Posted on 08/08/2018 9:29:00 AM PDT by ImJustAnotherOkie
Fast Company’s former editor and good friend Bob Safian recently returned to contribute a profile on Spotify founder Daniel Ek, in which they discussed his views on music distribution and curation. For a contrasting viewpoint, Safian also talked to Apple CEO Tim Cook about the way he and his company view music. Here’s what Cook said:
“I couldn’t make it through a workout without music,” Cook says. “Music inspires, it motivates. It’s also the thing at night that helps quiet me. I think it’s better than any medicine.”
Apple Music relies mainly on human curation to suggest music to users, while Spotify depends on algorithms. Cook didn’t call out Spotify by name but he is clearly highlighting the difference in approach with this quote:
”We worry about the humanity being drained out of music, about it becoming a bits-and-bytes kind of world instead of the art and craft.”
Reading this, I wasn’t sure if Cook was talking about the way tracks are chosen for users, or the way music itself is created by songwriters and producers. Either way, he’s right.
Yeah, and layoff the rap.
YES - dear God, every time I plug my iPhone into a device, some crappy recent U2 album automatically turns on. I’m guessing it contains subliminal messages Apple wants me to hear!
Huh?
Music has never been better, or more plentiful.
Movie and TV industry should learn from the success of Music.
And what, pray tell, does Tim Cook know about “humanity?”
Nice literary reference but really now, can humanity be drained out of music?
Drugs?
Better download some Bach Organ Concertos before they disappear!
Certainly the ACCESS to it has never been better.
I do it several days a week. Maybe Tim is afraid of being alone with his thoughts.
Music is nice during a colonoscopy, though.
ITUNES ******G SUCKS!!!!
It is barley usable anymore, I have great difficulty just putting songs on my IPod.
Music is so poorly produced these days that you could randomly create a beat, and randomly generate lyrics, put a breathlessly orgasmic 12 year old sounding girl or boy as the computer generated singer, and it would be as much as hit as anything else.
You could play that crap at any “gym” and no one would know the difference.
he obviously doesn’t listen to country ...
Not drugs, just swept up in the post coital rapture with the boy he's been grooming.
I agree. In general, the modern method of getting access to music doesn’t thrill me. It seems like a lot of work, it changes from time to time, sometimes I can find what I want, sometimes it disappears. It drives me crazy.
CDs and vinyl are now old technology but I find them very manageable. I tend to listen to a lot of stuff simply because I’ve owned it (really owned it) for 10 or 30 years.
More recent stuff, I get access to on YouTube, which I find manageable. But iTunes? Spotify? Streaming and not owning? I don’t care for it. Which is why the music industry has made almost no money from me for over 10 years.
And the music is all the same ...
iTunes has never been user friendly. It's apps like iTunes that make people say "computers are too complicated".
FIFY
The pablum crap (not to mention cRap) that passes for "music" today is an insult to the word. I hear more stealing from classics of the 70s and 80s than original work.
Tim...you could help by making iTunes free.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.