Posted on 05/10/2023 12:42:13 PM PDT by Red Badger
The stock of Bud Light parent company Anheuser-Busch has been downgraded by analysts at HSBC who say the brand is in the midst of a “crisis” following the outcry over its ties to transgender social media influencer Dylan Mulvaney.
Carlos Laboy, a managing director at HSBC’s global beverage sector, downgraded the stock of Anheuser-Busch InBev to a hold status — meaning that investors should neither buy or sell shares of the company.
Laboy said that the backlash to the Mulvaney branding partnership is a sign that there are “deeper problems than ABI admits,” according to a note that was first reported by CNBC.
“Is ABI’s leadership getting the brand culture transformation right? It’s mixed,” Laboy wrote in a note that was published on Wednesday.
“At Ambev, we think the answer is ‘yes;’ in the US, we think it’s ‘no’,” Laboy wrote.
“The way this Bud Light crisis came about a month ago, management’s response to it and the loss of unprecedented volume and brand relevance raises many questions.”
“Why did its US leadership underestimate the risk of pushback given the recent experience of other firms?” Laboy wrote.
“Is A-B hiring the best people to grow the brands and gauge risk?”
“If Budweiser and Bud Light are iconic American ideas that have long brought consumers together, why did these marketers fail to invite new consumers without alienating the core base of the firm’s largest brand?” Laboy asked.
(Excerpt) Read more at nypost.com ...
Yeah it's a "transient."
Having an effect!
LOL. The CEO is an idiot in addition to the 2 Marketing VP’s who “took a leave of absence”.
But but but...
“They/ Tham” may now BE a Penny Stock.. but they IDENTIFY as a blue chip!
***“It’s not just a Bud Light issue,” said Bump Williams, chief executive of the consultancy.
“It’s an Anheuser-Busch portfolio problem now.”***
Stick with it, everyone. I want the woke companies to get a whiff of the stench that BL has caused, so that otjers are dissuaded from doing this to their brands.
This needs to hurt AB-InBev. The Left is ruining our country by promoting the LGBTQ/ DEI orthodoxy.
Transheuser-Busch can’t give it away.
This needs to extend past Bud Light. To all AB/ InBev brands.
Connecticut supermarket near Danbury. Notice the empty space on the bottom two shelves. That is for Miller Lite and Coors Banquet, which customers are buying. They are leaving the Bud Light side untouched.
I like the fact that this is calling into more attention of American products being owned by transnational corporations who are in bed with the WEF and the ESG thing. Basically, the beer industry has become an oligopoly, you got 3-4 companies owning beer. I normally drink my local and state produced beers, but unfortunately I need walking around, sitting on my ass beer and that’s Busch Light, which is owned by ABinBev. I could switch to Pabst, but it’s got that bitterness.
Yuengling..................
It might be a crisis to them.....it’s a source of continued humor and entertainment to many of the rest of us. 😂😂😂
[I posted the below photo to Twitter last night.
Connecticut supermarket near Danbury. Notice the empty space on the bottom two shelves. That is for Miller Lite and Coors Banquet, which customers are buying. They are leaving the Bud Light side untouched. ]
Try some Bell’s Light- Hearted ale. Maybe it will fill the niche.
Wait ... What?
This can't be!
All the "experts" on FR assured everyone that "Protests don't work!", yadda, yadda, yadda.
It would only be significant if a ratings agency downgrade their debt, they would wake up the woke.
They don’t have it in Wisconsin
My other half drinks PBR because he couldn’t find Old Milwaukee anymore. Now he is having a hard time finding PBR around here now.
Lefties can’t help themselves.
Do not put leftwards in charge of anything..that you don’t want to destroy..and stay politically as neutral as possible.
OTOH If you want to destroy something put a Leftard in charge of that you want to destroy..
I agree.
Here’s a link to the ginormous list of AB-InBev products. I think the list might grow daily.
https://freerepublic.com/focus/chat/4152103/posts?page=26#26
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