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Are Big Pharma gifts to physicians an expensive problem, or a red herring?
Washington Examiner ^ | June 23, 2017 | Brian C. Joondeph

Posted on 06/23/2017 2:07:19 PM PDT by huldah1776

Physicians are influenced by marketing. That's no surprise. So are most consumers, as evidenced by television and radio commercials, billboards, pop up ads and targeted ads for drugs on your computer screen. Big Pharma markets not only to physicians, but also directly to consumers.

In a recent Washington Post op-ed, Dr. Nicole Van Gronigen made the case that Big Pharma successfully influences physician prescribing behavior via marketing. Specifically, drug reps do with with free lunches provided by the pharmaceutical reps, or educational dinners at nice restaurants. She reported a JAMA study correlating industry-sponsored meals with increased promotion of branded medication to Medicare patients.

It's no surprise that marketing works. If it didn't, Big Pharma would not spend $24 billion per year on it -- more than they spend on research and development. And perhaps, as Dr. Van Gronigen suggests, restricting pharma reps' access to physicians may yield cost savings in healthcare. But is it really that simple?

(Excerpt) Read more at washingtonexaminer.com ...


TOPICS: Business/Economy; Conspiracy; Health/Medicine; Science
KEYWORDS: bigpharma; healthcare; lobbyists
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To: huldah1776

Statins kill.

Instead, solve the problem.


21 posted on 06/23/2017 6:59:41 PM PDT by TheNext (SLOW FUND Wall = Trump 2020 Trump Jr 2024 Eric 2032)
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To: 1_Rain_Drop

The pharma industry looks at most holistic practitioners as quacks, and they are. Anyone who thinks the industry is killing quacks to promote sales of their products needs his/her head examined.


22 posted on 06/23/2017 7:07:53 PM PDT by Mase (Save me from the people who would save me from myself!)
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To: CJ Wolf
Right. Government should decide what information you receive via advertising because you, as a consumer, are too stupid to make decisions on your own. You should, instead, rely simply on the advice of your doctor. An educated public, that knows their options, is dangerous.

Conservatism at its best.

23 posted on 06/23/2017 7:10:42 PM PDT by Mase (Save me from the people who would save me from myself!)
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To: CJ Wolf

should have been in tiny font and at least 6 more side effects. :)


24 posted on 06/23/2017 8:00:46 PM PDT by huldah1776 ( Vote Pro-life! Allow God to bless America before He avenges the death of the innocent.)
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To: TheNext

Nutritionists. Our diet, processed foods, and the Epstein virus. from what I’ve heard and read.


25 posted on 06/23/2017 8:02:38 PM PDT by huldah1776 ( Vote Pro-life! Allow God to bless America before He avenges the death of the innocent.)
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To: Mase

f course we shouldn’t ban ads, we should bring back the cigarette and liquor ads too let them compete with big pharma.


26 posted on 06/23/2017 8:54:25 PM PDT by CJ Wolf (just a conspiracy theory, no facts behind the above post.)
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To: CJ Wolf

Government will save us if we grant them enough power. Freedom is so overrated. People making decisions in their own interest is dangerous. We should all be like you and have a safe space from the big bad pharmaceutical companies. First they control your mind, then they take your precious bodily fluids.


27 posted on 06/23/2017 9:58:47 PM PDT by Mase (Save me from the people who would save me from myself!)
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To: huldah1776

Holistic “doctors” are not physicians. I would guess the family members of these hucksters likely did them in. Are there any other big industries that are villains too, or is it just those that sell life-saving drugs. If drug companies are such villains, why buy any of their products? It’s a choice, not a requirement to buy drugs.


28 posted on 06/24/2017 5:48:29 AM PDT by Neoliberalnot (Marxism works well only with the uneducated and the unar)
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To: RatRipper

Type II diagnosis in December after having been on statins since 2003. Hit me like a ton of brick.””

I’m sorry for your misfortune, but type II diabetes was seen a million times before statins were in existence.


29 posted on 06/24/2017 6:02:41 AM PDT by Neoliberalnot (Marxism works well only with the uneducated and the unar)
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To: huldah1776
however, for fellow conspirators, here's an update on the deaths of holistic doctors

Holistic doctors aren't immortal? Weird!

30 posted on 06/24/2017 9:51:33 AM PDT by Toddsterpatriot (TANSTAAFL)
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