Posted on 07/13/2023 5:16:27 AM PDT by Rummyfan
The dethroned king of beers has fallen on hard times. Its short-lived dalliance with fake woman Dylan Mulvaney and implicit endorsement of the Left’s efforts to force us all to accept the trans madness has not only cost Bud Light its position as America’s top-selling beer, but the Drag Queen of beers isn’t even in the top ten anymore. Bud Light is now the 14th-best-selling beer in the United States, and fairly soon, Anheuser-Busch executives will look back fondly at the days when it was as high as 14th place.
The financial news site Benzinga reported Monday that “a recent YouGov survey reveals the decline in Bud Light’s ranking, casting it below competitors like Pabst Bue [sic] Ribbon, Miller Genuine Draft, and Miller Lite.” In a telling indication that Anheuser-Busch and its friends are now pulling out all the stops to save their former flagship brand, Benzinga notes slyly that the grassroots boycott that has led to the unprecedented consumer abandonment of Bud Light is hurting the common man: “This seismic shift in popularity jeopardizes the livelihoods of the 65,000 people whose economic well-being is intricately tied to Anheuser-Busch InBev’s success.”
The upshot of this is that now apparently Anheuser-Busch and Benzinga want us to join Ted Lieu and Adam Schiff in quaffing Bud Light because if we don’t, some people who aren’t woke ideologues or trans exhibitionists will suffer. And yeah, that’s a real pity, but it’s hardly a positive or inspiring marketing come-on. It does, however, look as if Anheuser-Busch CEO Brendan Whitworth is going with it. He has said of the boycott and sales drop that “it’s the impact honestly on the employees that weighs the most on me.”
When someone uses the word “honestly” in that way, it’s usually because he isn’t being honest....
(Excerpt) Read more at pjmedia.com ...
They can try to hide the full impact for a while, but not forever, as unsold beer reaches its expiration date and stores decline to restock.
https://home.binwise.com/blog/does-beer-expire
“As a rule of thumb, you should approach beer storage using the 3-30-300 rule. This rule states that you can keep beer at 90°F for only 3 days before it goes bad. It will last 30 days at 72°F, which is around room temperature. Finally, beer will last up to 300 days at 38°F. “
When will stockholders revolt and start firing these incompetent corporate leaders? Corporate leaders should concentrate on making a specific product in the most efficient way that is good and acceptable to the market for which it is designed. Creating demand within your market is acceptable but going outside of your base to influence unpopular social change is not the job of a corporation. A corporation should remain neutral, sell their product without discrimination, and concentrate on returning income to investors.
“Anheuser-Busch: Buy Bud Light, or We’ll Fire Some Idiot Peasants Like You”
They certainly are pushing the narrative: “Buy Bud Lite, or families like yours will starve.”
As others here have pointed out, overall beer sales haven’t haven’t dropped, so for everyone family that ‘starves’ due to a Bud Lite worker losing his job, another family is pulled out of the path towards living in a government-supplied tent in San Francisco.
More evidence that there just aren’t enough “woke” to provide a customer base.
(The dethroned king of beers has fallen on hard times)
They spelled “Queen” incorrectly...
They peed in their own chili and now they have to eat it................
You read my mind........................
Nobody normal wants to be seen even near a ‘Queer Beer’.................
The company is willing to take a 20 BILLION dollar reduction in market value over a virtue signal rather than abjectly apologize. Says a lot about how MANY companies think.
It is important how one tells any story. The wording of Spencer's work is surgical, and turns the oppressor-oppressed model of the postmodern Left on its ear.
As one looks at so much of today's media messaging, when read closely, it comes down to storytelling, in which characters are assigned some kind of a priori moral value. By the storyteller. Not by the evidence.
"The dethroned king of beers" does just that. While AB tries to portray itself as a victim, we know that this is storytelling in which THEY assign their place in the story. One need not ever agree with the storytelling of the news, when such as AB's string of PR gaffes spews like successive lava flows from the maggot magma below.
To " accept the trans madness" is to accept the storytelling that a Biden administration official and "fake woman", Robert-Rachel Levine, is interested in "gender-affirming care" when the other way of telling the story is he-she is interested in surgically sterilizing vulnerable kids because the admiral is among the perverts playing victim when they are correctly identified as corrupt in mind as in politics.
Best magazine cover ever. Britain had The Goon Show and Monty Python. We had National Lampoon and Firesign Theater. Back when offensive humor was legal.
I have an acquaintance in the beer distribution business. He distributes Miller Lite. His volume increased over 20,000 cases per week. Coors Light same story. They are and have been actively hiring from the AB Inbev distributor. Labor supply and demand already self-correcting.
Always remember, these are the same people who with a straight face will tell you, “Biden received 81 million votes” and “The left is half the population in the U.S.”
If the “left are half the population” why aren’t they buying the Bud Light and why are their sales dropping at all? After all, wouldn’t that be the way to show conservatives how powerful they are? The light of truth exposes all lies.
If the total amount of beer sold remains constant, then the total number of jobs in the industry will remain constant. They’ll just be at different companies.
I think that’s it exactly. The “woke” have an influence far in excess of their numbers and buying power.
Stores banishing or canceling the brand (though they may not restock). Their customers are deciding to buy other beers that are more to their taste and don’t wear their politics and social conscience on their sleeve.
Their male sulking in Macchu Picchu has nothing to fear, normal society
has little regard for an extremely weird male paid well for his weirdness.
Here, I'll repeat that...
The heterosexual beer companies are doing well and are hiring. Learn to Yuengling.
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