Posted on 03/28/2008 10:59:47 AM PDT by edzo4
NEW YORK The newspaper industry has experienced the worst drop in advertising revenue in more than 50 years.
According to new data released by the Newspaper Association of America, total print advertising revenue in 2007 plunged 9.4% to $42 billion compared to 2006 -- the most severe percent decline since the association started measuring advertising expenditures in 1950.
(Excerpt) Read more at editorandpublisher.com ...
They just don’t get it.
Awww.
What.. I thought 0.6% was a plunge. Oh wait, thats only when its the economy.
I canceled my subscription about 7 years ago for being so blatantly biased.
But once a week they throw an advertisement package to everyone it seems.
So, I called and complained that I didn't want anything to do with the Chronicle or its advertisers and to stop littering my yard.
There are several things at work here. First...newspapers used to do alot of local news...but the majority only have a page at the very most...for local stuff now. Second...cable has taken the news and basically ceased any reason to read a afternoon paper because you can get the up to date stuff off the local station. Third...most papers allowed themselves to become so political...that they could not interest folks from the opposite side. Fourth and final....Almost one third of every newspaper now....is advertisements. Even if they kept the paper at the same old 50 cents a day...for most of us...it seems like a waste.
Ok,
So newspapers trash my religion, Christianity,
my Country, U.S.A
my military
my s.u.v
my guns
my habits
newspapers try to push liberal social b.s. like the homosexual agenda and hate for my country, my way of life (capitalism), and then these social liberal anti American turds want me to buy their product?
I can’t believe we don’t stone these pieces of dung.
Right one pepsi. You have to search for the local news in my local paper. If I want to hear about a house fire in Detroit or a flood in Bangladesh, they’ve got it covered. Their editorial pages consist of nothing more than free advertising for the DNC.
ads in the newspaper are for selling products.
however I no longer look to the newspaper for the ad or even the deal coupons. I have deal codes online, price shopping comparison tools. (always lookng for new ones folks)
I don’t even need the paper to buy a car or price compare for said car.
newspapers are for those who REFUSE to have internet.
Your modified headline contains a subject-verb disagreement. That's -10 points.
I think to save themselves they need to move further to the left politically. They just aren’t liberal enough for mainstream America. If they all agree to do this I think they will see an astounding change in their ad revenues.
We can only hope.
FYI..Tampa Tribune isn’t a bad paper..lots of excellent local coverage,including cultural stuff, events, and great shopping circulars..I save a bundle each week. The newsstand price is $1.00 for Sunday 25 cents daily...yet they gave me an annual subscription..$40 for ONE year, 7 days, delivered..hard to beat
I haven’t seen a newspaper flyer in years and dumped TV in ‘97. I don’t do ads.
If I want something I usually go to one of two places: Costco and Craigslist.
Is this Bob, from the newsroom again? Or maybe the nephew of the publisher?
The fewer reporters the more wire copy they have to run. The more they depend on the wire services for news the fewer local stories get covrered and there is less local interest in the paper. Thus the circulation goes down producing further cuts in reporting, resulting in fewer readers, resulting in further cuts.
The problem with the internet solution is while there are usually only one or perhaps two papers in a large city, but there are thouands of internet sites to choose from. Getting anywhere near the the number of viewers to an internet site that a big city paper reaches is next to impossible.
Those print moguls just don’t realize that always being on the left tilts them into the sewer.
I quit the Houston Chronicle years ago but still receive a free newspaper (the entire thing, not just the ads) about once every two weeks. Obviously the Chronicle is trying to pump up their subscription numbers so they can fake out unsuspecting advertisers. Hopefully they go out of business soon.
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