Posted on 05/07/2019 12:52:56 AM PDT by Cronos
...That raises the question of whether Gillette’s financial results are suffering because of its toxic-masculinity misfire...the stock fell 3% on a day the S&P 500 closed at a new high.
..sales of grooming products, including Gillette, slipped 1%, continuing a long string of declines. Margins disappointed.
Grooming products are 9% of P&G’s revenue. During its last earnings call in January, the company said its Gillette ad hadn’t negatively affected sales, and touted “unprecedented levels of both media coverage and consumer engagement.”
...The days of $5 razor cartridges are fading. Amazon recently listed an eight-pack of Gillette Fusion 5 ProShield cartridges for $23.49, or close to $3 a cartridge. Online clubs still have plenty of room to undercut prices like that, although Gillette says one of its cartridges can last up to a month.
Since Gillette has recently begun offering me free ethics advice, here are some unsolicited thoughts on how to save on a shave.
Whisker-cutting technology peaked in 1904 when King Camp Gillette secured a patent for the double-edge safety razor. No gimmicky strips, or rows of blades, or batteries. Today, Amazon will sell you 100 double-edge blades for $5 to $10. Pop in a fresh blade after a week of shaving. A decent chrome handle is $20 and a stand is $15. Those last roughly forever. Amortized over five years, they bring your yearly shaving cost to around $10. And it’s a high-quality shave, especially when you throw in an apothecary cup for about $15 and discs of good shaving soap for $3 apiece. Each of those can last months. They make the thought of foams and gels about as appealing as shaving with silly string.
(Excerpt) Read more at barrons.com ...
I’ve found that name brand cartridges last for (almost) two shaves. so 2 a week if I shave every other day. At $3 per cartridge ($5 at stores) that is a cost of $312 to $520 per year. $10 per year sounds pretty good.
5 dollars for a disposable razor. I bought a pack of twin blade disposables with 12 in the pack in December 2017 for a dollar. I still have two left. I shave with soap and water and I dry off the razor after with a hair dryer I got at the Goodwill for three dollars.I spend in a year and a half a small fraction of what that one disposable Gillette razor would cost me,
I know i have switched to a competitor. btw, they also have some fat blob in one of their ads selling products to women.
WOW. When I think about how they lost a 35 year customer (me) with just ONE commercial...everyone was right, advertising does work :)
And they DID lose me for lie.
As a side note, I’ve gotten quite a few surveys from them (paid) asking what they can do to win me back.
I told them major donations to brain injured vets and FIVE YEARS of no stupid commercials.
I tell Target NEVER.
I tell Budweiser no STUPID gar marriage or any other left wing sicko commercials for 5 years...and LOTS of commercials and programs supporting the military.
well, I switched for price, I was trying to be cheap, but then stuck on with the single blade as I found them better and at a fraction of the price.
The gillette advertisement just made me happy I don’t pay for their budget.
I used to do some IT work for them and let me tell you, PG is a marketing machine - that’s where the bulk of the budget goes, not on R&D. It’s all part of Lafley’s aim to have brands that you “trust” meaning they can make you pay as much as they like.
I didn’t know they were sending out surveys. interesting...
Quite frankly I wouldn’t go back, no matter what as the price is not worth it.
Bud I refuse to touch as it’s badly flavoured water - prefer the local brands in any town
I use the brush, cup and safety razor on weekends. Relaxing.
Heavier though.
I switched to a Bull Dog razor. The list of companies that are dead to me keeps growing.
I’m not sure which ad disgusted me more.
The numbers seem to track well with moves by Dollar Shave Club and Harry’s to advertise heavily the cheaper solution. I’ve heard them on radio for at least a year though I’m not part of this as a long user of electric shavers.
Gillette is so over... what were they thinking? I threw all away and switched to their competitor. They lost this customer for life.
I have found the cheapest alternative.
Quit shaving a few years ago. Use a scissors or old shears to trim up once in a while. Do not miss the razors and soaps at all.
I gave up on Gillette a long time ago. I tried Harry’s, didn’t like them.
Bought a “safety” razor. Shredded my face repeatedly. I called the Red Cross every time I shaved; told them to bring a bucket.
Finally succumbed to Dollar Shave Club ads. It’s a good product. Ads are still on the stupid side.
My wife bought me a shaving brush / soap. It’s the only way to shave! I haven’t bought a can of “silly string” in years.
Based on the male actors on tv, no men shave anymore. They all look like female pelvic regions.
That sales haven't dropped by double digits is a sign that men have a along way to go if they want their issues to be taken seriously.
Everyone here knows that if a company had run an ad admonishing women, sales would have tanked and the company would have been forced to apologize. That alone is the reason you don't see ads bashing women.
When are companies going to stop bashing men in their advertising? When men make them pay for it in lost revenue, and by a lot more than a slight 1% dip.
Started doing that a few years ago - I can get 3 (sometimes almost 4) weeks out of each razor. Normally schick, sometimes other brands (not Gillette anymore).
Found out it was mostly rust that was dulling them - so tiny you couldn't see it with the naked eye. Dry the blade, it doesn't rust nearly as much.
I grewup in the 50s, watching the Friday Night Fights with my Dad, and enjoying the Cartoon Parrot asking, “How are you fixed for blades?”
Somewhere, I have the Gillette Safety Razor my Dad used while on Guam. He lost his first two when his destroyers went down in the Atlantic and Med.
I was a loyal user of Gillette products until that shameful commercial. The pussy-whipped, panty-waists who now run Gillette have convinced me that they don’t deserve my business.
And when they tried to recover, talking about a soldier who is leaving the service. That was just salt in the wound!
That’s exactly where I’m at. Tried the safety razor, always nicked myself, sold that handle. I’ll use the on hand Gillette stuff, then will find an alternative. Love my badger brush and cup, will never again buy a can of silly string.
Nevertheless, I’m very gratified to see a solid core of male-friendly ideology growing in society. To this point there has been virtually no opposition to the contrived, gynocentric philosophy so freely advocated by “style over substance” professions.
Judge Robert Bork used to refer to them as “intellectuals,” not in the sense that they are very smart, but that they make their livings producing words and symbols, rather than producing any kind of tangible product.
That terms such as monkey branching, hypergamy, mangina, and white knighting are gaining recognition demonstrates the hard philosophical work of addressing female duplicity is finally reaching the masses.
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