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Portland Press Herald ^

[Shortwave]

Friday, October 15, 2004

WGME loses ads over plan to air anti-Kerry film

By RAY ROUTHIER, Portland Press Herald Writer

WGME's plan to air a documentary critical of Democratic presidential candidate John Kerry prompted three Maine companies Thursday to pull their advertising from the Portland TV station.

Hannaford supermarkets, the Lee Auto Malls, and the law offices of Joe Bornstein withdrew their advertising indefinitely from WGME (Channel 13) over its plans to air "Stolen Honor: Wounds That Never Heal" on Oct. 23.

[fight_truth_decay]

They had just pulled their advertising so sent them Hannafords decision "to remain an advertiser". I am not shopping either. You use dog sled up there anyway..right?? ;)

[SheLion]

You use dog sled up there anyway..right?? ;)

Pretty close. hehe! A 4 wheel drive will help out a lot, though!

[Shortwave]

I guess, I don't understand your point but I think you like me.

[newsgatherer]

Before you get to teary eyed over 13, remember they are a dan rather cbs station.

Kind of neat watching the left beat up the left.

[newsgatherer]

You use dog sled up there anyway..right??

Ya, but only for the cold 11 month,

[Arizona Carolyn]

I sent an email to each management person and copied every one of the advertisers I could locate an email address for... I also started with a note that they could forward a copy of my email to as many people as they needed to.

[matymac]

Lee Auto mall / Auto Group is owned by a Shep Lee. He is Mr. Democrat in Maine. He once worked for Ed Muskie as an adviser and has been extremely close with George Mitchell. I had a friend who worked at one of his dealerships…he put a picture of GW up in his cubicle and within an hour it came down from the top that Shep didn’t approve it and that it had to be removed. No big surprise really…But I am glad to see that my buddies in Maine will get to enjoy this flick…I on the other hand, will be stuck in the heart of the beast in Boston….

[Mr. Silverback]

My brother is not exactly a raging conservative, but he works for Hannaford and wil not be pleased. My Dad used to work for Lee...that's a surprise that he's that big an idiot.

[Mr. Silverback]

Yeah, they've got plenty of Shaw's stores.

[Mr. Silverback]

Ping!

[Mr. Silverback]

Man, my Dad worked for Shep and I never knew what a tool he was. well, I guess that's because at the time I was a Dem...

[Little Bill]

I had to go to the back door to express my disgust, these people don't want their over paid Union help to feel oppressed, I shop at Market Basket and save about 15%.

[newsgatherer]

we go to the new Save a Lot and save even more. Can't get evertyhing there, but that's what Shaws and Wal-Mart are for.

[fight_truth_decay]

Read up...Hannaford's revised statement reversing their decision.

[fight_truth_decay]

Hannafords reversed their decision this morning..read up. Howie Carr started his show on this topic as well unaware that Hannaford's had made the decision to remain with their advertising. He was quickly told of their revised statement..which is actually a good on showing no political favoritism.

[fight_truth_decay]

Sorry for the repetitive post but lately it takes a while to see the post even after refreshing several times and then I start to second guess myself... did I push the wrong button..? No..some sort of delay.

[TigersEye]

Glad to hear Hannaford got back into groceries. I think I'll stick with Shaw's for at least another month. Just to make sure Hannafords knees don't start to buckle again. ; )

[rinkrat]

Good work on the post SW.

Not the first time Hannaford has tried to get in the political mix. Stop and Shop wants to put their first Maine store in Kennebunk and Hannaford has been throwing up roadblocks since day one---they own/affiliate with the little market in town. We had to have a special referendum to approve it and it passed but they still persist in slowing it down.

While glad they backed off their ad pulling, we will still continue to shop at Shaws and SuperWalmart up the road in Biddeford until the Stop and Shop gets built.

Thanks WGME!

[HowardLSmith.ô¿ô]

I wrote to the WGME advertisers via their emails or contact forms. I received this from Hannaford.....

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Subj: RE: Contact Us Form
Date: Fri, 15 Oct 2004 16:42:59 -0400
From: trmorgan@foodlion.com
RE: Contact Us Form

October 15, 2004

Dear Mr. :

Thank you for your recent email. We appreciate your feedback and are glad to have the opportunity to respond.

We would like to keep you updated on our status related to the Sinclair Broadcasting concern.

Effective immediately, we have reversed our decision to pull our advertising from WGME. We recognize that WGME has been put in an untenable position. It was never our intent to politicize this issue even more, or to punish WGME. We are in the supermarket business, not the political
business. We have always made our media buying decisions based on our customer demographic, and will continue to do so.

We truly apologize for any frustration or confusion this may have caused you. We appreciate your patience and understanding in this matter.

Sincerely,
Terri Morgan
Customer Relations Research Specialist

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TAKE ACTION!!!!!!

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[Meldrim]

Do you know anything about Shepard Lee's background. World War II age and yet I have never read any mention of military service. Needles to say, not a day in uniform for any of his sons. Ask your friend if he had heard anything regarding Shep's military background if you get a chance.