDT by george76
They’ll never admit to it openly, but getting woke makes companies broke.
Hollywood has been overtly progressive for decades, but this is nothing compared to the social justice invasion since 2016.
After around five years of an unprecedented leftist onslaught on the entertainment industry we are finally starting to see the rampage lose oxygen. There’s a weakness within woke productions that the alternative media has been pointing out for a long time – They don’t make a profit because they are designed to appease a minority of leftist zennials that don’t have any money. This is the wrong crowd to rely on for cash flow.
It is fair to say that the entertainment industry was partially conned. First, there are those tantalizing ESG loans that can be easily had as long a company loudly declares their fealty to the social justice agenda. Then, of course, there is the fact that many corporate CEOs and marketing people track Twitter trends with the ignorant assumption that Twitter is actually a reflection of the real world. The woke mob on Twitter is amplified by the company itself, while most contrary voices are stifled and buried. Anyone using the Twitter echo chamber as a marketing gauge would be led to believe that leftist ideology is the prevailing ideology of the nation. It’s not even close.
Some companies are finally realizing this fact and are taking action to reduce their exposure to woke content, or otherwise perish from loss of viewership. Here’s the thing – Leftists could take over every platform for media distribution (they almost have), but they still can’t force the public to consume woke content. Eventually, the loss of viewers and profits is going to hurt their bottom line.
Warner Media (now owned by Discovery) seems to be on the forefront of the purge of leftist content. Under chief executive David Zaslav, Discovery is aggressively dissecting Warner to understand why a company with so many iconic brands and franchises is continually failing at the box office and on streaming. Zaslav is now dumping far left content like the poison it is.
Most notably, Zaslav was behind the torching of news service CNN+ after less than a month of operation when it utterly failed to pull in subscribers. Now, he has shelved the $100 million ‘Batgirl’ movie, a woke travesty with woke directors which test audiences hated. He is also reportedly cutting the impending Supergirl movie, which rumors indicate was designed to replace the beloved Superman franchise with a female version played by a race swapped actress of Colombian descent (the original Supergirl is supposed to be white and blonde).
Another event that shocked leftists was Netflix taking an ax to “First Kill,” a lesbian vampire series that no one asked for and apparently no one watched.
This was after Netflix canceled a host of woke programming in the past couple of months, including a show called “Anti-Racist Baby” written by well known Critical Race Theory propagandist Ibram X. Kendi, and another animated show called “Q-Force” (Queer Force).
HBO Max recently canceled their “Gordita Chronicles” after only one season; the show based on a Dominican immigrant family heavily pushed leftist narratives of victim group status and depicted America as a racist and oppressive nation. No mention of the fact that millions of non-white people try to sneak into the US every year even though it is supposedly “bigoted.”
The examples of purged woke programming go on and on. This is a smart move by the entertainment media as audiences make it clear with their dollars and their viewership that they don’t want to watch leftist garbage. However, is it too little too late?
Some companies like Disney have chosen to foolishly double down on woke content (after numerous box office failures) and others like Warner have lost a lot of good will from their customers. Corporations and marketing people have long sought to entice customers by researching what audiences want. But, the new model is to simply TELL customers what to buy, and shame audiences into compliance with a product if they don’t like it. Since 2016 the strategy of media has been to ATTACK customers in response to criticism rather than listening and learning. This hasn’t gone over well. Today these businesses are paying the price for their trespasses against the free market.
It is unlikely that they will be able to win back audiences anytime soon, if ever.
This is fixed with a good can of OFF.
The left has invented a new kind of “democracy”
A handful of people decide what is best for everyone.
Oops..that not a democracy.
Why would any maker of a product want to pay tons of cash to a studio to place their product in a movie where no one in the audience is a buyer?
Or, if the actors/ script is openly hostile to the company or product?
Starve the bea$t$. I cut the cord plus no movie$ either. Eff the leftards and financial ruin suits them well.
Not to mention ads for stuff that is just gross. Has anyone seen the Venus ad for pubic hair? How about the toilet paper ad with women being proud to poop?
Who writes these ads? My wife and I are put off by both of them and will never buy their product.
I started and immediately stopped watching Bridgerton because it was so historically inaccurate that they should have just put flying carpets in it to make it more believable.
Unsubscribe. From Amazon Prime Videos.
Yep...we have even given up on Hallmark for their new wokeness and guys kissing. We don’t want to see it and don’t want to help Hallmark make money by watching it.
I’ve owned 2 Acuras...and the new ads for their new Integra is using & marketing to black gangsta thugs. So disgusting, I turn the channel.
I immediately eliminated Acura in my current search for a new car.
-PJ
State Farm was certainly the first commercial to be so blatant in their anti-white messaging.
There’s no doubt the leftwing racists creating these ads are trying to re-market/re-brand the violent savage feral animal cult as normal whites.
It’s disgusting, dishonest...and truly dangerous rhetoric & propaganda.
It(sports/"entertainment")have been replaced by YouTube instructional/documentaries/classic shows....(until sh tlibs -F- that up)
"...be a thinker, not a(brain-fornicated)stinker"
There is a whole genre of Christian themed movies with great scripts and inspiring content. Even though they lack the special effects and the quality can sometimes appear amateurish, the content is far better.
Then there are the six seasons of Leave it to Beaver which recall our growing up years and still teach valuable life lessons in a humorous way.
And this is just a start.
We were watching the baseball game with our kids (MLB streaming) ... when that gross Venus ad aired.
We turned the game off, and, listened to it on the radio.
I don't believe this. If anything, Discovery will make Warner even more woke. The shows that run on the Discovery channels are full of woke content. If you watch HGTV, for example, they give the impression that at least 25% of home buyers and renovators are gay. OWN, the Oprah Winfrey Network is a Discovery Channel. Lots of woke commercials run incessantly on their channels. My wife likes to watch Beat Bobby Flay on the Food Network (another Discovery channel). On every episode, Bobby invites two friends who pick chefs to try to out-cook Bobby Flay (hence the title). Bobby's invited friends are either fellow Food Network chefs or leftist celebs, athletes, from Donnie Deutsch to Don Lemon to Seth Meyers. Not once have they had a celeb who is right of center.
Just to name a few, we have "Yellowstone", "Better Call Saul", "Ozark"...all of which would terrify your average soy boy.
You describe the way I buy things. I especially cannot understand why any conservative or Jew buys Ben & Jerry’s ice cream, yet they do and if you ask why, they spew out the silliest pretzel logic imaginable. Just like you said, there are many options available to us, Ben & Jerry survives only because of the lack of conviction for doing the right thing.
My wife dumped Hallmark too. A damn shame.
That one was just too much. Black Jake is a terrible actor too, not only did they mess up a character, State Farm had to have looked high and low to find such an unacceptable piss poor talent.
I haven't read that, but I did read Hollywood Party: How Communism Seduced the American Film Industry in the 1930s and 1940s by Lloyd Billingsly. The thing that gets me is that whenever you read a reference or see a documentary that talks about the Blacklist, they always use wording like "blacklisted for alleged communist ties". For most people, the Blacklist was about hounding innocent people based on rumor. The blacklisted people were in fact, commies. Whether or not there should have been a blacklist is open to debate, but people should at least be honest about the fact that the blacklisted commies were loyal to a communist party that was in turn loyal to the USSR.
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