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Posted on 07/27/2023 11:52:15 AM PDT by Morgana
Anheuser-Busch is set to lay off hundreds of employees in the wake of the brand's disastrous Dylan Mulvaney partnership that saw Bud Light - once America's favorite brew - lose its title as top-selling beer to Modelo.
The company announced its decision to lay off about 2 percent of its US workforce in a statement released by Anheuser-Busch CEO Brendan Whitworth Wednesday.
There are around 19,000 people employed by the company in the US, meaning approximately 380 staff are set to lose their jobs.
'Today we took the very difficult but necessary decision to eliminate a number of positions across our corporate organization,' Whitworth said.
'While we never take these decisions lightly, we want to ensure that our organization continues to be set for future long-term success,' he added.
'These corporate structure changes will enable our teams to focus on what we do best—brewing great beer for everyone.'
Workers who are laid off will receive severance pay, paid out of their unused vacation time, receive six months of continued company-paid health insurance benefits and help finding a new job, according to an email sent to employees Wednesday.
The restructuring 'will simplify and reduce layers within its organization,' a spokesperson said.
But, the layoffs will not affect frontline workers, such as 'brewery and warehouse staff, drivers, and field sales reps among others.'
The move comes in the wake of the controversial partnership by brewer Anheuser-Busch in April with transgender influencer Dylan Mulvaney.
Since then, Anheuser-Busch has tanked more than $27 billion in market value and two of its top executives took a 'leave of absence.'
Earlier this month, Bud Light was kicked off the top 10 beers in the US after the Dylan Mulvaney marketing disaster.
(Excerpt) Read more at dailymail.co.uk ...
I just can't imagine football fans drinking bud light if baseball fans would not stand in line at the ball park for it.
I love it.
$27 billion... whew! that’s a sizable amount.
I hope it doesn’t get so bad that they have to send those magnificent Clydesdales to the glue factory.
i’m stunned....not
I hope those laid off are paying attention. The idiots in power aren’t impacted. They’re letting go of individual contributors because of their malfeasance.
When you say Bud...
With political leadership we could take this lesson and cripple Woke corporate America. I don’t see leadership from anyone.
I feel for the employees. However, then can make things better for the future by disappearing their upper management. After all, flushed turds are better than management turds.
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“I hope it doesn’t get so bad that they have to send those magnificent Clydesdales to the glue factory.”
They can sell the horse people whose electric cars caught on fire. They need transportation.
WASSUP!
Bud Light identifies as a beer. But everyone knows better.
The thing I love about this announcement is that it’s not just Bud Light in the headline. Now it’s the parent company, Anheuser-Busch.
That means they’re feeling it, too.
As much as I hate InBev, globally their reach is too large for us to make an impact there (I think), but at least we have gotten AB’s attention.
I’m sorry that their woke policies are affecting some probably decent people. None of the head honchos will be hurt, though, and that’s where they need to clean house.
“I hope it doesn’t get so bad that they have to send those magnificent Clydesdales to the glue factory.”
The Clydesdales were such good advertising that they hired Mr. Ed’s wife to create an ad. Obviously, horse face was not as successful as the real horses.
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