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Budweiser losing the battle with craft beers
New York Post ^ | February 26, 2015

Posted on 02/26/2015 6:53:09 PM PST by SamAdams76

Anheuser-Busch InBev is having a tough time getting millennials to crack open a can of Budweiser.

The world’s biggest brewer said Thursday that falling unemployment and “premium” brands are boosting overall beer sales in the US, its biggest market.

But the company is struggling to market Bud — the 139-year-old American brand with blue-collar roots — to younger drinkers, who prefer craft brews and bourbon.

(Excerpt) Read more at nypost.com ...


TOPICS: Business/Economy; Food
KEYWORDS: beer; budweiser; craftbeers; inbev; poeticjustice
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To: SamAdams76
I'm old enough to remember a time when about the only beers available were mass-produced brews like Budweiser, Schlitz, Miller (Black Label), or Michelob. If you ordered something "exotic" like Heineken or even Lowenbrau, heads at the bar would turn and your masculinity might be called into question.

You forgot Coors.

41 posted on 02/26/2015 7:18:32 PM PST by Inyo-Mono
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To: SamAdams76

The only thing good about Bud is the Budweiser Clydesdales.


42 posted on 02/26/2015 7:18:32 PM PST by jazusamo (0bama to go 'full-Mussolini' after elections: Mark Levin....and the turkey has.)
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To: SamAdams76
[Art.] .... younger drinkers, who prefer craft brews and bourbon.

They'd better be pretty selective about their bourbons, too. Most of the bourbons are watered-down now. Jack Black used to be 90o proof, and the green-label Jack was 86o proof. Both are watered down to 80o proof now.

Better to pay up for something like 114o "barrel-proof" Grand-Dad or high-proof Dickel that hasn't been watered. Then you can cut it with ice or fizz water the way you want.

43 posted on 02/26/2015 7:21:14 PM PST by lentulusgracchus ("If America was a house, the Left would root for the termites." - Greg Gutfeld)
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To: SamAdams76

I’ve generally assume that the brand survived because those long-neck Buds can be handy in a bar fight.


44 posted on 02/26/2015 7:22:07 PM PST by headsonpikes (Mass murder and cannibalism are the twin sacraments of socialism - "Who-whom?"-Lenin)
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To: SamAdams76

Panther Whizz tastes better than Budweiser.


45 posted on 02/26/2015 7:22:31 PM PST by AlaskaErik (I served and protected my country for 31 years. Progressives spent that time trying to destroy it.)
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To: SamAdams76
Miller (Black Label),

You don't remember this one because Black label is made by Carling, a Canadian firm.

46 posted on 02/26/2015 7:22:36 PM PST by hinckley buzzard
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To: SamAdams76
Your favorite bottled beer cannot compare to the 'on tap' experience. It is like listening to a record/cd compared to a live act of the same band.

This proclamation is the peek of my beer snobbery.

47 posted on 02/26/2015 7:23:17 PM PST by deadrock (I is someone else.)
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To: ConorMacNessa

I’m with you, sir!


48 posted on 02/26/2015 7:23:21 PM PST by Colonel_Flagg (You're either in or in the way.)
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To: ansel12

Yup, I’m done with Sam Adams after they made a big deal about being in a “gay pride” parade. I want a beer made by a company concerned about making good beer, and not about the profoundly unsanitary act of shoving one’s dick into another’s anus - and treating the act like something to publicize & celebrate.


49 posted on 02/26/2015 7:23:25 PM PST by ctdonath2 (Si vis pacem, para bellum.)
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To: SkyDancer

“Blatz”

Mine and by buddies first beer buzz as a teens. After that we became more sophisticated and switched to Schaffer. :-)


50 posted on 02/26/2015 7:23:47 PM PST by Rebelbase
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To: SamAdams76

Lowenbrau yummmmm well until Miller bought it blaaakk
As my husband says Budweiser (and similar beers) are no better than horse piss.


51 posted on 02/26/2015 7:24:00 PM PST by svcw (Not 'hope and change' but 'dopes in chains')
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To: fr_freak
Couldn't have happened to a nicer urine vendor.

And it all comes from the same horse!

52 posted on 02/26/2015 7:24:38 PM PST by stboz
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To: Shadow44

Yup. The first beer I ever found worth drinking was Guinness. It’s nice to have lots of variety in good beers to choose from, though the current enthusiasm for increasingly bitter beers and ales (esp. “IPA’s”) leaves me cold. It seems to be a form of machismo among the “millenials” to drink the most bitter beer or ale one can tolerate.

The only mass-produced American pseudo-pilsner I can stand is Coors — interestingly the only one that doesn’t taste like proverbial weasel p**s when it warms up to cellar temperature.


53 posted on 02/26/2015 7:24:57 PM PST by The_Reader_David (And when they behead your own people in the wars which are to come, then you will know...)
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To: SkyDancer

Genesee !


54 posted on 02/26/2015 7:25:23 PM PST by Mears (never)
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To: SamAdams76

St. Pauli Girl Lager ain’t bad.


55 posted on 02/26/2015 7:25:49 PM PST by deweyfrank
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To: SamAdams76

I quit drinking A-B products when the Arabs bought it out.


56 posted on 02/26/2015 7:26:05 PM PST by E. Pluribus Unum (If obama speaks and there is no one there to hear it, is it still a lie?)
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To: SamAdams76

The Irish seem to love it. Nasty stuff.


57 posted on 02/26/2015 7:26:46 PM PST by Phillyred
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To: SamAdams76

This is good stuff, about to go and open a bottle right now.

58 posted on 02/26/2015 7:26:46 PM PST by eldoradude (It doesn't matter how many it takes, the lightbulb has already been stolen.)
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To: Shadow44

I drank half a COORS years ago. It was so bad I had to drink TWO OLYMPIAS to get the Coors taste out of my mouth.

That’s when Olympia was made in Washington state.


59 posted on 02/26/2015 7:26:52 PM PST by Ruy Dias de Bivar
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To: SamAdams76

Millennials?

Heck, I was born in 1959 and haven’t touched one since 1987.

German and Belgium. That’s where it’s at.


60 posted on 02/26/2015 7:27:00 PM PST by Gamecock (Joel Osteen is a minister of the Gospel like Colonel Sanders is an Infantry officer.)
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