My question though is what segment and the size of that segment B & N thinks they are appealing to?
I buy online and don't go to bookstores, but have watched with interest as many FREEPers have posted here about the type of people employed by these bookstore chains and how awfully they've been treated as customers. I've always kind of wondered how true that all was, but let me tell you, this ad makes me believe every negative thing every FREEPER has ever said about a visit to a bookstore.
Either B&N or their advertising agency took the “Don we now our gay apparel” lyrics a bit too literally...
I don’t care who’s ad it is. I don’t care when it’s on. I don’t care who they are trying to appeal to...whenever I see a red sweater I hit mute and change the channel. Easy peasy.
THis is interesting. I’ve never had a problem with the Barnes here in Santa Rosa and they provide free parking.
All book stores employ odd people. I have an advanced degree in library science and have sought employment at a few book stores and have never been interviewed let alone hired.
To My Conservative Friends: Merry Christmas and Happy New Year
To All My Progressive Friends:
Please accept with no obligation, implied or implicit, my best wishes for an environmentally conscious, socially responsible, low-stress, non-addictive, gender-neutral celebration of the winter solstice holiday, practiced within the most enjoyable traditions of the religious persuasion of your choice, or secular practices of your choice, with respect for the religious/secular persuasion and/or traditions of others, or their choice not to practice religious or secular traditions at all. I also wish you a fiscally successful, personally fulfilling and medically uncomplicated recognition of the onset of the generally accepted calendar year 2014, but not without due respect for the calendars of choice of other cultures whose contributions to society have helped make America great. Not to imply that America is necessarily greater than any other country nor the only America in the Western Hemisphere . Also, this wish is made without regard to the race, creed, color, age, physical ability, religious faith or sexual preference of the wishes.
(From an e-mail)
Is this a secret message that B & N bookstores are now open for gay cruising?
Commercials are those things you fast forward past, aren’t they?
Who is Jack McBrayer?
He’s an actor from what was a popular television show a few years ago, 30 Rock. His character was quirky, but not presented as gay. I agree, it’s an annoying ad.
My question though is what segment and the size of that segment B & N thinks they are appealing to?
I really don’t care their ads like a multitude of other companies have only one result with me, I not only immediately change channels but the ads instill such a irritation in me that i avoid them and their products like the plague. How many Freepers are effected the same way?
I don’t really get how anyone of a conservative bent can watch TV. There is absolutely nothing of value on TV and when you subscribe, you support things far worse than this perceived Barnes and Noble thing.
No way is it near as nauseating as the Kmart bell ringers. It has got to be the worse Christmas commercial of all TIME!
I have seen that ad and each time I say WTF and who is that?
Fail
catnipman wrote:
“My question though is what segment and the size of that segment B & N thinks they are appealing to? “
Your local metrosexual, of course!
B&N is not known for their support of conservative authors.
Brought to you by the same brilliant ad men that told JC Penney that going after the turdburglar demographic would lead to financial success.
The only people that he mentions on his list are male. Just sayin.
I like going to bookstores. Preferred Books A Million, but B&N is the only game in town now.
But I agree, that “gay” little fruit bat that flits around in their ad is very irritating.
However, the wieners on the Sonic ads beat all comers in the irritation department.