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Barnes & Noble TV Spot, 'Holiday Gift Ideas' Featuring Jack McBrayer
ispot..tv ^ | n/a | n/a

Posted on 12/16/2013 4:40:49 PM PST by catnipman

This nauseating ad must be airing hundreds of times per day as it seems like it's on a few times for every show or televised sports event being shown. I can't imagine the amount of money B & N must be spending on this ad campaign.

My question though is what segment and the size of that segment B & N thinks they are appealing to?

I buy online and don't go to bookstores, but have watched with interest as many FREEPers have posted here about the type of people employed by these bookstore chains and how awfully they've been treated as customers. I've always kind of wondered how true that all was, but let me tell you, this ad makes me believe every negative thing every FREEPER has ever said about a visit to a bookstore.


TOPICS: Business/Economy; Culture/Society
KEYWORDS: ad; barnes; christmas; noble
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This nauseating ad must be airing hundreds of times per day as it seems like it's on a few times for every show or televised sports event being shown. I can't imagine the amount of money B & N must be spending on this ad campaign.

My question though is what segment and the size of that segment B & N thinks they are appealing to?

I buy online and don't go to bookstores, but have watched with interest as many FREEPers have posted here about the type of people employed by these bookstore chains and how awfully they've been treated as customers. I've always kind of wondered how true that all was, but let me tell you, this ad makes me believe every negative thing every FREEPER has ever said about a visit to a bookstore.

1 posted on 12/16/2013 4:40:49 PM PST by catnipman
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To: catnipman

Either B&N or their advertising agency took the “Don we now our gay apparel” lyrics a bit too literally...


2 posted on 12/16/2013 4:45:02 PM PST by Zeppo ("Happy Pony is on - and I'm NOT missing Happy Pony")
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To: catnipman
Actually, that clip cut of the last two seconds which are among the worst, so here is the whole thing for those who haven't seen it on TV. Also there's a poll on the original post that can be FREEPed.

http://www.youtube.com/watch?v=iyK7987wPHA

3 posted on 12/16/2013 4:46:04 PM PST by catnipman (Cat Nipman: Vote Republican in 2012 and only be called racist one more time!)
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To: catnipman

I don’t care who’s ad it is. I don’t care when it’s on. I don’t care who they are trying to appeal to...whenever I see a red sweater I hit mute and change the channel. Easy peasy.


4 posted on 12/16/2013 4:46:29 PM PST by Bloody Sam Roberts ("It does not take a majority to prevail, but rather an irate, tireless minority...")
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To: catnipman

THis is interesting. I’ve never had a problem with the Barnes here in Santa Rosa and they provide free parking.

All book stores employ odd people. I have an advanced degree in library science and have sought employment at a few book stores and have never been interviewed let alone hired.


5 posted on 12/16/2013 4:46:47 PM PST by rey
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To: catnipman

To My Conservative Friends: Merry Christmas and Happy New Year

To All My Progressive Friends:
Please accept with no obligation, implied or implicit, my best wishes for an environmentally conscious, socially responsible, low-stress, non-addictive, gender-neutral celebration of the winter solstice holiday, practiced within the most enjoyable traditions of the religious persuasion of your choice, or secular practices of your choice, with respect for the religious/secular persuasion and/or traditions of others, or their choice not to practice religious or secular traditions at all. I also wish you a fiscally successful, personally fulfilling and medically uncomplicated recognition of the onset of the generally accepted calendar year 2014, but not without due respect for the calendars of choice of other cultures whose contributions to society have helped make America great. Not to imply that America is necessarily greater than any other country nor the only America in the Western Hemisphere . Also, this wish is made without regard to the race, creed, color, age, physical ability, religious faith or sexual preference of the wishes.

(From an e-mail)


6 posted on 12/16/2013 4:47:29 PM PST by gorush (History repeats itself because human nature is static)
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To: rey

My wife has a masters in Library science and ran into the same situation.


7 posted on 12/16/2013 4:48:16 PM PST by wally_bert (There are no winners in a game of losers. I'm Tommy Joyce, welcome to the Oriental Lounge.)
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To: catnipman

Is this a secret message that B & N bookstores are now open for gay cruising?


8 posted on 12/16/2013 4:49:06 PM PST by matt1234 (Hitler blamed the Jews. Obama blames the Tea Party.)
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To: catnipman

Commercials are those things you fast forward past, aren’t they?


9 posted on 12/16/2013 4:49:16 PM PST by gitmo (If your theology doesn't become your biography, what good is it?)
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To: catnipman

Who is Jack McBrayer?


10 posted on 12/16/2013 4:51:35 PM PST by BenLurkin (This is not a statement of fact. It is either opinion or satire; or both.)
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To: catnipman

He’s an actor from what was a popular television show a few years ago, 30 Rock. His character was quirky, but not presented as gay. I agree, it’s an annoying ad.


11 posted on 12/16/2013 4:51:48 PM PST by cdcdawg (Be seeing you...)
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To: Bloody Sam Roberts
Mr. Rogers was very creepy. Just my opinion.

12 posted on 12/16/2013 4:53:41 PM PST by BenLurkin (This is not a statement of fact. It is either opinion or satire; or both.)
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To: gorush

LOL!!! Funny...sad...but funny.


13 posted on 12/16/2013 4:54:41 PM PST by Sergio (An object at rest cannot be stopped! - The Evil Midnight Bomber What Bombs at Midnight)
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To: catnipman

My question though is what segment and the size of that segment B & N thinks they are appealing to?

I really don’t care their ads like a multitude of other companies have only one result with me, I not only immediately change channels but the ads instill such a irritation in me that i avoid them and their products like the plague. How many Freepers are effected the same way?


14 posted on 12/16/2013 4:58:41 PM PST by Mastador1 (I'll take a bad dog over a good politician any day!)
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To: catnipman

I don’t really get how anyone of a conservative bent can watch TV. There is absolutely nothing of value on TV and when you subscribe, you support things far worse than this perceived Barnes and Noble thing.


15 posted on 12/16/2013 5:03:04 PM PST by rey
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To: wally_bert
My wife has a masters in Library science and ran into the same situation.

My daughter has a masters in Library science, and I never buy anything from Barnes and Noble.

16 posted on 12/16/2013 5:10:51 PM PST by Mr Ramsbotham (If you liked the website, you'll LOVE the healthcare!)
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To: BenLurkin

I met him in person in 1983 and felt he was an honorable guy.
(even if he was Presbyterian)


17 posted on 12/16/2013 5:17:28 PM PST by nascarnation (Wish everyone see a "Gay Kwanzaa")
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To: Mastador1
B&N seemly to be tightly focused on appealing to 2% of the population. In my opinion, this is not a good business model.

All kidding aside, here in the Northeast, at least, B&N seems to think regular people are weird and not fit to do business with. Two stories:

On one occasion, I bought two books. The clerk picked up the first one, waved it over the laser scanner, and put it in a bag. Great. Then he reached for book number two. He stopped. He had noticed that it was a Bible. He took his pinky, and edged to book to the laser scanner. He got it to scan. He rang up the sale, handed me a bag containing my first book and said, "So long." I picked up the Bible and put it in the bag, smiled and walked out.

On another occasion (back before she changed) I looked all over for an Ann Coulter book. It was #1 in the nation. It was #1 at Amazon. I couldn't find it anywhere. So I went to customer service and asked what section I should be looking in. She checked the computer. They didn't carry it. But she could order it -- it would be there in 3 weeks.
I said: "It's the number one best seller in the country, and you don't carry it because you don't like her ideology. I can get it delivered to my door in two days, for free, through Amazon Prime. That's capitalism, baby. That's why you're going to go out of business." And I walked away.

18 posted on 12/16/2013 5:23:25 PM PST by ClearCase_guy
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To: catnipman

No way is it near as nauseating as the Kmart bell ringers. It has got to be the worse Christmas commercial of all TIME!


19 posted on 12/16/2013 5:26:06 PM PST by Kartographer ("We mutually pledge to each other our lives, our fortunes and our sacred honor.")
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To: Kartographer

Both the B&N and the KMart bell ringers annoy the hell out of me.


20 posted on 12/16/2013 5:39:33 PM PST by Robwin
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