Posted on 01/14/2023 10:09:24 AM PST by dynachrome
Underwear giant Victoria's Secret has been shaken by controversy because of its politically correct campaigns with obese feminists. Now the Swedish business has gone bankrupt, reports Ecommerce.
The company Amarla Retail AB, which runs the Swedish company, has been hit with significant loss figures lately according to Ehandel.
The stores in the Mall of Scandinavia, the Galleria in Stockholm and Femman in Gothenburg will be open for a while. Bankruptcy manager Lars Lundberg says the plan is to "try to keep the stores open and maintain sales as before, but now under the hat of the bankruptcy estate".
(Excerpt) Read more at friatider.se ...
Good idea, but they might have to go with circus tents instead.
Oh dear! If VS goes bankrupt, those models may have nothing to wear!
https://www.youtube.com/watch?v=nCN_zdiEMMs&ab_channel=LaughDomain
(Bill Burr on the topic - profanity alert but very funny)
Who coulda guessed that having a beauty item modeled by grotesque, unhealthy looking people would create a profit plunge?
Is this photo real?
You just can’t tell anymore.
What’s that thing on the far right?
Okay,
I’m gonna be Okay.
This is not the Victoria’s Secret of 40 years ago.
Okay, you have Swedish women, and sexy lingerie, and you can’t make a go of it...?
Victoria’s Porkers
And the woman poking her head in on the left side...it’s like she’s telling the photographer “Are you serious?”
I’m not VSing you guys, when we get those flyers in the mail I don’t even look at them anymore. Well, sometimes I take a pic and send it to my buddy XD XD XD
He’s single and has no good excuse to be getting those fliers in the mail. It would just be weird.
No worries, it worked. Thanks.
Excellent summary.
I’ll just add that as an older woman who no longer has the ‘Army Ready’ body that she had through her 30’s, I agree that we ‘mature’ gals like pretty things to wear too, but even back when I COULD have shopped there, I never did.
At that age, I had teenage nieces and Goddaughters in my life; it was a place for THEM to shop, not me.
And it was nobody’s business what I wore under my BDUs, LOL!
They lost track of that they sell sexy lingerie and fantasies, not a cause.
What a dreary world the wokesters live in—a humorless world full of bullies, nags, and Karens.
Disgusting.
With this ad campaign, they did not gain many of the clients they were seeking and they lost a lot of clients they already had because it is no longer "special."
It would be like if Rolex put out a $49 version of their watches. Suddenly wearing a Rolex would no longer be the mark of a successful man who has made it.
Always cater to your base. Basic marketing.
I did, thank you.
I truly understand the importance of eye bleach.
:)
Disgusting.
Frederick’s of Hollywood is doing just fine, thanks.
;)
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