Miller Lite is closer to real beer than Coors Light. Still not sure if Coors light is more like beer than Mich Ultra but I’ll let other people figure that out.
There’s about 8 micro-breweries within 10 miles of me. Bud Light confirmed it for me - I will go to one of those before I buy almost any globalist corporate brand.
AB thinks the saying is “Get Woke Get Rich”. I guess they may be realizing their foolish mistake in skipping school the day they taught reading.
I love the downstream effect: being woke for a corporation proverbially doesn’t cost anything. “Go woke, get broke” isn’t usually true; effects of boycotts are usually transitory. But in this case we brought down the biggest selling product in its category and cost the company a vast fortune. Now the rest of the corporate cowards are going to be afraid, and that’s a very good thing
With multiple very similar brands, customers need a reason to switch. Bud gave them a reason.
There will be no reason to switch back, unless they go full Trump-supporting.
It was never gonna come back. I suppose they thought it was a boycott - but it isn’t.
It’s permanent.
Bud will rebrand bud light under some other name at some point…
They won’t kill the brand entirely but a “new” beer that’s basically the same thing will be launched
Buh-bye, PUDWEISER!
Aisle pallet of Bud light $16.99 per case not one case taken
Aisle pallet of Coors light $19.99 per case selling
Mr. Mulvaney caused many beer drinkers to ask themselves why they were drinking this weak quasi beer and to permanently transfer their allegiance to better brands.
I was watching an analyst last week when he said where the market share fight for Beer is 2-3%.
A fall of 28% is lethal.
Their losses are an acceptable loss in exchange for the greater goal of pushing the LGBTQ+ agenda. Some things are worth any price.