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Amazon suffers huge Prime Day sales plunge as families hang onto cash amid recession fears
Daily Mail ^ | 14:36 EDT, 9 July 2025 | Updated: 15:48 EDT, 9 July 2025 | BEN SHIMKUS

Posted on 07/09/2025 12:53:32 PM PDT by E. Pluribus Unum

Amazon gave Prime Day a surprise makeover — but American shoppers clung to their cash. 

Momentum Commerce, a major online shopping firm, reported a 41 percent plunge in Amazon sales compared to the first day of last year's event. 

The firm's sales slump comes after Amazon extended its usual two-day price-cutting blitz into a four-day extravaganza

Top bosses like CEO Andy Jassy and executive chairman Jeff Bezos bet that more time would mean more spending from inflation-weary shoppers. 

But as the first day came and went, that calculation didn't seem to pay off — at least for one of Amazon's biggest sellers. 

Momentum, which helps popular brands like Crocs and Therabody massagers sell on the platform, said it's still holding out hope that sales will pick up before the clock runs out. 

'It all hinges on this four-day strategy being a success,' John Shea, the firm's top boss, told Bloomberg. 'Amazon sacrificed a lot on Day 1. It's a wildly unpredictable and uncertain year. 

Amazon, for its part, pushed back on the downbeat numbers. 

The company told DailyMail.com that Momentum's data doesn't reflect the broader success of Prime Day, noting the firm represents just 50 of the hundreds of thousands of sellers on the platform. 

'We're pleased with customers' response to Prime Day so far and it is still early in the four-day event,' an Amazon spokesperson said. 

Still, the firm's slow start comes at a time when American consumers continue to express worries about their personal finances.

Independent analysts told DailyMail.com that the weak Day 1 report may reflect a deeper issue: Americans' shaky confidence in the economy. 

But it might be too...

(Excerpt) Read more at dailymail.co.uk ...


TOPICS: Business/Economy
KEYWORDS:
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1 posted on 07/09/2025 12:53:33 PM PDT by E. Pluribus Unum
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To: E. Pluribus Unum
Amazon suffers huge Prime Day sales plunge as families hang onto cash amid recession fears rather than purchase Chinese-made crap for $1 less than it usually costs. [Fixed it.]
2 posted on 07/09/2025 12:55:30 PM PDT by Common Sense 101
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To: E. Pluribus Unum

Here we go again, Freeper Panican time


3 posted on 07/09/2025 12:56:38 PM PDT by Old West Conservative
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To: Old West Conservative
Here we go again, Freeper Panican time

You're projecting. I am experiencing Bezos Schadenfreude.

4 posted on 07/09/2025 12:58:42 PM PDT by E. Pluribus Unum (Democrats are the Party of racism, anger, hate and violence.)
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To: E. Pluribus Unum

I am shopping for heavily discounted movies. That’s about it. Not too many good ones though.


5 posted on 07/09/2025 12:59:07 PM PDT by Whatever Works (The real power lies in who counts the votes and controls the teleprompter.)
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To: E. Pluribus Unum

I’ve checked it out several times and they are only selling garbage that nobody wants.


6 posted on 07/09/2025 12:59:38 PM PDT by JerseyDvl (During times of universal deceit, telling the truth becomes a revolutionary act.)
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To: E. Pluribus Unum

I waited for Prime Day to purchase a wraparoud awning for my overlanding rig. It’s about $1000.

There was no prime day special, but the manufacturer had a good sale going on their site, so they got all my money.


7 posted on 07/09/2025 12:59:55 PM PDT by cyclotic (Don’t be part of the problem. Be the entire problem)
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To: E. Pluribus Unum

Oh noes!


8 posted on 07/09/2025 1:00:42 PM PDT by Maskot (Put every dem/lib in prison........like yesterday!!! )
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To: E. Pluribus Unum

Amazon stock is up over $3 per share today.

Walmart and Target have competing sales this week.


9 posted on 07/09/2025 1:00:58 PM PDT by DFG
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To: E. Pluribus Unum

You cannot buy something every day. Dang. This is as bad as those shopping channels on cable. I knew a lady that sat there all day and ordered stuff. Her house was full of junk.


10 posted on 07/09/2025 1:01:47 PM PDT by RetiredArmy (The Bible speaks truth! Don't believe it, you do so at your own peril. You'd better be right!!)
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To: Old West Conservative

“””Here we go again, Freeper Panican time”””

I’ll be hiding in the bunker. Let me know when it is safe to come out. Oh noes !!!!!


11 posted on 07/09/2025 1:03:05 PM PDT by shelterguy
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To: E. Pluribus Unum

What BS!
Essentially NOBODY is fearing a recession...

Obama taught us the correct signs of that kind of event...


12 posted on 07/09/2025 1:05:26 PM PDT by SuperLuminal (Where is rabble-rising Sam Adams now that we need him? Is his name Trump, now?)
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To: Common Sense 101

95% of the amazon listed items are garbage.

I’ve discovered over time ...

Reading reviews, the five-star reviews are almost 100% good and posted within the last few weeks / month.

the one-star reviews span more like the last year or two. Bad reviews showing the products have failed badly.

Another big discovery in the one-star reviews are how many manufacturers deny warranty claims if you bought it on amazon !!

Another amazon failure is a shopper’s ability to find out WHERE IS THE ITEM MADE ? Where do the ingredients come from ? Much is hidden online from amazon.


13 posted on 07/09/2025 1:06:15 PM PDT by George from New England (escaped CT back in 2006)
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To: E. Pluribus Unum
... that calculation didn't seem to pay off — at least for one of Amazon's biggest sellers.

Oh. I see. Your conclusion is based on a sample of one. I've looked at the Prime prices and two things emerge for me: 1) They're selling crap, which I don't need, and 2) the prices are still inflated.

14 posted on 07/09/2025 1:06:20 PM PDT by econjack
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To: E. Pluribus Unum

what a teaming pantload


15 posted on 07/09/2025 1:06:57 PM PDT by pissant ((Deport 'em all))
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To: E. Pluribus Unum

People are a bit turned off by Bezos lately. He’s a disgusting megalomaniac.


16 posted on 07/09/2025 1:10:49 PM PDT by jacknhoo (Luke 12:51; Think ye, that I am come to give peace on earth? I tell you, no; but separation.)
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To: E. Pluribus Unum
There are no "recession fears".

People are just not buying the hype about "sales" for things they just don't need.

17 posted on 07/09/2025 1:11:28 PM PDT by G Larry (Its RACIST to impose slave wages on LEGAL immigrants and minorities by importing cheap ILLEGAL labor)
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To: E. Pluribus Unum
Top bosses like CEO Andy Jassy and executive chairman Jeff Bezos bet that more time would mean more spending from inflation-weary shoppers.

Americans are tapped out.

United States Treasury Secretary Scott Bessent has commented on Americans affording European vacations, stating that in the summer of 2024, a record number of Americans traveled to Europe.

However, Bessent also acknowledged a stark contrast, noting that while wealthy Americans were enjoying European vacations, there was also record usage of food banks, including a concerning increase in middle-class families needing assistance.

18 posted on 07/09/2025 1:11:37 PM PDT by MinorityRepublican
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To: E. Pluribus Unum

Yeah, American families are huddling together in fear of Trump depression coming soon. /S

But they took advantage of low gas price to drive their new SUVs to the beach after a nice restaurant lunch as they are sitting together watching the waves. 🏖️


19 posted on 07/09/2025 1:12:15 PM PDT by frank ballenger (There's a battle outside and it's raging. It'll soon shake your windows and rattle your walls. )
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To: G Larry
There are no "recession fears".

People are just not buying the hype about "sales" for things they just don't need.

Yes and no. Read my reply #18

20 posted on 07/09/2025 1:12:43 PM PDT by MinorityRepublican
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