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Woke Ben & Jerry's founders make stunning move as they feud with parent company Unilever about Trump
Daily Mail ^ | 2-26-25 | ALICE WRIGHT

Posted on 02/27/2025 7:50:18 AM PST by dynachrome

The founders of Ben & Jerry's ice-cream want to buy back their namesake brand from its owners Unilever, according to reports.

Ben Cohen and Jerry Greenfield have begun initial discussions for a buyback deal, sources told Bloomberg.

Bosses at the ice-cream company are in a stand-off with its parent company after Unilever reportedly banned them from criticizing President Trump and his policies.

Many companies have rolled back diversity, equity and inclusion (DEI) policies or appeared to show deference toward Trump since he began his second White House term.

Ben & Jerry's however has had a socially conscious mission since being founded in Burlington, Vermont in 1978.

Its sale to Unilever for $326million in 2000 gave power over its social justice mission to an independent board, which has continued to pursue causes that have put them at odds with their parent company.

Unilever has been publicly locked in a battle with the business since 2021, when the ice-cream brand halted sales in the Israeli-occupied West Bank.

(Excerpt) Read more at dailymail.co.uk ...


TOPICS: Business/Economy; Chit/Chat; Food; Humor
KEYWORDS: benandjerry; bernie; berniesanders; icecream; unilever; woke
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To: dynachrome

B&G always seemed unclean, unshaven, and unkempt to me and it grossed me out. (and yes, I know they weren’t actually making it themselves)


21 posted on 02/27/2025 8:20:32 AM PST by KingLudd
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To: dynachrome

Never had the ice cream, never will. I’ll put Texas Blue Bell up against the hippy lib ice cream any day.


22 posted on 02/27/2025 8:23:28 AM PST by BigFreakinToad (All she is, is cackles in the wind.)
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To: Dilbert San Diego

Most companies have contract terms that forbid public speech/action that is detrimental to company.
Like getting a DUI — you get fired.
Getting caught with kiddie porn — you are quietly let go.
Etc.

BJ took the dosh. Live with the terms or lose.


23 posted on 02/27/2025 8:32:19 AM PST by bobbo666
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To: dynachrome

Good plan, use all your wealth to buy it back. Then run it in the ground with woke BS policies and bankrupt the company. Couldn’t happen to two better bozos.


24 posted on 02/27/2025 8:33:02 AM PST by Dave911
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To: Dilbert San Diego

Maybe they want to name ice cream things like, “three cheers for Hamas”? Did they retained the right to come up with new names for their ice cream?


25 posted on 02/27/2025 8:35:55 AM PST by GOPJ (Delta just Bud Lighted themselves - freeper dfwgator)
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To: ansel12

They made some pretty good ice cream in the 90s. That’s about it. I actually visited the original home of the brand when I was up there for a wedding in that time frame. Then they went stupid Leftist. The End. At least for me.


26 posted on 02/27/2025 8:40:07 AM PST by FreedomPoster (Islam delenda est)
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To: Bon of Babble

I have to say, when I glanced at your post and saw 10,000 Haitian “refugees” my first thought was “What? A new brand of Ben and Jerry’s that is oriented towards that Haitian situation? What would they name it? And what would it have in it?????”

“Haitian Voodoo”...with crunchy elements in it!


27 posted on 02/27/2025 8:43:17 AM PST by rlmorel ("A people that elect corrupt politicians are not victims...but accomplices." George Orwell)
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To: GOPJ

“Heads for Hamas”! A swirl of cherry with miniature chocolate severed heads in it!


28 posted on 02/27/2025 8:45:51 AM PST by rlmorel ("A people that elect corrupt politicians are not victims...but accomplices." George Orwell)
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To: dynachrome

B&J has been on my no-buy list for decades.


29 posted on 02/27/2025 8:48:45 AM PST by Noumenon (You can evade reality, but you cannot evade the consequences of evading reality. KTF)
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To: dynachrome

Well their ice cream sucks, so there’s that. Plenty of other premium brands including from the dough boy.


30 posted on 02/27/2025 9:09:49 AM PST by VTenigma (Conspiracy theory is the new "spoiler alert")
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To: rlmorel
“Heads for Hamas”! A swirl of cherry with miniature chocolate severed heads in it!

Of course being liberal idiots, they'd want little things that looked like fireworks - a celebration. Creepy little haters...

31 posted on 02/27/2025 9:16:49 AM PST by GOPJ (Delta just Bud Lighted themselves - freeper dfwgator)
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To: GOPJ

Their mindset is beyond me, I am not ashamed to admit.


32 posted on 02/27/2025 9:18:37 AM PST by rlmorel ("A people that elect corrupt politicians are not victims...but accomplices." George Orwell)
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To: dynachrome
It's crap ice cream. If ice cream is good, you don't have to fill it to the brim with candy and other crap to the point that there's very little ice cream in the container.

This stuff is pretty good, even tho' the dairy is run by fags.


33 posted on 02/27/2025 9:26:55 AM PST by Sirius Lee ("Never argue with a fool, onlookers may not be able to tell the difference.”)
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To: dynachrome

Fag & Faggy Haz The Trump Madz.

Ben & Jerry flavor “The Bernie” - bring in an empty carton and get it filled for free.

Because socialism.


34 posted on 02/27/2025 9:54:33 AM PST by kiryandil (No one in AZ that voted for Trump voted for Gallego )
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To: dynachrome

My social and moral compass has successfully prevented me from ever eating Ben and Jerry’s ice cream.


35 posted on 02/27/2025 10:00:01 AM PST by Redleg Duke (“Time to Play Cowboys and Snowflakes!”)
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To: MNJohnnie

The articles says it could be worth billions…. Good luck raising that money.


36 posted on 02/27/2025 10:28:12 AM PST by gunnut
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To: dynachrome

so in other words, the BJ bro’s smear their parent Unilever company’s brand and public image
from one end of the earth to the other
with the BJ’s openly- antisemitic bullsh*t

now the parent company might very well be interested in getting rid of the BJ business

let’s see just what kind of “deal” these two embarrassing jerks can drive out of Unilever

this could be interesting


37 posted on 02/27/2025 10:56:16 AM PST by faithhopecharity ("Politicians aren't born, they're excreted." Marcus Tullius Cicero (106 to 43 BCE))
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To: faithhopecharity

Trump should buy it. Rebrand it “Great America Ice Cream”.


38 posted on 02/27/2025 12:00:30 PM PST by Sirius Lee ("Never argue with a fool, onlookers may not be able to tell the difference.”)
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To: Sirius Lee

There’s an idea.
We’d consider buying BJ ice cream if it were only owned by sane, non-destructive people.

But frankly, there are several better brands including our grocery house brand. And you get six times as much too


39 posted on 02/27/2025 12:21:43 PM PST by faithhopecharity ("Politicians aren't born, they're excreted." Marcus Tullius Cicero (106 to 43 BCE))
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To: Dilbert San Diego

But they can’t make Traitor Trump ice cream.


40 posted on 02/27/2025 12:30:05 PM PST by Mean Daddy
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