Posted on 07/30/2025 2:16:58 PM PDT by DallasBiff
The campaign has been linked to Eugenics and Nazi ideology
Sydney Sweeney is no stranger to controversial ads. In recent history, she has sold us her bathwater and in 2024, skincare lovers expressed discomfort about her advertisement with a skincare brand, in which the words “bouncy and firm” were plastered across her chest rather than, y’know, near her face. Now, she’s back in hot water with the campaign for American Eagle that has been called out as a “conservative dog whistle” and with headlines on Newsweek like “Sydney Sweeney Fronts Ad Campaign for Jeans – Sparks Debate About Eugenics.” The campaign, which features elaborate worldplay, is jeans, “genes”, and Sweeney’s blonde-haired, blue-eyed good looks has… not gone down well. Now celebrities like Doja Cat have weighed in on TikTok. And, a former American Eagle employee has broken down exactly what went wrong with the “good jeans” ad.
(Excerpt) Read more at elle.com.au ...
bs effect
The Sydney Sweeney ad is just a copy of the ad from Calvin Klein with Brooke Shields— although I think Brooke makes a better geneticist
https://youtu.be/AXzR5b6HoIA?feature=shared
Who is that?
“the words “bouncy and firm” were plastered across her chest “
Just a guess here, but I’d wager that “saggy and droopy” didn’t play well with the focus groups.
She’s cute.
Sydney isn’t in ‘hot water’ over anything. She and American Eagle are whistling all the way to the bank.
The professionally disgruntled can just stew in their juices.
Pretty purse. But I’m really not interested in her until I see her on The Food Network demonstrating her cooking skills.
Yes they are.
It seems this former employee seems to think that Gen Z will not react positively to an ad campaign unless it features POC or Alphabet people (or both).
Please note that this is a FORMER employee of American Eagle.
Former.
I wonder why?
Most of us thought it was well played.
Only the Perpetually Offended were offended.
Ditto...
Liberals just cannot tolerate the idea that many do not find the negro species attractive, but prefer the causcasian one.
All the DEI in the world will not change instinct
White people eyes: hazel, brown, all shades of blue, green,
People of color: brown, shades of
Are you a sammich man?😂😂😂
I even dislike handling Budweiser returnables now...
“While American Eagle a woman who claims to be a former social media manager for the brand...”
Now we know why she is a former employee. Another failed DEI hire is exposed.
Until one contains nude photos of the twins.
WHAT IS THAT????
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