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Norman Rockwell: The Original King of the Photoshop
gizmodo.com ^ | Oct 23 2009 | Wilson Rothman

Posted on 10/29/2009 1:34:25 PM PDT by Daffynition

Back when Norman Rockwell ruled Saturday evenings, Adobe wasn't even a gleam in some nerd's eye, but a new book shows that the painter was, nevertheless, a photoshop god.

Very few Gizmodo readers were even born when Rockwell painted his last Saturday Evening Post cover, but we all know them. You hear that name and suddenly you can picture those overly detailed, cartoonishly dramatic but ultimately kinda corny depictions of American life. Well, Norman Rockwell: Behind the Camera, written and compiled by Ron Schick, has given me immense newfound respect for the man, for the meticulous photography, the real people and the unintentionally hilarious DIY props and sets that he required to make his painted fantasies of Americana come true.

The book is not about painting. Rockwell's oil-on-canvas work feels like an afterthought for Schick, who mostly documents Rockwell's photography and art direction. Throughout the book, you see a painting, then you see the photographs he took to make that painting. In most cases, many shots comprise the different elements, and are joined together only in paint. It's almost sad: Vivid interactions between people, remembered jointly in the country's collective consciousness, may never have taken place. Even people facing each other at point blank range were photographed separately, and might never have even met.

The photos are as memorable as the paintings: There's a little boy whose feet are propped up on thick books, a walking still-life; there's a naked lady who ended up a mermaid in a lobster trap; there are men and women in various states of frustration, concentration and bliss, whose facial expressions defined Rockwell's style. These were mostly not agency models, but friends and neighbors who were pleased to help out, but not always thrilled by the finished product.

Since Rockwell was one of the most commercially successful artists of all time, you can imagine the rights to all of his images (paintings and photos) are carefully managed. The publisher was kind enough to let us show you the book cover plus two additional pairings, below. I encourage you to buy the book ($26.40 at Amazon)—what you see here is just a quick lick of the spoon:

Going and Coming, 1947 You'll notice the book jacket shows a painting of a family embarking on a summer vacation—Granny, Spot and all—coupled with a photo of a similar scene with far less action. There's a kid sticking out of the car in both, but many family members are missing. This is because they were photographed separately, in Rockwell's studio, and painted in where needed. (You'll also notice that the photo on the jacket is reversed—the car was pointed in the other direction but I suppose that wouldn't have looked as cool.)

Circus, 1955 What I liked about this picture is that you get to see how ridiculous Rockwell's sets could often be. He needed real faces, but he could fill in the rest. Hence piling chairs up on top of an old desk to simulate bleachers at the circus. Good thing nobody fell off the back and sued ole Rocky for millions—that twine used to hold the little girl's chair in place doesn't look OSHA certified. If the geeky looking fellow in the front looks familiar, it's because Rockwell himself served as a model for his paintings all the time.

The Final Impossibility: Man's Tracks on the Moon, 1969 Yep, here's proof that the moon landing was faked. At least, Rockwell's commemorative portrait of it was. NASA loved his work, so they loaned him spacesuits and helmets whenever he wanted, and for this, he got permission to photograph his models moonwalking around an Apollo Lunar Lander, with a black tarp doubling for infinity and beyond. Remember, this is when Apollo was new and the Cold War was in full swing, so getting access to the latest NASA toys took clout.

Behind the Camera covers many aspects of Rockwell that I had not known about previously. He was an outspoken civil rights activist, and many of his paintings dealt with race relations. There is a painting of two murdered men, one black and one white, accompanied by an almost absurd photo of two very alive guys lying side by side, eyes closed, on a carpet. There's another painting of a little black girl being walked to school by US Marshals, and the many different closeup shots Rockwell required to paint the extreme detail of the tense, potent—and fabricated—moment.

I wish I could run a gallery of 100 shots from this book, because each page startled me in a different way. Meeting the real people behind the paintings, and learning that every painting was composed of masterfully planned photographs—always black and white, since the artist let his imagination add the color—I will no longer take Norman Rockwell for granted. In fact, I'm gonna kinda worship him from now on.




TOPICS: Arts/Photography; Business/Economy; History; Hobbies
KEYWORDS: americana; art; fakephotos; fauxtography; normanrockwell; nostalgia; photoshop; rockwell
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1 posted on 10/29/2009 1:34:26 PM PDT by Daffynition
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To: Daffynition; Revolting cat!; Slings and Arrows; Lucky9teen; JoeProBono
I prefer the paintings of Will Elder:


2 posted on 10/29/2009 1:36:08 PM PDT by a fool in paradise (I refuse to "reduce my carbon footprint" all while Lenin remains in an airconditioned shrine)
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To: Daffynition
His work represents the America I WANT to live in.

No ghettoes, no crime.

Clean cherubic children that you'd love to call your own.

When the Civil War comes, that will be my template when someone asks what I am fighting for.

3 posted on 10/29/2009 1:36:45 PM PDT by I Buried My Guns
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To: Daffynition

Rockwell was a national treasure that age will continue to add value to.


4 posted on 10/29/2009 1:37:19 PM PDT by Anitius Severinus Boethius
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To: Daffynition

It’s interesting to see his source images but at least he posed his models and he wasn’t slavish in his devotion to “interpretating” the poses.


5 posted on 10/29/2009 1:38:01 PM PDT by a fool in paradise (I refuse to "reduce my carbon footprint" all while Lenin remains in an airconditioned shrine)
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To: Daffynition

I love good illustrators probably more than fine artists. I like Rockwell a lot, and Beatrix Potter, too.


6 posted on 10/29/2009 1:40:14 PM PDT by Huck ("He that lives on hope will die fasting"- Ben Franklin, Poor Richard's Almanac)
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To: Daffynition
It's almost sad: Vivid interactions between people, remembered jointly in the country's collective consciousness, may never have taken place.

What an idiotic statement.

7 posted on 10/29/2009 1:41:08 PM PDT by Huck ("He that lives on hope will die fasting"- Ben Franklin, Poor Richard's Almanac)
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To: a fool in paradise

Part of the genius of Rockwell was his entire lack of pride in process. He did what worked, not what he felt should work.


8 posted on 10/29/2009 1:41:34 PM PDT by Anitius Severinus Boethius
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To: zot

Ping.


9 posted on 10/29/2009 1:41:37 PM PDT by Interesting Times (For the truth about "swift boating" see ToSetTheRecordStraight.com)
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To: Daffynition

This has nothing to do with photoshop. That headlin is stupid.


10 posted on 10/29/2009 1:41:41 PM PDT by Tublecane
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To: Tublecane

Ever see how Annie Leibowitz works these days?

Many magazine photos are actually composite images now.


11 posted on 10/29/2009 1:43:10 PM PDT by a fool in paradise (I refuse to "reduce my carbon footprint" all while Lenin remains in an airconditioned shrine)
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To: Huck

“What an idiotic statement.”

Exactly. Is it “sad” that Da Vinci, Raphael, Valasquez, Rembrandt, Vermeer, Goya, etc. posed people for their paintings? Heck no.


12 posted on 10/29/2009 1:46:24 PM PDT by Tublecane
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To: Tublecane
It refers to the fact that Photoshop is used to make a new image from several others. He did on canvass what PS does on the computer.
13 posted on 10/29/2009 1:46:47 PM PDT by jwparkerjr (God Bless America, and wake us up while you're about it!)
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To: Tublecane
It refers to the fact that Photoshop is used to make a new image from several others. He did on canvass what PS does on the computer.
14 posted on 10/29/2009 1:46:57 PM PDT by jwparkerjr (God Bless America, and wake us up while you're about it!)
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To: I Buried My Guns

Ditto that...exactly.


15 posted on 10/29/2009 1:47:24 PM PDT by SoDak (bitter clinger)
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To: I Buried My Guns
I've always loved this one:

The ump on the right is the spittin' image of my Grandad.

16 posted on 10/29/2009 1:48:48 PM PDT by Bloody Sam Roberts (An armed man is a citizen. An unarmed man is a subject.)
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To: Huck

All the time I was in college, Norman Rockwell was ridiculed by professors for portraying a false image of life in the United States.

I stopped them in their tracks by suggesting that Rockwell’s paintings portrayed a goal to be striven for.

Norman Rockwell is my all-time favorite artist. His paintings make me reach for the Kleenex.


17 posted on 10/29/2009 1:49:42 PM PDT by Peter W. Kessler (Dirt is for racing... asphalt is for getting there.)
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To: a fool in paradise

“Many magazine photos are actually composite images now”

True. But if you’re going to consider Rockwell’s painting “composite,” you basically have to call almost every painting in history composite, since it is almost never the case that they directly reproduce what they see in any given frame. Rather, they mix observations together, add flourishes, and so on.


18 posted on 10/29/2009 1:50:11 PM PDT by Tublecane
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To: I Buried My Guns

Your guns are under arust. LOL


19 posted on 10/29/2009 1:52:59 PM PDT by fish hawk (Lord, help us to attain knowledge and the wisdom to apply it toward your ultimate will.)
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To: I Buried My Guns

No television, no internet, no interstate highway system. No franchises dominating every industry. America the manufacturing giant, with high-school educated employees earning wages that could support a family. A population of less than half of what it is today. These are changes in our nation that have altered in forever, and cannot be undone.

Rockwell was an excellent artist, but he was also a genius at marketing. And what he was marketing was a vision of “America.”

If you actually ever fight in a Civil War, you will be fighting for an image of America that is over 50 years old. There is no way that the country can go backwards in time to that place again. The nation is too large, and the world is too small.


20 posted on 10/29/2009 1:53:11 PM PDT by worst-case scenario (Striving to reach the light)
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