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New iPad Air Marketing Materials Hit Retail Stores, Suggesting Imminent Launch
upnewsinfo.com ^ | - October 1, 2020 | By Isaac Novak

Posted on 10/01/2020 5:26:07 AM PDT by Red Badger

Last month Apple unveiled a redesigned iPad Air with slimmer bezels that it said would become available in October, but it didn’t give an exact date for when it would start taking orders. With October now upon us, there are indications that the new ‌iPad‌ Air could launch imminently, rather than later on in the month.

According to a tweet late on Wednesday from well-connected Bloomberg reporter Mark Gurman, “Apple marketing materials for the new ‌iPad‌ Air are starting to land at retail stores, suggesting a launch sooner rather than later.”

The new ‌iPad‌ Air is the first Apple device with Touch ID built into the power button. That has allowed Apple to add a fully laminated 10.9-inch Liquid Retina display with True Tone, P3 wide color support, and an anti-reflective coating.

It’s also the first time Apple has debuted a new AXX-series chip in an ‌iPad‌ before an iPhone. The new ‌iPad‌ Air is powered by the new 5nm-based, six-core A14 Bionic chip for up to 40 percent faster performance and up to 30 percent faster graphics than the previous-generation ‌iPad‌ Air. It’s the same chip expected to be used for the iPhone 12 and ‌iPhone 12‌ Pro models, which are expected to be announced this month.

Apple marketing materials for the new ‌iPad‌ Air are starting to land at retail stores, suggesting a launch sooner rather than later. Apple said October, which is tomorrow — so not a surprise. — Mark Gurman (@markgurman) September 30, 2020

Apple’s ‌iPad‌ Air is also the first ‌iPad‌ to offer unique color options similar to ‌iPhone‌ colors. The ‌iPad‌ Air is available in silver, space gray, rose gold, green, and sky blue.

Like the iPad Pro, the new ‌iPad‌ Air features a USB-C port instead of a Lightning connector, and similarly features a 12-megapixel rear camera for higher-resolution photos and 4K video recording.

The new ‌iPad‌ Air will be available on Apple.com and the Apple Store app in 30 countries and regions when it launches. Wi-Fi models will start at $599, while cellular models will start at $729, with 64GB and 256GB storage capacities available.



TOPICS: Business/Economy; Computers/Internet; History; Society
KEYWORDS: apple; ipad; ipadair
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1 posted on 10/01/2020 5:26:07 AM PDT by Red Badger
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To: Swordmaker; ShadowAce

Ping!......................


2 posted on 10/01/2020 5:26:30 AM PDT by Red Badger (Sine Q-Anon.....................very............)
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To: Red Badger

Wow! Slimmer bezels!

Um, what’s a bezel?


3 posted on 10/01/2020 5:31:01 AM PDT by Larry Lucido
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To: Red Badger

Maybe this will lower the price on the older ones now.


4 posted on 10/01/2020 5:33:38 AM PDT by pnz1 ("These people have gone stone-cold crazy")
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To: pnz1

Not a chance. They will be called ‘classics’!...................


5 posted on 10/01/2020 5:35:02 AM PDT by Red Badger (Sine Q-Anon.....................very............)
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To: Larry Lucido

The outside edge material. I foresee a lot of ‘bent’ iPads....................


6 posted on 10/01/2020 5:36:02 AM PDT by Red Badger (Sine Q-Anon.....................very............)
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To: Red Badger
I want to buy two.
7 posted on 10/01/2020 5:38:13 AM PDT by SamAdams76 (Orange Man GOOD!)
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To: Larry Lucido

iPhones have reached the stage of diminishing returns.

They have essentially been perfected. The only improvements they can make are marginal. A thiner bezel, better camera, sturdier glass or case, but no serious upgrades.

Few would find any substantial difference between a 3 year old iPhone 8 and the the current model. Certainly not enough to cause them to fork out a grand to upgrade.


8 posted on 10/01/2020 5:45:27 AM PDT by Brookhaven (Only communists call fascists right wing, because only communists are to the left of fascists.)
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To: Red Badger

What’s the first think most people do when they buy an iPad?

Put it in a case.


9 posted on 10/01/2020 5:47:09 AM PDT by Brookhaven (Only communists call fascists right wing, because only communists are to the left of fascists.)
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To: Brookhaven

Yes, so now they’ll have to buy reinforced cases................


10 posted on 10/01/2020 5:48:03 AM PDT by Red Badger (Sine Q-Anon.....................very............)
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To: Red Badger

I have a dedicated iPad Air that I’ve used with an Apple TV to stream in HD to a 47 inch TV for the last 5 years. Get everything you can buy from cable companies...any sport, any team, hbo, showtime etc, movies the same time they’re released to theaters. Buy a good WiFi speaker and use your iPad Air as a music library...outside lounging. I save $150 mo + or $1800 year and 5y is nearly 10k savings. A new updated IPad Air for $6-800, is a bargain.


11 posted on 10/01/2020 5:54:11 AM PDT by sanjuanbob (Still have my marbles)
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To: Larry Lucido

“Um, what’s a bezel?”

It’s a little bit like an aura, Horshack.


12 posted on 10/01/2020 6:26:45 AM PDT by BBB333 (The Power Of Trump Compels You!)
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To: Red Badger

I use a Samsung active, which is a “rugged” phone that has thicker glass and a reinforced body—no need for a case.

I get asked: how can you use a phone that is so thick and bulky.

I just look at their “slim, sleek” phone that’s in a protective case that’s literally twice as thick and bulky and shake my head.

I don’t understand the trend of making thinner devices that are so delicate they require a protective case, but that is the trend.


13 posted on 10/01/2020 6:51:20 AM PDT by Brookhaven (Only communists call fascists right wing, because only communists are to the left of fascists.)
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To: Red Badger

“Wi-Fi models will start at $599...”

That’s a new one. Apple has held this level device at $499 for years. I guess the lesser iPad below it will become the $499 one now?


14 posted on 10/01/2020 6:58:31 AM PDT by avenir
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To: avenir

Who would want an iPad without WiFi?...........................


15 posted on 10/01/2020 6:59:39 AM PDT by Red Badger (Sine Q-Anon.....................very............)
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To: Red Badger

“Who would want an iPad without WiFi?...........................“
**********************************************
All iPads have Wi-Fi. Some models also have cellular connectivity in addition to the Wi-Fi.


16 posted on 10/01/2020 7:16:33 AM PDT by House Atreides
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To: Red Badger; ~Kim4VRWC's~; 1234; 5thGenTexan; AbolishCSEU; Abundy; Action-America; acoulterfan; ...
iPad Air latest release with the A14 processor, announced two weeks ago is not imminent. Promotional materials are appearing in Apple Stores. Pre-sales started last week. —PING!


Apple A14 Powered iPad Air 2020 Now
Becoming Available in Stores
PING!

If you want on or off the Apple/Mac/iOS Ping List, Freepmail me.

17 posted on 10/01/2020 9:34:25 AM PDT by Swordmaker (My pistol self-identifies as an iPad, so you must accept it in gun-free zones, you hoplophobe bigot!)
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To: pnz1
Maybe this will lower the price on the older ones now.

It does to a certain extent. . . But even five or six year old Apple products hold their value. However, the lowest priced brand new iPad is just $329.

18 posted on 10/01/2020 9:41:09 AM PDT by Swordmaker (My pistol self-identifies as an iPad, so you must accept it in gun-free zones, you hoplophobe bigot!)
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To: Brookhaven
What’s the first think most people do when they buy an iPad?

Put it in a case.

I certainly do. I’m not going to take a chance on breaking such an expensive device. Besides, with a case, they are easier to prop up on a lap or even in bed when reading a novel, watching a movie, or researching.

19 posted on 10/01/2020 10:10:50 AM PDT by Swordmaker (My pistol self-identifies as an iPad, so you must accept it in gun-free zones, you hoplophobe bigot!)
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To: Swordmaker
iPad Air latest release with the A14 processor, announced two weeks ago is not[?] imminent.
Typo meaning inversion?

20 posted on 10/01/2020 10:42:44 AM PDT by conservatism_IS_compassion (Socialism is cynicism directed towards society and - correspondingly - naivete towards government.)
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