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Souped-up Web searcher out to eat Google's lunch
AP ^ | April 1, 2002 | Michael Liedtke

Posted on 04/01/2002 1:28:41 AM PST by sarcasm

SAN FRANCISCO - Apostolos Gerasoulis has a message for everyone who relies on Google as an online guide: It's time to move on.

After spending the past six months fine-tuning the technology, Gerasoulis and his development team in Piscataway, N.J., are rolling out a souped-up search engine called Teoma and taking dead aim at Google, widely regarded as the best way to find anything on the Web.

"We are the next generation in search," said Gerasoulis, a Rutgers University mathematics professor who has had Google in his sights since founding Teoma in 1999. "Google has reached its maturity."

The souped-up version of Teoma's site is to debut at 7 p.m. CST today (www.teoma.com).

Google, based in Mountain View, Calif., views Teoma as "an interesting approach" to searching but remains confi-dent its site will continue to provide the quickest, most useful responses.

"We think the jury is still out on how effective (Teoma) is," said Google's director of technology, Craig Silverstein. "The user interaction required to get where you want to go can be pretty time-consuming."

Analysts say the increased competition should improve the quality of online searches.

"I doubt Teoma will become a Google killer," said Danny Sullivan, editor of SearchEngineWatch.com. "But it could become an interesting second choice, and that should keep Google on its toes."

Teoma isn't the first to try to outdo Google.

Online search pioneer AltaVista launched a copycat site, raging.com, in May 2000 to try to recapture some of the following it lost after Google's emergence. But the site never made significant inroads, and AltaVista ended the experiment last year.

Sullivan said Teoma must first prove it's the best among lesser-known search engines, which include allthe web.com and wisenut.com.

Teoma - a Gaelic term for "expert" - lacked the financial resources to mount a serious challenge to Google until Gerasoulis and fellow owners sold the company to Emeryville, Calif.-based Ask Jeeves for $4.4 million last year.

Since then, Teoma has continued to provide search results on its site, but Ask Jeeves kept the most powerful tools under wraps - until now.

It won't be easy to topple Google, founded in 1998 by Stanford University graduate students Larry Page and Sergey Brin.

Google processes more than 150 million search queries a day through its own site and others, such as Yahoo, that license Google's technology. Google indexes 3 billion Web documents, compared with 200 million for Teoma.

Google users will notice similarities between the sites.

Like Google, Teoma offers a mostly blank page broken up by a few bright colors.

Both sites depend on complicated algorithms to analyze search requests, but Teoma says its formula is more effective because it breaks the Web into clusters of online communities. Teoma says this approach categorizes results better and offers more helpful choices.

Teoma also presents links to subcategories that may be related to a topic, as well as a section devoted to "expert" sources.

"When you are looking for something on the Web, we will help you find it, learn about it and investigate it," Gerasoulis said.

Teoma's multilayered approach might overwhelm some Web surfers accustomed to Google's straightforward approach.

"One of the beautiful things about Google is that it really is 'Search for Dummies,' " said industry analyst Rob Lancaster of the Yankee Group.

Unlike Google's early days, Teoma will have ample marketing muscle. Teoma already boosted Ask Jeeves's main site, which began incorporating the improved technology in mid-December.


TOPICS: News/Current Events; Technical
KEYWORDS:

1 posted on 04/01/2002 1:28:41 AM PST by sarcasm
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To: sarcasm
Sorry but these guys just don't get it. The secret to Google's success is Pigeon Power!
2 posted on 04/01/2002 1:35:37 AM PST by arielb
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To: sarcasm
Bump.
3 posted on 04/01/2002 1:50:08 AM PST by SevenDaysInMay
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To: arielb
And the frequent, dreaded, "Clean-up on aisle 6!"
4 posted on 04/01/2002 1:50:30 AM PST by TomGuy
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To: arielb
ROTFL!
5 posted on 04/01/2002 1:59:52 AM PST by Caipirabob
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To: arielb
The secret to Google's success is Pigeon Power!


6 posted on 04/01/2002 2:03:20 AM PST by Focault's Pendulum
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To: sarcasm
I'll certainly try it- google's appeal to me got tarnished by its less than friendly stance toward RKBA issues, and its filtering out extended returns on Free Republic.

I've used HotBot, mainly because it will search domain-specific areas, allowing you to look at a particular site for info.

7 posted on 04/01/2002 2:06:16 AM PST by backhoe
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To: sarcasm
Does PETA know about this "Pigeon Power" sweatshop yet. I bet Kathy Lee has her hand in it somewhere.

Signed:
A compassionate conservative.

8 posted on 04/01/2002 2:28:36 AM PST by Brownie74
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To: backhoe
I'll certainly try it- google's appeal to me got tarnished by its less than friendly stance toward RKBA issues, and its filtering out extended returns on Free Republic.

What? Don't tell me this. I know they are on the left coast, and check out some of their folks on the jobs page - hippies? Clue me in please.

I've used HotBot, mainly because it will search domain-specific areas, allowing you to look at a particular site for info.

I think the Goog does this to by following your search term with site:"domain name"

9 posted on 04/01/2002 2:40:11 AM PST by Captiva
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To: Captiva
Oh, there was some flap about google refusing to run ads or searches for knives or guns... about 2 weeks ago here. And they had some kind of "issue" with FR which caused them to curtail the depth of searches on FR- a search that would previously return thousands of hits would only fetch a few. I like google specifically because the "domain" feature allows you to find articles or names on FR, and other sites. HotBot was the first in our "100's of search engines" link that does the same.
10 posted on 04/01/2002 3:09:56 AM PST by backhoe
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To: sarcasm
Google is one hot search engine. It had to be, to knock off AltaVista. If Teoma can improve on it materially, I'll be more than surprised. But I'll also be delighted.

We are approaching a time in which anyone can find any bit of knowledge to which he has even the most meager pointer. And all of it has been fueled by individual initiative and the free market.

Freedom, Wealth, and Peace,
Francis W. Porretto
Visit The Palace Of Reason: http://palaceofreason.com

11 posted on 04/01/2002 3:40:45 AM PST by fporretto
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To: backhoe
I did a search on Teoma and Google using my screen name and Free Republic.

teoma.com gave a more organized return.

12 posted on 04/01/2002 3:50:16 AM PST by Rebelbase
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To: Rebelbase
Appreciate that link, and I will check it later.
13 posted on 04/01/2002 4:00:13 AM PST by backhoe
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To: sarcasm
"We are the next generation in search,"

Go for it Apostolos. Talk is cheap. Roll the sucker out and let the people decide. You've got a long way to go to beat Google.

14 posted on 04/01/2002 4:03:00 AM PST by Bloody Sam Roberts
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To: backhoe
On GOOGLE:

backhoe site:www.freerepublic.com

15 posted on 04/01/2002 4:29:04 AM PST by rvoitier
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To: arielb
ROFL!
16 posted on 04/01/2002 4:43:48 AM PST by fnord
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To: sarcasm
I like- I'm getting terrific results on Teoma.

It's also much better than google for searching Free Republic.
BTW: a trick for doing a site-specific search of Free Republic is to use freerepublic, as one word, for a search term.

I hope I can drop the gunsales ad-banning, abortion promoting Google!
Google Refuses Business from Gun and Knife Advertisers

17 posted on 04/01/2002 6:11:33 AM PST by mrsmith
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To: mrsmith
"Very nice search engine" bump.
18 posted on 04/01/2002 3:13:05 PM PST by mrsmith
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