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P&G Challenges Men to Shave Their ‘Toxic Masculinity’ in Gillette Ad
Wsj.com ^ | 1/14/19 | Alexandra Bruell

Posted on 01/14/2019 11:07:59 AM PST by GrandJediMasterYoda

P&G Challenges Men to Shave Their ‘Toxic Masculinity’ in Gillette Ad

Spot pegged to #MeToo asks ‘Is this the best a man can get?’

Gillette is embracing the #MeToo movement in a new digital ad campaign aimed at men, the latest message from an advertiser attempting to change societal norms.

The ad, dubbed “We Believe,” opens with audio of news about the current #MeToo movement, bullying and “toxic masculinity.” A narrator then goes on to dispute the notion that “boys will be boys,” asking, “Is this the best a man can get? Is it? We can’t hide from it. It has been going on far too long. We can’t laugh it off, making the same old excuses.”

(Excerpt) Read more at wsj.com ...


TOPICS: Chit/Chat
KEYWORDS: dollarshaveclub; gillette; homosexualagenda; leftistlunacy; waronboys
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1 posted on 01/14/2019 11:07:59 AM PST by GrandJediMasterYoda
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To: GrandJediMasterYoda

I was thinking of joining the Dollar save club, now I am.

https://www.dollarshaveclub.com/


2 posted on 01/14/2019 11:08:10 AM PST by GrandJediMasterYoda (Until Hillary is in jail, equal justice under the law will not exist in the USA)
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To: GrandJediMasterYoda

sounds like P&G shaved all their masculinity


3 posted on 01/14/2019 11:08:48 AM PST by DannyTN
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To: GrandJediMasterYoda
"EEEEE! Toxic masculinity!!!"


4 posted on 01/14/2019 11:09:23 AM PST by GrandJediMasterYoda (Until Hillary is in jail, equal justice under the law will not exist in the USA)
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To: DannyTN

[sounds like P&G shaved all their masculinity]

They’re definitely shaving the profits off their bottom line with this....


5 posted on 01/14/2019 11:09:40 AM PST by ObozoMustGo2012 ("Be quiet... you are #fakenews!")
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To: GrandJediMasterYoda

https://www.youtube.com/watch?v=ThDBf14qPsc&feature=youtu.be

Gillette ad from exactly 30 years ago to wash your eyes out without having to use bleach.


6 posted on 01/14/2019 11:10:18 AM PST by VanDeKoik
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To: GrandJediMasterYoda

Bye bye Gillette.

Bye bye.


7 posted on 01/14/2019 11:10:23 AM PST by Lazamataz (McCain's passing ended up being a Net+2 conservative Senators. Kyl, his replacement, and L.Graham.)
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To: GrandJediMasterYoda

Thanks I heard Dennis Prager taking about this, and how his family is swearing off Gillette forever. It’s really so stupid. Don’t these lefties care about the yin and yang of masculinity and femininity? Everyone else gets it. What a joke; everything lefties touch becomes a lesson in Perfect Ignorant Hypocrisy.


8 posted on 01/14/2019 11:11:46 AM PST by Yaelle
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To: GrandJediMasterYoda

For proggies and new-wave feminists masculinity is inherently “toxic”.


9 posted on 01/14/2019 11:11:52 AM PST by windsorknot
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To: GrandJediMasterYoda

I switched to Schick almost a decade ago and never looked back.


10 posted on 01/14/2019 11:12:33 AM PST by libh8er
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To: GrandJediMasterYoda

I’m more likely to think of “toxic masculinity” when my sons don’t brush their teeth for a whole weekend.


11 posted on 01/14/2019 11:12:37 AM PST by Tax-chick (What can I do to fight entropy today?)
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To: GrandJediMasterYoda

The inevitable result of corporate boardrooms that prioritize diversity over merit. They wind up with people who don’t know the first thing about selling razors to men. Instead, they embark on this SJW nonsense that sells not a single razor and makes it easy for men like me (and my soon to be shaving sons) to grab the cheaper generic brand.


12 posted on 01/14/2019 11:13:40 AM PST by Drew68
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To: VanDeKoik

The left would berate that ad today, it shows too many white men and it’s too masculine for them because apparently being white and masculine is toxic now.


13 posted on 01/14/2019 11:15:51 AM PST by GrandJediMasterYoda (Until Hillary is in jail, equal justice under the law will not exist in the USA)
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To: GrandJediMasterYoda

I guess it’s no longer the best a man can get.


14 posted on 01/14/2019 11:16:24 AM PST by mkmensinger
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To: GrandJediMasterYoda

This isn’t why I use a straight razor, but it gives me another reason to be glad I do.


15 posted on 01/14/2019 11:16:47 AM PST by AnotherUnixGeek
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To: GrandJediMasterYoda

Toxic feminism is far more harmful than a man’s beard.


16 posted on 01/14/2019 11:17:10 AM PST by Blood of Tyrants (Twitter is Trump's laser pointer and the media are all cats.)
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To: GrandJediMasterYoda
I was thinking of joining the Dollar save club, now I am.

I left the idiotic multi-blade, disposable shave community a long time ago. I went back to these:

Safety razors are a better, cheaper solution (you can buy a lifetime supply of Feather blades for about $20). Safety razors are also much better for your skin.

It's amazing that men were marketed away from these by BS about multi-blades and so-called "convenience".

17 posted on 01/14/2019 11:19:18 AM PST by Magnatron
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To: GrandJediMasterYoda

Great blades at a great price. The 6 blades are awesome and if you don’t need any this month, they send you an email giving you the option of skipping a month.


18 posted on 01/14/2019 11:19:56 AM PST by Blood of Tyrants (Twitter is Trump's laser pointer and the media are all cats.)
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To: Magnatron

Better link?


19 posted on 01/14/2019 11:21:01 AM PST by Blood of Tyrants (Twitter is Trump's laser pointer and the media are all cats.)
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To: Lazamataz

Lazamataz wrote:

Bye bye Gillette.

Bye bye.

I would happily have jumped onto the boycott bandwagon, but I haven’t used Gillette products for decades. Crappy, and overpriced junk.

I hope this stunt will bankrupt those lefties, and soon.


20 posted on 01/14/2019 11:21:17 AM PST by heterosupremacist (Resistance to tyrants is obedience to God.)
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