Comments (27) In a politically correct age, they seem like outrageous anachronisms. Posted on 11/28/2007 12:37:27 PM PST by LibWhacker
Comments (27) In a politically correct age, they seem like outrageous anachronisms.
And there is no doubt these adverts - many taken from the first half of the last century - reveal just how much women used to be caricatured as downtrodden housewives or hair-brained office girls.
Now, a new book - You Mean A Woman Can Open It?: The Woman's Place In The Classic Age Of Advertising - brings together images which would surely cause a howl of protest if they were released today.
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1961: When you can't wait for your dinner, give her a Kenwood Chef food mixer and let her have some fun preparing your favourite dish
1970: Your wife won't be able to stall the car or grind the gears - and there's even one pedal fewer to confuse her with the Mini Automatic
1952: Is your coffee pressure packed for extra freshness? If hubby can tell you're not making Chase & Sanborn coffee for him, well, you've been warned...
1946: Women are seen as indecisive, trying to squeeze into something too small, worried someone else is wearing the same dress and then taking it back to the shop. Men need only one look at the Pacific label to know it suits you, sir
1953: You don't need a knife, a bottle opener or even your husband to unscrew the cap of this bottle - just a little twist of the Alcoa HyTop Closure, made of pure aluminium, and that ketchup is ready to pour
1930s: You do all the houshold chores - and still look fresher every day, darling. What's your secret? A bowl of Kellogg's PEP vitamin cereal for breakfast, naturally
1921: If you can answer YES to the question, you are obviously using pure mild Palmolive soap that will leave your skin radiant
1953: Husband furious because you've missed the post? The Pitney-Bowes Postage Meter prints the stamp and seals the envelope all in one go.
"Show me just what Mohammed brought that was new, and there you will find things only evil and inhuman, such as his command to spread by the sword the faith he preached." - Manuel II Palelologus
I don’t get it.
They forgot the one where the woman can’t pronounce “Martini & Rossi Asti Spumanti.” That way the man gets to say it over and over till you’re ready to throw the radio.
So now we’re at the other extreme. If there’s an idiot in a ad or commercial that idiot will almost always be a white male.
"Show me just what Mohammed brought that was new, and there you will find things only evil and inhuman, such as his command to spread by the sword the faith he preached." - Manuel II Palelologus
But ad’s and woman would and do say this about a men today all day long...
They call it sexual "equality"
Usually a white man, but sometimes a white woman, who is too stupid and classless to solve a problem - and their dilemma is usually solved by a black woman or sometimes a black man who is far more intelligent and/or stylish than the white schnook in question.
My wife cracks up whenever I see one of these advertisements come on, because I inevitably say: "Aaarghh! I can't stand these stupid white people! Where can I buy this product?"
LOL
Forget all the Cigarillo ads with the hot babe puffing the product.
Or "Norwegian Wood" - in which a married John Lennon sings about trying to get a one-night stand going with a groupie, gets rebuffed, and takes revenge by committing arson in her apartment.
And, of course, there's the Rolling Stones with "Under My Thumb" and "Stupid Girl" for starters.
I’ve heard that a lot and I’ve been watching the commercials. They lambaste black males almost as much.
Bump
I tried treating the women in my office as equals and ended up in sensitivity training.
You obviously don’t get it - you’re not supposed to treat them like you would everyone else,
you’re supposed to ACT like they do, but always recognize that you’re inferior.
They do it to black males too. When there is a black family in the commercial, there has to be a dupe, and it ain't gonna' be the kids or the woman. I see it all the time.
A demure and submissive woman is just no fun at all, pal. I like my women with a little spunk.
Great ads!
“you’re supposed to ACT like they do, but always recognize that you’re inferior.”
That’s what they said in sensitivity training!!
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