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Nike faces backlash in Japan over ad that takes on racism
New York Post ^ | July 25, 2020 | Steven W. Mosher

Posted on 12/02/2020 12:05:00 PM PST by nickcarraway

Nike is facing a backlash in Japan over a controversial video ad that takes on racism and the bullying of mixed-race schoolchildren.

The 2-minute ad, “Keep Moving Yourself: The Future,” features three teenage girl soccer players who are bullied at school, on a train and in a locker room, each questioning whether they should accept it. One scene depicts a teen, whose father is black, surrounded by girls who are pulling at her hair.

In the end, each of the bullied kids scores goals for their teams and are celebrated by their teammates with a declaration by Nike, “You can’t stop sport.”

(Excerpt) Read more at nypost.com ...


TOPICS: Business/Economy; Crime/Corruption; Japan; News/Current Events
KEYWORDS: japan; nike; racism
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Nike should quit lecturing on social justice — and atone for using slave labor in China
1 posted on 12/02/2020 12:05:00 PM PST by nickcarraway
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To: nickcarraway

‘Racism’ - the battering ram to destroy nations.


2 posted on 12/02/2020 12:07:11 PM PST by Altura Ct.
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To: nickcarraway

If that ever showed up en masse in msm outlets, i’d faint.

And I’d be hard to pick back up.

Video wouldn’t load, btw


3 posted on 12/02/2020 12:08:24 PM PST by dp0622 (Tried a coup, a fake tax story, tramp slander, Russia nonsense, impeachment and a virus. They lost.)
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To: nickcarraway

There are 2 types of Japanese citizenship... You are either full blooded Japanese... Or you are not. If you are not, you are tagged as ‘not’ being a full blooded Japanese.


4 posted on 12/02/2020 12:10:41 PM PST by jerod (Nazi's were essentially Socialist in Hugo Boss uniforms... Get over it!)
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To: jerod

Bushido...


5 posted on 12/02/2020 12:11:34 PM PST by God luvs America (63.5 million pay no income tax and vote for DemoKrats...)
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To: nickcarraway

Get woke. Be a joke. When? When will these social justice corporations learn to just mind their own business and sell a good product?

And make normal advertisements and commercials?


6 posted on 12/02/2020 12:12:17 PM PST by Responsibility2nd (I will not rest until the American People have the honest vote count they deserve. DJT 11-07-20)
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To: nickcarraway
The short excerpt does not make clear WHY the Japanese might want to criticize this ad (maybe because of some reference to the bombing of Hiroshima and Nagasaki being "necessary?"), so here are two representative tweets:

"Dear executives in Nike. We Japanese are not familiar with this kind of Ad. Rather, we HATE THIS. Did you hear from local employees' opinion? Localization is very important. Do not think from US culture. I would like not to hate your company," one user tweeted.

"NIKE divides the society, creating unnecessary hates and making it difficult to eliminate discrimination," tweeted another.

Regards,

7 posted on 12/02/2020 12:12:19 PM PST by alexander_busek (Extraordinary claims require extraordinary evidence.)
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To: nickcarraway

“You can’t stop sport.”

But you can learn how to communicate in English.


8 posted on 12/02/2020 12:13:01 PM PST by Vision (Obama corrupted, sought to weaken and fundamentally change America; he didn't plan on being stopped.)
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To: lefty-lie-spy; sushiman; Bikkuri; Army Air Corps; Ronin; BenLurkin

For your interest.


9 posted on 12/02/2020 12:13:27 PM PST by KC_Lion
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To: nickcarraway

There’s always Mizuno. And Asics.


10 posted on 12/02/2020 12:13:33 PM PST by Zhang Fei (My dad had a Delta 88. That was a car. It was like driving your living room.)
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To: nickcarraway

The ad is meant for their black customer base in the US.


11 posted on 12/02/2020 12:14:38 PM PST by libh8er
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To: Zhang Fei

Asics is my favorite. Nike is a thug brand that I quit a long time ago.


12 posted on 12/02/2020 12:15:48 PM PST by libh8er
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To: libh8er

Incorrect. It’s meant mostly for a segment of it’s white customer base in the U.S.


13 posted on 12/02/2020 12:16:39 PM PST by nickcarraway
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To: nickcarraway

And that too.


14 posted on 12/02/2020 12:17:58 PM PST by libh8er
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To: nickcarraway
Yes, blacks are the new "Master Race".

Pisses me off that Nike messes with Japanese culture. Japan is a different ancient culture. Nike should MYOB.

15 posted on 12/02/2020 12:18:32 PM PST by Governor Dinwiddie (Guide me, O thou great redeemer, pilgrim through this barren land.)
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To: nickcarraway

Heck, Japanese natives who work in the USA “too long” are no longer considered “real” Japanese when they return. It is the most xenophobic nation on Earth. Though China is getting more radically that way now too.


16 posted on 12/02/2020 12:18:54 PM PST by Seruzawa (TANSTAAFL!)
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To: jerod

there is a long complicated story that happened on Big Brother this year.

This year was the Woke Black Power year that caused all kinds of friction.

One black player is not speaking to another after the show because she called him an Uncle Tom.

Another black player is half black half japanese. The black female player did not treat him well..and would say things like he is only 1/2 black.

He isnt speaking to her either.

as a side note:

I get accused of being jealous of Sidney Powell by one idiot here. I am not..but I am a little jealous of the Jaime Kern Lima. Went from being on the first season of Big brother as a grocery bagger to selling a company for 1.6 billion to l’oreal and buying a house next door to Oprah..also bought a house from Ellen.

I wish I had the ingenuity to do what she did.


17 posted on 12/02/2020 12:19:02 PM PST by RummyChick (I blame Kushner.)
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To: nickcarraway

I would never have Nike products in my house.


18 posted on 12/02/2020 12:23:00 PM PST by Midwesterner53
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To: nickcarraway

In the sequel, two of the 3 girls will go transgender in the next 5 years.....

Nike will have to come out with a new line of transgender products.


19 posted on 12/02/2020 12:24:03 PM PST by NEMDF
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To: libh8er

Have you heard of Merrell? Someone has requested Merrell shoes on his Christmas list, and I never heard of the brand before.


20 posted on 12/02/2020 12:25:02 PM PST by NEMDF
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