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Bud Light sales plunge nearly 25% in latest week as rivals steal away customers
NY post ^ | 23 may 2023 | Lisa Fickenscher

Posted on 05/23/2023 1:38:23 PM PDT by Cronos

Sales of the US’s No. 1 beer were down 24.6% for the week ended May 13 compared to a year ago — slightly worse than the 23.6% dip they suffered a week earlier, according to Bump Williams Consulting and Nielson IQ research.

Even more alarming, industry experts say, is the negative impact on Anheuser-Busch InBev’s other brands, including Budweiser, Michelob Ultra — with the latter being the nation’s No. 3 beer last year with more than $3.3 billion in sales last year.

Michelob Ultra sales were off 2.9% versus a year ago in the latest week, in line with a drop a week earlier, according to a Bump Williams analysis of Nielsen IQ data. Sales of Budweiser, last year’s No. 7 beer with more than $1.8 billion in sales, were down 9.7% in each of the two most recent weeks.

“Bud Light is ‘sick,’” Bump Williams, founder of the consultancy said of the US’s top-selling beer, which raked in $4.8 billion in sales last year. “It’s now infected other healthy brands with the InBev portfolio and that’s a bigger problem in my mind.”

Bud Light has lost $110 million in sales volume year-to-date compared to the same period last year. The number of Bud Light cases sold was down 28.4% in the week ended May 13 from a year ago compared to a 27.7% decline the previous week.

(Excerpt) Read more at nypost.com ...


TOPICS: Business/Economy
KEYWORDS: homosexualagenda
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To: blackdog

Yuengling is only available in about half the US - the rest of us are tired of the pimping.

Leinenkugel makes great beer and at least you can get it in all 50 states.

Support your local microbrew.


41 posted on 05/23/2023 2:41:29 PM PDT by bigbob (Q)
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To: Cronos
I’ve always wondered who actually drank Bud Light to begin with. My immediate circle are total craft beer or import snobs. I just remember when I was a youngin Bud Light was drank largely by girls who didn’t like the taste of beer but wanted to get “a buzz.”

My question still stands: prior to the controversy, what type of people actually drank Bud Light?

42 posted on 05/23/2023 2:42:44 PM PDT by Clemenza
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Trump Jr is deeply saddened.


43 posted on 05/23/2023 2:44:23 PM PDT by proust (All posts made under this handle are, for the intents and purposes of the author, considered satire.)
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To: Clemenza

“My question still stands: prior to the controversy, what type of people actually drank Bud Light?”

Frat boys that don’t want to lug around a keg. The genius behind the marketing complained about the core buyers being too “fratty.”


44 posted on 05/23/2023 2:45:37 PM PDT by proust (All posts made under this handle are, for the intents and purposes of the author, considered satire.)
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To: Codeflier

“$110 Million. Amazing.”

But the Third Cousin of one of their contract janitors gave $10 to the GOP, so Trump Jr. says we should support them.


45 posted on 05/23/2023 2:53:24 PM PDT by BobL
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To: TheElectionWasStolen
I had never even tasted it until a month ago.

It's really a pretty good beer.

46 posted on 05/23/2023 2:53:34 PM PDT by Mr. Lucky
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To: CatOwner

“History would seem to indicate the boycott will eventually lose steam. The right and the middle can’t hold onto the level of hatred needed to make the boycott stick.”

Hell, we can’t even start boycotts. But this is different, as the alternatives are right there, right on the shelf next to Bud Lite. Much tougher trying to explain a boycott of Disney to a 5 year old, and then coming up with alternatives.


47 posted on 05/23/2023 2:56:01 PM PDT by BobL
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To: CatOwner
I don't think this one is going away. It happened spontaneously, and now it's becoming part of the beer drinking routine. Just like some people are still wearing masks, young fratty guys are going to remember this incident and not be the one bringing a case of Bud Light to the party, then taking the grief that comes with that.

And it's commodity beer, which can be replaced by any one of several other brands.

The sales might not stay down at 25% or so less than prior years, but it would be very optimistic to think the whole thing blows over and Bud Light goes back to being # 1.

48 posted on 05/23/2023 3:12:04 PM PDT by Bernard (“the rights of man come not from the generosity of the state but from the hand of God." JFK 1-20-61)
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To: monkeyshine

It’s not about trans “hate” whatsoever… they just throw the hate card out there and sometimes it sticks. That’s how they move the ideology forward… No debate and call people phobic

Bud light, Dylan the 12 year old and the ridiculous way Anheuser-Busch is trying to recover from this fatal wound is the end of them.

Have you noticed how Dylan the 12-year-old is completely silent these days? Where is that loud mouth?


49 posted on 05/23/2023 3:18:40 PM PDT by Maskot (Put every dem/lib in prison........like yesterday!!! )
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To: BobL

One group of alternatives beer drinkers can consider would involve switching from "Light" beers to "Heavy" beers.



"Yea! Heavy and a Bottle of Bread"
Bob Dylan & The Band

(song link)
(The lyrics are obscure and impenetrable.)

50 posted on 05/23/2023 3:20:39 PM PDT by Songcraft
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To: bigbob

I overindulged on their “Summer Shandy” once. Horrible experience of my own making.


51 posted on 05/23/2023 3:21:52 PM PDT by blackdog ((Z28.310) *Return the Pulitzers over Crossfire Hurricane Now. )
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To: GaltAdonis

Nice. But find me my Bass Ale. It disappeared in 2019 for unknown reasons?


52 posted on 05/23/2023 3:25:14 PM PDT by blackdog ((Z28.310) *Return the Pulitzers over Crossfire Hurricane Now. )
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To: RightOnTheBorder

It’s the 2023 version of being called a faggot, without having to say the words.


53 posted on 05/23/2023 3:26:04 PM PDT by Salvavida
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To: BigFreakinToad


https://archive.4plebs.org/pol/thread/428095632
54 posted on 05/23/2023 3:27:56 PM PDT by TTFX
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To: CatOwner

I don’t know about that.

I consider myself to be somewhere to the right of Attila The Hun and probably lower middle class.

I wouldn’t drink any of AB/INBEV crap if they gave it to me for free!


55 posted on 05/23/2023 3:36:19 PM PDT by 5th MEB
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To: blackdog

Bass Ale brand is owned by Anheuser-Busch


56 posted on 05/23/2023 3:51:46 PM PDT by jjotto ( Blessed are You LORD, who crushes enemies and subdues the wicked.)
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To: Cronos

If A-B would just sell beer and not Queer, they wouldn’t have a problem.


57 posted on 05/23/2023 4:29:13 PM PDT by CardeadInKy ("The problem with Liberalism is that eventually you run out of other people's money" -Marg Thatcher)
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To: Cronos

Well I’ve switched. First it was Miller, now I’m on yuengling Lite. Maybe my taste buds were off last time I tried it. It tasted really good this last saturday.


58 posted on 05/23/2023 5:16:50 PM PDT by TermLimits4All ("If you stand for nothing, you'll fall for anything.")
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To: blackdog
I didn't know Bass Ale disappeared.
That truly stinks. I loved Bass Ale.
I haven't drank one in years, but I used to regularly do so.
DRAT!

.

I just looked up.
Apparently Bass Ale is now only available in British pubs.

The following doublespeak/gibberish 'explains' what is going on -

.

Is Bass Ale really Discontinued?

There is pernicious news for all the Bass Ale fans.
Unfortunately, we will reveal that it has been announced
that the Bass Ale Brand will no longer be available in
its original brand as it has discontinued its production
in the USA.

This heartbreaking news has created a sensation on social
media as one of the Reddit users posted, “Maybe if
Anheuser Busch heard how much people miss Bass, they
might reconsider. Worth a try.”

Another user posted on the same thing, “ Just reached out to
AB directly: the response was that, Hey! Unfortunately,
Bass is not being brewed at the moment: I don’t want to
say it’s been discontinued, as I have not been informed
of that, but typically when a beer is not brewed very
often, or once every couple of months, it’s usually due
to a decline in sales/ change in the company direction.
I will be sure to share the feedback, though!”

People were blasted out after getting this news of the
discontinuation of bass ale and poured out their anger on
social media through tweets and posts.

Why is Bass Ale discontinued?

Bass Ale was axed because of its shortage. People posted on
Reddit that there may be a shortage of Bass Ale. One of
the Reddit users said, “Are you sure? I just heard there
was a shortage”.

The company has also canceled the plans to import the beer
stock because of its huge shortage. While it has been
said that the Bass company declared to cut down the
production of Bass ale because they decided to put light
on hospitality instead of brewing anymore. To do so, the
Belgian brewer Interbrew took over this beer business in
June 2000. So many questions were raised after
finalizing this deal.

READ MORE -

https://discontinuednews.com/bass-ale-discontinued/#Why_is_Bass_Ale_discontinued

59 posted on 05/23/2023 5:25:08 PM PDT by GaltAdonis
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To: bigbob

Leinenkugel is owned by Molson-Coors, not much better than InBev, and no longer a microbrew.


60 posted on 05/23/2023 5:37:44 PM PDT by Dr. Sivana ("If you can’t say something nice . . . say the Rosary." [Red Badger])
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