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The real reasons for Marvel Comics' woes
MSN / The Atlantic ^ | May 24, 2017

Posted on 05/24/2017 3:26:35 PM PDT by SMGFan

On March 30, a battered Marvel decided to try and get to the bottom of the problem with a retailer summit — and promptly stuck its foot in its mouth.

“What we heard was that people didn’t want any more diversity,” David Gabriel, the company’s senior vice president of sales and marketing, told an interviewer at the summit. “They didn’t want female characters out there. That’s what we heard, whether we believe that or not ... We saw the sales of any character that was diverse, any character that was new, our female characters, anything that was not a core Marvel character, people were turning their nose up against.”

(Excerpt) Read more at msn.com ...


TOPICS: Arts/Photography; Business/Economy; Hobbies
KEYWORDS: marvelcomics
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To: Organic Panic
I really enjoyed “Luke Cage” on Netflix.

Somehow, I couldn't get past the first episode and gave up on it. It was a disappointment after Dare Devil and Jessica Jones.

41 posted on 05/24/2017 4:21:42 PM PDT by rllngrk33 (Things have been getting better since January 20, 2017.)
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To: JBW1949

Of course comics were only a dime (and in the early 50s 52 pages). Although dollars are more available to kids today than dimes were to me, I still got enough dimes to buy plenty of comics. But our entertainment options were pretty limited. I had TV but it was strictly limited, radio didn’t appeal to my 10-year-old self, and 5 hours of movies and cartoons on Saturday. Comics and outdoors filled in the rest.


42 posted on 05/24/2017 4:22:48 PM PDT by hanamizu
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To: Dr. Bogus Pachysandra
But Nancy and Sluggo? That comic and comic strip were never funny.

The cult following liked it because it wasn't funny.

Link

43 posted on 05/24/2017 4:23:31 PM PDT by x
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To: No.6
Even in admitting wrong, they get it wrong.
I don’t think anyone gives a rat if Marvel concocts a new superhero who is female or whatever shade of skin or blue.
What people do *not* want is SJW propaganda shoved at them under cover of ‘let’s make a diverse superhero’ or ‘let’s reimagine an existing superhero.’

Bingo!
None of the fans were upset over Mystique being blue, or Storm being black, or anything like that -- because that's how the characters were.
It's things like let's make little orphan Annie… but black! and things like the Endless Reboots/Remakes coming out of Hollywood.
It's like the whole of storytelling (modern movies, TV, books) is, as a whole, unable to be creative!

44 posted on 05/24/2017 4:26:04 PM PDT by Edward.Fish
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To: higgmeister

Actually, I just looked it up. Green Hornet is DC comics (now owned by Warner Bros.) and Marvel is now a Disney product. Both suck bigly.


45 posted on 05/24/2017 4:27:22 PM PDT by outofsalt ( If history teaches us anything it's that history rarely teaches us anything)
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To: SMGFan

This is a lot of words dedicated to why nobody, even brainwashed snowflakes, want to buy PC crap in comic book form.


46 posted on 05/24/2017 4:27:45 PM PDT by Luke21
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To: AnotherUnixGeek

Bring back Plasticman!


47 posted on 05/24/2017 4:28:23 PM PDT by Dr. Bogus Pachysandra (Don't touch that thing Don't let anybody touch that thing!I'm a Doctor and I won't touch that thing!)
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To: Hugin

No, they were comic books...The strips were in the newspapers, yes, but they were still comic books...They sold for a dime, but every now and then, they’d come out with a bigger one for a quarter...


48 posted on 05/24/2017 4:29:23 PM PDT by JBW1949 (I'm really PC....PATRIOTICALLY CORRECT!!!!)
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To: SMGFan

Well, they try to make superheros into gay shemales and then can’t figure out why they aren’t selling.


49 posted on 05/24/2017 4:31:34 PM PDT by Bullish (May as well just rename Hollywood---> Hypocrite city)
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To: Dr. Bogus Pachysandra

The Katzenjammer Kids: “We iss playing Donkey Oatey, mama.” Oh my stomach hurt from laughing.


50 posted on 05/24/2017 4:31:45 PM PDT by Luke21
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To: Hugin

https://www.google.com/#q=dell+comics+from+the+50%27s


51 posted on 05/24/2017 4:32:07 PM PDT by JBW1949 (I'm really PC....PATRIOTICALLY CORRECT!!!!)
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To: scrabblehack
There was a documentary not long ago - comic books used to be sold at news stands. But there wasn’t enough profit for the news stands. They switched to hobby and comic book shops. They went into graphic novels and raised the prices to go after the adult geeks.

Sounds like the companies got snobby.

I can understand it.

Gallant lovingly preserves his graphic novel in a sealed plastic bag forever.

Goofus dog ears the greasy pizza-stained pages of his comic book and loses it on the bus.

If you make the stuff, it's hard not to go for the consumer who shows the product respect.

Link

52 posted on 05/24/2017 4:32:33 PM PDT by x
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To: Smedley

Good and simple explanation.


53 posted on 05/24/2017 4:33:55 PM PDT by wgmalabama
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To: Dr. Bogus Pachysandra

Plasticman? Gumby Rules!


54 posted on 05/24/2017 4:34:09 PM PDT by outofsalt ( If history teaches us anything it's that history rarely teaches us anything)
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To: SMGFan

If you ask WHY companies should put in more diversity in entertainment one of the big reasons they will tell you is “to appeal to minorities”.

They will flat out tell you that people want to be entertained by people that LOOK LIKE THEM.

So by their OWN WORD they are saying you should sacrifice majority appeal.... and then they are shocked when sales tank. Morons.


55 posted on 05/24/2017 4:34:38 PM PDT by TalonDJ
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To: SMGFan

Not interested in gays, trannies, deviency. Just want Sargent Slauhter.


56 posted on 05/24/2017 4:35:24 PM PDT by Joe Boucher (President Trump makes obammy look like the punk he is.)
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To: No.6

Excellent post!

There were a couple of summers during elementary-school years when I read comics half of every day. I liked some of the simply funny ones, but I especially liked the Superman, Wonder Woman, and other ‘superhero’ ones.

Back then, the comics were witty, and included many allusions to higher-level literature. We DID have female superheroes; and whenever anything political/ideological came into the story, it was pro-Liberty, pro-America, anti-Bad Guy; and always contained a moral object-lesson that a child could understand and admire.

I don’t know what’s going on in comics now, but just due to the general degeneration of culture, I wouldn’t give them to a kid today.


57 posted on 05/24/2017 4:37:07 PM PDT by Jamestown1630 ("A Republic, If you can keep it.")
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To: WashingtonSource

It is not just Marvel Comics. The glass bubble aristocrats pride themselves on their out of touchness with reality. Chelsea Clinton is a shining example of pretzel logic for the sole purpose of trying to fit in and sound like everyone else in her crowd.


58 posted on 05/24/2017 4:37:43 PM PDT by x_plus_one ( I pray Gods eyes may once again gaze upon me and remind me that I am still His child.)
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To: JBW1949

Same here. In the 1950s it was Donald Duck, Cisco Kid, Roy Rogers and so on. Not a “superhero” in the group.
In the 1960s it was THRILLER, COMBAT and CLASSICS ILLUSTRATED. Still no “superheros”.
By the end of the 1960s I was reading real novels at an adult level.
The only “superhero” book I ever read was a WWII hardback on Superman fighting nazi submarines.


59 posted on 05/24/2017 4:38:38 PM PDT by Ruy Dias de Bivar (That's my story and I'm sticking to it!)
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To: Joe Boucher

Outrageous as he was, had to love Sgt. Slaughter.

https://www.youtube.com/watch?v=EUbgVzMboKs


60 posted on 05/24/2017 4:39:42 PM PDT by wally_bert (I didn't get where I am today by selling ice cream tasting of bookends, pumice stone & West Germany)
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