“transformational way to enjoy our daily coffee.”
As long as we are using corporate buzzwords, is it SUSTAINABLE?
Posted on 11/01/2024 3:41:54 PM PDT by Libloather
These beverages are being booted.
Starbucks’ olive oil-infused drinks are being nixed just a year after being added to the menu as the company’s new CEO looks to streamline service.
Oleato products will be permanently removed from the core menu starting Nov. 7, when the Starbucks’ holiday drinks launch, according to a memo obtained by Bloomberg News.
The memo said that Starbucks is “saying goodbye to Starbucks Oleato beverages and toffee nut syrup.”
New CEO Brian Niccol, who took over the chain Sept. 9, noted that one of his priorities to accelerate growth at the company is to simplify the “overly complex” menu so baristas can speed up service.
However, according to Bloomberg, the company said that the decision to nix the Oleato drinks was made before Niccol took over, though it aligns with the plan to scale back the menu.
Oleato (Italian for “oiled”) drinks debuted in Italy in February 2023 before making their way to select California locations in March 2023, eventually becoming available nationwide on Jan. 30, 2024.
The beverages, infused with Partanna extra virgin olive oil, were the brainchild of Starbucks’ former CEO, Howard Schultz, who believed the drink was a “transformational way to enjoy our daily coffee.”
Oleato’s origin story began with Schultz’s visit to Sicily when he was introduced to the Mediterranean custom of having a daily spoonful of olive oil, according to the Starbucks website.
While enjoying his morning coffee, he had the inspiration to combine the two items.
Some consumers reported experiencing unfortunate stomach issues from the coffee-oil combo.
(Excerpt) Read more at nypost.com ...
The whole place is foul imo.
“..The whole place is foul imo....”
Agree.
I “help” em out all I can be never allowing my shadow to darken their doorsteps.
Yeah no thanks. I’ll stick to my cod liver oil infused coffee.
Not good.
Olive oil doesn’t work in coffee.
My grandfather was from Italy. He added brandy to his morning coffee to keep away colds. Apparently it worked for him. Olive oil must be more of a Sicilian thing.
“transformational way to enjoy our daily coffee.”
As long as we are using corporate buzzwords, is it SUSTAINABLE?
Sounds like it would loosen you right up.
I haven’t knowingly, personally ever patronized a Starbucks, but that sounds a whole lot grosser than I’d suspected.
Hey there there are those of us who like dark roasted coffee.
What benefits does cod liver oil have? I have heard it is really good for you.
Agreed. Absolutely terrible coffee served up with stale pastries at ridiculous prices. Their wild popularity is yet another of the many things about our society that I simply can’t understand.
I have no idea LOL. I just wrote down the first gross idea that came to mind.
Never liked their coffee, always tasted burnt. Their service was terrible too. In my experience, many who worked there had an air of overconfidence, unwarranted for a bunch of twenty-somethings who hadn’t accomplished much in life up to that point.
Trump should make a highly publicized stop at a Starbucks just to troll them. “Hey, I didn’t become a billionaire by overpaying for coffee, but the bathrooms are free to paying customers.”
That is just one grade of coffee. Starbucks offers coffee at every roasting level, from very light "blond" roast all the way up to dark roast. They typically use the dark roast for the fancy coffee drinks, but if you don't like dark roast, you can ask for a medium or light roast.
To me, the light and medium roasts lack flavor. I just love dark roast coffee.
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