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L'Oreal to remove the word 'whitening' from its products
foxnews.com ^ | June 27, 2020 | Vandana Rambaran

Posted on 06/27/2020 12:08:36 PM PDT by PROCON

Industry-leading French cosmetics company L'Oreal announced they will be removing words like "whitening" and "lightening" from their products after a number of beauty brands received backlash for their skin-lightening products amidst ongoing protests for racial equality.

"The L'Oreal Group has decided to remove the words white/whitening, fair/fairness, light/lightening from all its skin evening products," the company said in a statement.

The move signals a shift by beauty giants to stand up against racial stereotypes. L'Oreal's skin brightening creams are amongst the most popular on the market and are targeted towards Asian, African and Caribbean buyers who face a cultural stigma where lighter skin is perceived as more desirable.

(Excerpt) Read more at foxnews.com ...


TOPICS: Chit/Chat
KEYWORDS: loreal; racialequality; white
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To: PROCON
“Teeth Blackening” is going to catch on real big. Any day now. Count on it. There’s nothing cooler than black.


21 posted on 06/27/2020 12:45:49 PM PDT by ProtectOurFreedom
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To: PROCON
Okay. Then any product that straightens black hair should also be banned for "cultural appropriation". There are also the products that lighten or give blondish highlights.

Maybe we should riot in front of those Salons. Kidding.

22 posted on 06/27/2020 12:54:27 PM PDT by A Navy Vet (I'm not Islamophobic - I'm Islamonauseous. Also LGBTQxyz nauseous.)
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To: PROCON

How long before Blacks are no longer allowed by the leftists to “whiten” their teeth? Or to use the “ivory” piano keys? Or Ivory soap?


23 posted on 06/27/2020 12:56:08 PM PDT by rfp1234 (Caveat Emperor)
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To: PROCON

Everybody wants to be white even if they won’t admit it. :)


24 posted on 06/27/2020 1:13:59 PM PDT by Brooklyn Attitude (In America 2.0, blacks are sacred and can do no wrong.)
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To: Brooklyn Attitude

Michael Jackson sacrificed his nose to be white.

Harold Ford JR now appearing on the Fox and Friends Special Report Panel achieved a remarkable whiteness and lightening of his hair


25 posted on 06/27/2020 1:16:13 PM PDT by bert ( (KE. NP. N.C. +12) Progressives are existential American enemies)
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To: PROCON

Toothpaste companies to follow??


26 posted on 06/27/2020 1:17:08 PM PDT by Yaelle
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To: PROCON
The insanity started with Michael Jackson. He not only had all the plastic surgery, but had his hair straightened, and his skin bleached (likely hydroquinone) so as to look like a white man/boy/woman. I thought it a shame since he was a good-looking black man.

I have vitiligo (lack of melanin in areas) and had considered using hyroquinone to smooth out my very white spots. Never did it and most just filled in due to my life in the sun. Michael Jackson never showed any signs of vitiligo. I tried to find any photo of him when he first claimed that was his problem with becoming white. Vitiligo does not turn your entire face white over such a short period. It starts in patches - no pics of those patches.

BTW, I believe Prince was much more talented, given his song writing and guitar skills. I wonder what he would be doing today if still alive. Sorry, got off topic.

27 posted on 06/27/2020 1:23:39 PM PDT by A Navy Vet (I'm not Islamophobic - I'm Islamonauseous. Also LGBTQxyz nauseous.)
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To: SkyDancer

Forget about white computer screens and white paper.


28 posted on 06/27/2020 1:25:45 PM PDT by angry elephant (My MAGA cap is from a rally in Washingon state in May 2016)
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To: PROCON

Let’s Gillette these people.


29 posted on 06/27/2020 1:28:47 PM PDT by samadams2000 (Get your houses in order.)
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To: PROCON

These nitwits are missing a great marketing strategy. With all the white college-age girls protesting and debasing themselves for being white, cosmetic companies should start marketing skin darkening cream.


30 posted on 06/27/2020 1:40:01 PM PDT by Fzob
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To: angry elephant
Actually I have a black background on my NOOK reader; but the print is white, however, there's more black in the background than white lettering so in this case black wins.

You'd have to use a white crayon on black paper to be able to read anything but knowing some people, they can't even read script.

31 posted on 06/27/2020 1:42:13 PM PDT by SkyDancer (~ Pilots: Looking Down On People Since 1903 ~)
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To: PROCON

White Out will now be called Communism Forgets.


32 posted on 06/27/2020 2:09:25 PM PDT by a fool in paradise (Joe Biden- "First thing I'd do is repeal those Trump tax cuts." (May 4th, 2019))
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To: PROCON

I can’t wait to see what Crest and Colgate are going to do with their products to, uh, WHITEN, teeth. I can’t imagine the contortions that they’re going to go through trying to market these products in the future.

Personally, I know that these people will not go away easily, especially because they are just rolling over everyone and a large percentage of companies. Why should they stop behaving badly and demanding insane things when behaving badly and demanding insane things has been so successful for them? Until people and companies tell these people and organizations to pound sand, this crap will continue.


33 posted on 06/27/2020 2:41:14 PM PDT by Ancesthntr ("The right to buy weapons is the right to be free." A. E. van Vogt, The Weapons Shops of Isher)
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To: PROCON
Guess all those teeth whitening products are out also.

Guess which product will remain though:

WHITE OUT!

34 posted on 06/27/2020 2:41:49 PM PDT by ealgeone
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To: PROCON

I grew up marveling, in history class at the seemi g low IQ of so many thru the ages. I’d wonder how people could be so, at best, shorted sighted and at worst stupid. And here, at 61, I find myself in a nation and culture that puts the stupudity of those of
the past well into the shade.


35 posted on 06/27/2020 2:46:27 PM PDT by TalBlack
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To: PROCON

Better get rid of “darkening” and tanning too


36 posted on 06/27/2020 2:49:14 PM PDT by inchworm (al)
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To: PROCON

Americans will remove their money from these companys


37 posted on 06/27/2020 2:51:35 PM PDT by ronnie raygun (SOY Mouth)
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To: PROCON

So they are removing the words and still selling the products?

Oh yeah...that stuff that makes brown tan...


38 posted on 06/27/2020 3:12:40 PM PDT by Adder ("Can you be more stupid?" is a question, not a challenge.)
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To: PROCON

This is beyond the pale. We’ve become a giant insane asylum.


39 posted on 06/27/2020 3:24:33 PM PDT by KittyKares (Drain the Swamp)
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To: PROCON

All this will make “whiteness” an even higher priority as it’s banned. Speakeasies hidden in people’s home and behind busineneses, such aas teeth whiteness services needing secret passcode at the door, such as. “Liberace sent me.”


40 posted on 06/27/2020 8:55:18 PM PDT by Seeing More Clearly Now
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