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Susan Estrich: 'Lack of Diversity' at Apple Caused 'iPad' Name
NewsBusters ^ | February 3, 2010 | P.J. Gladnick

Posted on 02/03/2010 4:34:59 AM PST by PJ-Comix

There are some stories that make you cover your eyes with your hand and groan. And this column by Susan Estrich about what she thinks is the poorly named Apple iPad is definitely one of those. Here is Estrich putting on her feminist cap and making a very long stretch on blaming the name "iPad" on a "lack of diversity" at Apple:

Is there a woman in America who did not laugh, or at least roll her eyes, the minute she heard that the newest, hottest tablet computer from one of America's most ingenuous companies was going to sound like a feminine hygiene product? The iKotex is what most people I know are calling it, with apologies to Kotex.

So where were those women? The short answer is that, plainly, they were not in the room. Go to Apple's home page and look at the pictures and bios of key executives. I'll tell you who you'll find: Steve, Timothy, Scott, Jonathan, Ron, Bob, Peter, Mark, Philip, Bertrand and Bruce. All white, all men. If there is a "top" woman at Apple, at best she's No. 12.


(Excerpt) Read more at newsbusters.org ...


TOPICS: Culture/Society
KEYWORDS: apple; diversity; ilovebillgates; ipad; iwanthim; iwanthimbad; language; microsoftfanboys; susanestrich
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To: PreciousLiberty
No, and I don’t understand the juvenile mindset that seems focused on this association

Then you don't understand a large group of Freepers, because i could swear i saw an entire thread on kotex/tampon jokes the day this came out! LOL!

61 posted on 02/03/2010 5:14:36 AM PST by xsmommy
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To: PJ-Comix

I understand there is a glitch in the iPads Power Management System (PMS) that causes it to get hot and go off line once a month.


62 posted on 02/03/2010 5:16:55 AM PST by dblshot (Insanity - electing the same people over and over and expecting different results.)
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To: PJ-Comix
Groan alert! Did anybody here think of "iKotex" when the "iPad" was revealed?

No, but I did think of "iBitch" when I read this.

63 posted on 02/03/2010 5:17:48 AM PST by alicewonders
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To: PJ-Comix

I immediately thought of “I-pon”. The wife laughed out loud.


64 posted on 02/03/2010 5:18:22 AM PST by Buckeye Battle Cry (Enjoy nature - eat meat, wear fur and drive your car!)
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To: PreciousLiberty

The reason for the association is a spoof that’s been out since the iPod first appeared.

There was a photoshopped advertisement for the “iPon”, a hygiene product with an earphone cord attached.


65 posted on 02/03/2010 5:18:29 AM PST by MrB (The difference between a humanist and a Satanist is that the latter knows who he's working for.)
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To: PJ-Comix
Her premise is absurd.

Does she really think men/boys are oblivious to feminine protection jokes/double entrendres?

66 posted on 02/03/2010 5:18:41 AM PST by Trailerpark Badass (One good thing about music, when it hits you feel no pain.)
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To: PJ-Comix

My goodness, it didn’t even occur to this girl. I guess we’re all supposed to think of feminine products when we use a pad of paper, or see a helicopter landing pad, or hear the pads of a cat’s feet on the floor, or eat Pad Thai, or pad something to cushion it, or...

What a loon.


67 posted on 02/03/2010 5:18:57 AM PST by agrace
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To: Richard Kimball
"I hadn't made the connection, either, but the frequency of posts and the professionalism of some of the graphics, and the fact they appeared almost immediately made me suspicious that maybe there was an organized campaign that had been focus grouped to go after the device."

Do you think MadTV was in on the conspriacy?

Back in November of 2005? MadTV iPad Sketch on youtube

68 posted on 02/03/2010 5:19:26 AM PST by Mad Dawgg (If you're going to deny my 1st Amendment rights then I must proceed to the next one...)
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To: raybbr

LOL! That’s a classic.


Estrich must be on the iRag.


69 posted on 02/03/2010 5:19:38 AM PST by maggief
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To: PJ-Comix

Susan needs a good man in her life. Evidently the new face didn’t nothing for her love life.


70 posted on 02/03/2010 5:20:11 AM PST by Carley (Are you better off now than one year ago? HELL NO!!!!!)
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To: PJ-Comix

So is every phrase containing the word “pad” now the property of giggling feminists?

And they say MEN think with their genitals ...


71 posted on 02/03/2010 5:20:17 AM PST by IronJack (=)
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To: PJ-Comix

That dried up old crone hasn’t needed any kind of pad since the Dukakis campaign.


72 posted on 02/03/2010 5:22:19 AM PST by Kozak (USA 7/4/1776 to 1/20/2009 Reqiescat in Pace)
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To: PA-RIVER

Whenever I get a chance to respond to some leftist ragging on “[angry] white men” I ask them to be honest and tell me whether the general standard of living of the earth would be better or worse without the existance of “white men” and the culture they built.

Of course, a lot of them WILL respond “better”, and I used to tell them “oh, don’t be so libtarded”.

However, I’m now going to borrow from another freeper and respond with a pitying “oh, that’s right... you’re an 0bama voter, sorry I bothered trying to reason with you.”


73 posted on 02/03/2010 5:22:40 AM PST by MrB (The difference between a humanist and a Satanist is that the latter knows who he's working for.)
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To: maggief

Ew, I remember that.


74 posted on 02/03/2010 5:23:07 AM PST by agrace
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To: Oztrich Boy

Actually you ought to feel downright smart. And thanks for letting us know about PADD.

Wonder what susan has to say about Barnes and Noble’s Nook.

Better not ask her.


75 posted on 02/03/2010 5:23:09 AM PST by Carley (Are you better off now than one year ago? HELL NO!!!!!)
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To: PJ-Comix

Note to Susan - no, when I heard of the product Ipad, this woman didn’t associate it with a feminine hygiene product. At least not until I saw this thread on FR. Just wanted to let you know in case you are counting.


76 posted on 02/03/2010 5:23:17 AM PST by 3catsanadog (If healthcare reform is passed, 41 years old will be the new 65 YO.)
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To: PJ-Comix

I thought they should have called it the Apple Slice.


77 posted on 02/03/2010 5:23:26 AM PST by Suz in AZ
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To: agrace

78 posted on 02/03/2010 5:24:53 AM PST by maggief
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To: PJ-Comix

I tell ya, these people have DEEP and SERIOUS issues racing around inside their skulls and empty chest cavities. -Hate to be redundant here... ;-)


79 posted on 02/03/2010 5:25:14 AM PST by J40000
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To: PJ-Comix

Obviously they should nationalize Apple and insert women in top executive positions. Maybe Pelosi will take up the challenge.


80 posted on 02/03/2010 5:26:19 AM PST by broken_arrow1 (I regret that I have but one life to give for my country - Nathan Hale "Patriot")
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