Posted on 07/24/2023 7:40:14 AM PDT by dennisw
Elon Musk has taken a wrecking ball to Jack Dorsey’s Twitter, first gutting the foundation and now demolishing the façade.
But according to Dorsey, the co-founder and longtime chief executive of Twitter, Musk's latest idea to scrap the site’s blue bird logo and rename the platform to X as an “accelerant” for creating an everything app — an earthquake in the corporate branding world — is nothing to get excited about.
“Keep calm and just x through it,” Dorsey posted late on Sunday on his former platform.
Dorsey has been accused of letting the fox into the henhouse when he actively campaigned within the Twitter board for Elon Musk to acquire the company. Yet he has since increasingly distanced himself from the polarizing entrepreneur, who later accused him of doing nothing against child exploitation.
Under fire, the tycoon stepped down as CEO to allegedly focus on the site’s engineering and technology. Yet Sunday’s announcement is the latest example after unveiling his revenue-sharing model where he inserted himself into commercial decisions; a corporate rebranding falls under marketing, not product.
Leading from behind is titular CEO Linda Yaccarino, an ad exec hired with great fanfare from NBCUniversal. Headlines like “Yaccarino breaks silence on Twitter’s rate limits” only serve to highlight that her role may be more about sweeping up the shattered pieces Musk leaves behind.
On Sunday, the CEO chimed in later Sunday that the X rebranding gave the 17-year old company a “second chance to make another big impression.”
(Excerpt) Read more at msn.com ...
X you all ,LOL
At least Elon didn’t name Twit XXX.
And as far as Threads...yucky name by a yucky owner.
I’m surprised the Nation of Islam isn’t outraged.................
He should rename it Twatter.
Usually Musk runs a poll on something like this before making a decision.
Therefore, my guess is the focus group polls on the change were horrible.
The Nation of Islam killed Malcolm the Tenth ...
It’s killin’ him I tell ya.......KILLIN’ HIM!
HAHAHAHAHAAA!!!!
Sounds like dorseys’ the one that needs to calm down.
I like the X. We could either be sending the receiver a little kiss...or maybe a kiss-off. It just depends on the message.
Malcolm the Tenth..........LOL!................
I do not have a Twitter account.
I just clicked on a Twitter based news link for a climate issue story.
Sent me straight to the X.com log in page.
That was a shock!
No trace of Twitter - completely erased!
There is no name more stupid than X. Meta is pretty bad, but X is off the chart stupid.
Obviously, Elon needs your expertise to be successful.
He bought the x.com domain name in 1999 with the idea of an everything app. I think he bought twitter to see that app come to fruition. He bought a user base as much as anything.
Musk should have a cage match with this Dorsey commie-weenie.
The Twitter files will now be The X Files I guess
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