Posted on 03/31/2010 8:52:19 AM PDT by OldDeckHand
If you're a GOP strategist looking for key primary votes, spend your valuable advertising money on PGA Tour events. If you're a Dem trying to win over your base, focus on advertising during NBA games.
So says a new study among hundreds of thousands of Americans examining the correlation between viewers' favorite sports and their voting habits. And, the survey shows, most dedicated sports watchers are much more likely to vote with the GOP than they are to vote with Dems.
Researchers at National Media Inc., a GOP firm, analyzed survey results from a total of 218K interviews between Aug. '08 and Sept. '09. The polling was conducted by Scarborough USA, a joint project of Nielsen and Arbitron, the 2 top ratings agencies in the country. The data helps TV and radio stations and the country's newspapers set ad rates by evaluating viewership habits.
(Excerpt) Read more at hotlineoncall.nationaljournal.com ...
I guess the stereotype of WNBA fans being all lesbian are true.
Very interesting. LPGA is solidly red, but the WNBA is a far blue as it gets. Also, Linda McMahon’s WWE is low-turnout (no surprise there) blue. Relieved to see most of the mindless sports in blue/don’t vote category.
It is because men are probably the largest consumers of sports, and liberal men, as Gary Aldrich put it in his book “Unlimited Access” are largely pear shaped men who are more attracted to ice skating events and “American Idol”.
Monster Truck rating is Odd - wouldn’t figure it to fall like that....(more kids, likely non-voters?)lol
Need to get the NASCAR Red Circle bigger on this graph!
Wonder if the networks are paying attention. Is there some real reason Olbermann is doing NFL Football?
The WWE being so far over to the left is kind of shocking to me.
Where’s horse racing? Having said that I guess I had better learn to love football.
Yeah, that's a strong contender for "most surprising" as well. If you've ever been to an LPGA event, you'll notice a strong showing of lesbians - and the Dinah Shore Classic is a kind of "lesbian hajj". OTOH, many LPGA events are held in the smaller cities, so perhaps that's where the GOP appeal comes from.
The WWE being so far over to the left is kind of shocking to me.
Because it’s not reality...nobody really gets hurt and everyone has a chance to be a star
The median age of a WWE fan is what? Fourteen? Twelve, tops?
The NFL powers are hyper PC yet viewers tend to be freedom oriented.
Considering you have to disable half of your brain to enjoy it, why?
What about the actual players? Are they largely repub or dem? Anyone can watch.
Is that Natalie Gulbis? Wow. I knew she was attractive, but I had no idea she is that attractive.
On a related note, my wife won’t let me activate TGC on my dish....
Surprised by how blue tennis is.
I'm not. Just watch the Slams. It's a parade of liberal leftists in the grand stands - plus, you've got player like McEnroe, Martina, Aggasi - all leftist mouthpieces.
Yes, NCAA football far right
WNBA far left - I’ve never watched a game even on TV
MLS surpising to me
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