Posted on 04/16/2020 11:17:02 AM PDT by rktman
Land O’Lakes is quietly undergoing a brand makeover, removing the iconic Indian woman from its packaging after 92 years.
Land O’Lakes President and CEO Beth Ford said in a statement that the Minnesota butter company is repackaging its products in time for the company’s “100th anniversary.”
“As a farmer-owned co-op, we strongly feel the need to better connect the men and women who grow our food with those who consume it,” Ford said. “Our farmer-to-fork structure gives us a unique ability to bridge this divide.”
A spokesperson for the company told the Post Bulletin the branding shift is to focus on the farmers who make the company’s butter and other products.
The package design that is slated to replace the Native American woman features “Farmer Owned” in large text over the background of a blue lake and pine trees.
Some butter packages show images of farmers working in the field with the words, “Proud to be Farmer-Owned: As a farmer-owned co-op, we stand together to bring you the very best in dairy.”
Land O’Lakes said the updated design is being rolled out on several products, with more to come in 2020.
(Excerpt) Read more at breitbart.com ...
Got ya. Whoever put auto-fill on the phone should be dropped by parachute into Iran.
“my phone correct-keyboard made a hash of it.”
You can turn that crappy auto-correct off. One of the first things I do on a cell or a computer. (My name auto corrects to “Nauseated”.)
They could always put the face of Fauxcahontas on their packaging.
That Indian chick in the Mazzola ad was my age at the time, so she’s past 70 now. Probably went back to the res and was aged by the time she was 30.
What I recall was the attitude, “You call it corn. WE call it MAIZE, you f***ing crackas!!” (implied)
They must have lost business to Land O’ Lakes; at least that Indian girl wasn’t showing hostility, just her knees.
Soooooooooo.....does THIS mean that WARREN is going to be Biden’s VP??????
Do they still sell “RED MAN” ?
Is it more racist to take her off or to leave her on?
Run, Uncle Ben! Run for your life! Take Aunt Jemimah with you...dey commin’ for you next!
I noticed it last week while buying butter. She’s gone, just like that fellow standing next to Stalin.
Ain’t Yo Mama, she next.
Whote man eradicating another indian! Land O Lakes of Tears.
I hope they don’t take the Quaker guy off Quaker Oats!
Bfl
LOL!
“New Land O’Lakes CEO Beth Ford just became the first openly gay woman to lead a Fortune 500 company”
Shocking, NOT!
Another American icon killed by proggies.
You mean native Americans, don’t you? (Sic)
Ahhh, the Land O’Lakes oracle has descended. Dem knees ... dem knees!
The let the leftiststs Alansky them
Will the new package have a flaming tranny kneeling under a rainbow?
Europeans brought butter to the Americas. Why was an indigenous used to begin with?
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