EXCLUSIVE: MSNBC Shakeup Leaves New Dayside Programming Leadership

www.mediaite.com ^ | Jun 12th, 2019, 5:56 pm | By Aidan McLaughlin

[Red Badger]

MSNBC implemented a big shakeup in programming this week, Mediaite has learned, appointing SVP of programming and development Jonathan Wald and MSNBC executive editor Dan Arnall to lead dayside. The former head of dayside, NBC News SVP Janelle Rodriguez, will take control of NBC News Now, the network’s streaming service.

The changes were announced company-wide at 9 a.m. Wednesday. A source told Mediaite that the new organization returns MSNBC to its former structure: dayside will be managed in two blocks, with Wald taking over 9 a.m. to noon and Arnall taking noon to 4 p.m. Wald will also continue to oversee the network’s primetime shows, alongside MSNBC president Phil Griffin.

Rodriguez will continue to lead newsgathering and editorial for MSNBC dayside, NBC Nightly News, in addition to her job for the network’s streaming service. Show producers, however, will report to Wald and Arnall.

One source familiar told Mediaite the changes came amidst mounting complaints from NBC News chief Andy Lack about a dip in MSNBC’s ratings following the end of the Mueller investigation. In May, ratings for the network in the advertiser coveted 25-54 demo were down 32% year over year. MSNBC’s ratings in total viewers were flat, though it saw an increase in dayside viewership of 8%, while CNN and Fox News were down.

Lack is expected to meet with Wald and Arnall this week to discuss the changes.

NBC’s SVP of Specials Rashida Jones, who launched NBC News Now, will turn her focus to editorial projects, including debates and town halls in anticipation of the 2020 election.

Wald joined MSNBC in 2017 from CNN, where he was EP of Don Lemon’s show CNN Tonight. Before that, he was executive producer of Today and Nightly News at NBC. Arnall, the former NBC Nightly News Weekend ep, was named executive editor of MSNBC dayside earlier this year, reporting to Rodriguez.

[Red Badger]

In May, ratings for the network in the advertiser coveted 25-54 demo were down 32% year over year. ................

[ClearCase_guy]

They will attempt to solve this problem by an increased emphasis on transgenders and communism.

[Grampa Dave]

Who needs Fake News to help us live a better day and life?

[DoughtyOne]

Thanks so much for your support to this point... I personally apprecaite it...
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...this is a general all-purpose message, and should not be seen as targeting any individual I am responding to...

Just $128.00 dollars to 98.00%

[detective]

“MSNBC Shakeup Leaves New Dayside Programming Leadership”

Deckchairs.

Titanic.

[Red Badger]

Doubt they’ll fire MadCow...................

[Beagle8U]

They should put Chris Matthews on a 6 AM to do the farm report. Betcha he’d really be burpin’ up that early!

[Gene Eric]

NBC is Comcast

Comcast must not have control over both the infrastructure and news media.

Break apart Comcast

[HotHunt]

".... Rodriguez will continue to lead fake news gathering and editorial propaganda for MSNBC...."

There, I fixed it....

[VanShuyten]

“...were down 32% year over year. MSNBC’s ratings in total viewers were flat, though it saw an increase in dayside viewership of 8%...”

So, they fire the one that increased ratings in the day, but kept the night one who lost a third of the viewers. That sounds like a poor business decision. Keep it up!!!

[Cletus.D.Yokel]

:: a dip in MSNBC’s ratings following the end of the Mueller investigation ::

And, now you know why the Dhimmicrats and the media won’t let go of collusion or obstruction.

We have to do something so we can keep our phoney-boloney jobs! Harumpf.

[Zathras]

Note Faux News is trending down.
I’m sure they think its because they are not Left enough.
The Bush Rule “Attacking your Base is not a winning strategy”

[GOPJ]

It's also why the corrupt press is pushing impeachment...

MSNBC and the rest of the liberal press don't care what impeachment does to the country - they need the ratings... Only alternative for the press is to give the news straight and truthful.

And we know they won't do 'straight and truthful'...

[SnuffaBolshevik]

"They should put Chris Matthews on at 6 AM to do the farm report."

That would make the sheep nervous.

[TakebackGOP]

Joe Scarborough compared welfare’s effects on U.S. cities to war zones worse off than third world countries in 1995.

https://youtu.be/blT6HJfTWAY