Posted on 03/15/2025 11:48:22 AM PDT by nickcarraway
The boss of online clothing brand Snag has told the BBC it gets more than 100 complaints a day that the models in its adverts are "too fat".
Chief executive Brigitte Read says models of her size 4-38 clothing are frequently the target of "hateful" posts about their weight.
The brand was cited in an online debate over whether adverts showing "unhealthily fat" models should be banned after a Next advert, in which a model appeared "unhealthily thin", was banned.
The UK's advertising watchdog says it has banned ads using models who appear unhealthily underweight rather than overweight due to society's aspiration towards thinness.
The Advertising Standards Authority (ASA) received 61 complaints about models' weight in 2024, with the vast majority being about models who appeared to be too thin.
But it only had grounds to investigate eight complaints and none were about Snag.
Catherine Thom read the BBC report about the Next advert ban and got in touch to say she found it "hypocritical to ban adverts where models appear too thin for being socially irresponsible, however when models are clearly obese we're saying it's body positivity".
(Excerpt) Read more at bbc.com ...
We have reached peak idiot.
Too tat.
I bet she can cook!
More madness. What sane company tries to market their products with THAT?
I have managed to get through life so far without feeling the need to complain about the appearance of people in ads.
I wonder if the company paid people to do that...
Looks like they are serving their Market. Have your been to a grocery store with the local Hoi Poli?
Woof đˇ
A company that wants to sell to a very large market.
Been in a women’s clothing store lately?
Have you noticed which sizes are still on the racks?
Hint: it’s not the larger sizes.
Women as fat as the woman in the ad are not very common.
The poor toilet she uses!!
I bet she canât!
The only thing Iâm certain of is that it can eat!
That is too fat.
Define common.
Obesity is very common.
Morbid obesity is becoming more so.
Hard to get reliable stats, but I’ve see anywhere from 12% to over 30% for morbid obesity in adult American females.
That’s, as I said, a very large market.
Nope. You get that fat on a steady diet of fast food, and no exercise.
She’s not fat, she’s just ‘big boned’.
As I live in Canaduh, calling that model ‘fat’, could probably cause my appearance before a ‘human rights commission’ that could take all my assets and retirement funds, so I will not call her (or whatever pronoun that person or persons chooses) fat.
I believe that gal could wait out a world-wide famine.
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