A new advertising campaign from Burger King that marries SpongeBob and women with square buts hasn’t been well received in all quarters. The ad campaign sees The Burger King “King” singing “I love square butts” surrounded by women shaking their square butts in an effort to promote a Burger King Kids Meal that comes with a SpongeBob SquarePants toy. Lyrics include the line “I wanna git wit’cha, cause you’re makin’ me richer.”