Gabby
Posted on 05/26/2021 3:14:58 PM PDT by conservative98
A recent easing of mask-wearing guidelines from the US government was a welcome change for many Americans. That wasn't entirely the case for mask seller Gabriela Henriquez.
"I immediately called and texted my friends who were working for me making masks through the pandemic and said this wasn't good news for us," said Henriquez, who sells face masks on Etsy.
LittleLadyAHomemade for her handmade masks plunged more than 70% the day after the US Centers for Disease Control & Prevention announcement on May 13. The agency said that people fully vaccinated against Covid-19 do not need to wear masks or practice social distancing indoors or outdoors, except under certain circumstances.
"The market just dropped," she said. "I had a phenomenal last year in sales. Now what? Where do we go from here?"
Etsy seller Gabriela Henriquez. Etsy seller Gabriela Henriquez. Last year, the pandemic turned face masks into a wardrobe staple. Sellers big and small benefited from the trend. Etsy said cloth masks had erupted into the hottest new product category on its platform last summer. In August, the company said 110,000 sellers on its marketplace had sold as many as 29 million face masks, totaling $346 million.
The boom may be coming to an end. In early May, Etsy said in an annual filing with the Securities and Exchange Commission that the face mask market was poised to soften, noting that it had seen "demand for certain items, like handmade masks, diminish significantly with the rollout of the vaccine."
Now, sellers like Henriquez, who spent the past year investing more than $150,000 in her mask business, are trying to figure out how to successfully pivot.
(Excerpt) Read more at cnn.com ...
LMAO! I guess they will get a bail out!
I never spent a cent on a mask.
Shift the mask to the butthole, filtering out smells everyone would normally have to breathe.
Now that the beaches are opening, turn them into bikinis!!!!!
Cut velvet! Cut velvet!
Wait. I’m supposed to feel sorry for her?
No chance.
Easy peasy. Apply for a PPP loan or (if it was an above board business with rates and all) lay yourself off and get unemployment.
turn them into bra’s
“Henriquez ... spent the past year investing more than $150,000 in her mask business”
Woke dork. Learn to code.
Learn to code.
Well, I’d hope they were smart enough to know it was a short term opportunity and not carry much inventory
“investing more than $150,000 in her mask business”
Did she ‘invest’ or get a SBA loan and the taxpayers are stuck with the bill?
Make a quilt.
or make a wall hanging for the holidays
or may a table runner for the holidays
or ingest several and save the rest of humanity....
/ThrifyMander
Imagine the horror stores we’d be hearing if Buggy Whip makers were selling on Etsy in 1900...
How about selling F*&K Xiden T-shirts?
Really? You had no idea it was going to be temporary? Wow, what a maroon.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.