Posted on 07/02/2023 12:31:46 PM PDT by Libloather
Bud Light's sales have plummeted so much that a glass bottling company was forced to shut down two of its plants and lay off nearly 650 employees.
The Ardagh Group, one of the largest glass producers in the world, announced last week it was shuttering its Wilson, North Carolina, and Simsboro, Louisiana, plants on July 17. The Wilson plant employed nearly 400 people, and the Simsboro plant had 245 - all of whom now find themselves without jobs.
The company did not cite a reason for the closures in its statement, just saying it was part of a 'multi-year performance optimization program.'
But an investigation by WRAL found Ardagh was forced to close the plants due to declining sales of Bud Light - one of its major contractors.
The one-time beer giant has lost its reputation as America's top-selling beer amid a boycott from both leftists and conservatives over its partnership with controversial transgender TikToker Dylan Mulvaney in April.
Mulvaney, 26, recently slammed the company for not supporting her amid the backlash to her March Madness ad, prompting the beer company to double down on its support for the LGBTQIA community.
Workers at both the North Carolina and Louisiana bottling plants have said they have faced decreased production since Mulvaney's promotion was posted online in early April.
Both plants were forced to put some of their machines offline amid the decreased demand, which was 'of course, being pointed towards the Bud Light situation,' James Munhall, a journeyman machine repair mechanic, told WRAL.
By May 18, an internal memo obtained by the news station, company executives said they would shut down the two plants 'due to slow sales with Anheuser-InBev,' the parent company of Budweiser and Bud Light.
Longtime employees explained that the majority of their business was making bottles...
(Excerpt) Read more at dailymail.co.uk ...
Apparently Anheiser Busch hasn't acknowledged she or her boss have been fired, but a regional marketing exec who spoke aonoymously has said she's been "fired"
Anheuser-Busch denies report claiming it fired Bud Light marketing VP Alissa Heinerschneid
Horse face is still around. Reminds me of Joan River's daughter Melissa. A face only a mother could love.
Daniel Blake, Group Vice President for Marketing at Anheuser-Busch
Looks like a bit of a soy boy dandy.
On the bright side, some other beer makers are staffing up.
Bud Lite is really a crappy beer anyway. Those that switched to Yengling will not come back to Bud Lite.
Striking resemblance. Wasn't Joan Rivers the first celebrity to call out Mikey Obama for being the first transgender flotus?
“The beer giant has lost its reputation.” Permanently.
A CEO’s job is to make money for the company he heads. All his decisions should be based on this. If the CEO can not do this he has abrogated his duty to the company and should be fired.
How about the following for an advertisement?
“We are The Yengling Brewery, the oldest brewery in the United States. We make beer and sell it to make a profit. We make good beer. We even make beer that tastes like that Bud Lite Crap for those that like that crap. We do not recommend it, but we do make it. We do not care who you sleep with or their sex or their kinky ways so long as you buy our beer so we can make a profit. We are the Yengling Brewery and in business to make a profit!”
Yengling really does make good beer. I recommend it highly.
The Queen of Beers
See my posts #45 and #48. It is about Yuengling beer. You will like it.
“Now don’t you all feel ashamed of your boycotts?”
That’s the vibe I get from this story. And I don’t drink, but if I did, I wouldn’t feel guilty.
Probably not owned, just distributed.
she was.
Where is the board? They seem absent.
I like your 2 posts and I like Yuengling beer. Drank it a few times after the Dylan Mulvaney crap. Much better than Bud Light which I never really drank anyways.
Woke ruins lives.
I don’t feel guilty. AB still hasn’t apologized and even when they do, it’s TOO LATE!
I do hate it for the regular working guy who has been caught up in this fiasco. These are the production workers, salesmen, and truck driving guys who were just running the machines, taking orders, or delivering product.
However, given the fact that management has doubled-down on their destruction of the Bud-Light brand, the company apparently cared nothing for these employee’s hard work and services. The company has watched for three months as their product’s reputation was destroyed and have done nothing to stop the pain. As I said, they doubled-down and continue to criticize their former customers as if THEY are the problem.
With the current job market and demand for manufacturing workers, salesmen, and delivery drivers, I suspect those laid-off from the company can find better paying jobs pretty quickly.
Locally, in an area with a relatively low cost of living, I see machinists jobs advertised for $35 per hour. Truck drivers are getting $10,000 sign-on bonuses and $70,000 to $100,000 per year. In rural Georgia, that makes you living in “high cotton”!
They have!
Cept they are 3% of population, tops. most likely 1%
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