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Clothing Company Founder Finds Out it's Not a Great Idea to Call His Fox Viewing Customers 'Idiots'
Townhall.com ^ | January 26, 2018 | Cortney O'Brien

Posted on 01/26/2018 7:25:57 PM PST by Kaslin

SCOTTeVEST CEO and Co-founder Scott Jordan really stepped in it when he insulted a large swath of his customers last week.

The controversy started when Jordan shared on Facebook how he reacts when people tell him they recognize his face from Fox News, which frequently plays his commercials.

“I laugh to myself, and tell them that we primarily advertise on Fox because we find their viewership to be extremely gullible and much easier to sell than other networks," he wrote in part. “I get to tell them they are f***ing idiots while getting rich off them.”

Trying to tamp down on the outcry, the company issued the following statement distancing itself from Jordan's offensive remarks.

The recent offensive and inexcusable social media post by Scott Jordan does not reflect the views of SCOTTeVEST. In 2017, Mr. Jordan stepped down from the management of SCOTTeVEST and he is not involved in our daily operations.

We are extremely sorry for his unacceptable comments. Mr. Jordan’s post was impulsive and inappropriate for too many reasons to list, and rightfully offended so many people.

We strongly disagree with the views expressed by Mr. Jordan.

Jordan himself apologized in a letter posted on Medium.

"To those that I called gullible and idiotic, I am truly sorry," he said.

While Jordan stepped down as a manager last year, he retains his title of CEO. SCOTTeVEST spokesman Luke Lappala said that's nothing to worry about, as his duties have significantly reduced.

“Mr. Jordan retains his CEO and Co-Founder titles, but he is not involved in our daily operations," Lappala told The Blaze.


TOPICS: Culture/Society; News/Current Events
KEYWORDS: clothes; clothing; facebook; foxnews; lukelappala; mediawingofthednc; moonbattery; partisanmediashills; scottevest; scottjordan
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To: Recovering Ex-hippie

His sister (who is NOT insane and frothing at the mouth) owns The Spice House out of Milwaukee, WI.

I’ve been ordering from her. When the parents retired/passed on, they split up the business between the siblings.

https://www.thespicehouse.com/stores


81 posted on 01/27/2018 5:38:34 AM PST by Diana in Wisconsin (I don't have 'Hobbies.' I'm developing a robust Post-Apocalyptic skill set.)
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To: Maskot

Good to know, I have never tried one.


82 posted on 01/27/2018 6:19:15 AM PST by GnuThere
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To: MadMax, the Grinning Reaper

It makes sense that folks gullible enough to buy the product are gullible enough to buy the corporate lie about what a CEO does.


83 posted on 01/27/2018 6:32:03 AM PST by PAR35
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To: Kaslin

They’e always sorry - sorry they got caught!!


84 posted on 01/27/2018 6:35:44 AM PST by KosmicKitty (Opportunities multiply as they are seized.)
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To: J. Worthington

NO! Don’t tell them, just boycott them. We WANT them to waste their money.


85 posted on 01/27/2018 6:40:06 AM PST by Bookwoman (...and I am unanimous in this...")
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To: Kaslin

Not only did he insult his customers but he admitted he was a cheat.


86 posted on 01/27/2018 6:42:10 AM PST by Brilliant
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To: GingisK

Educated people like the CEO of a company do know the difference. If a friend passes away from an illness a person might say they are sorry to hear that news, but they don’t say they apologize for it. For that matter, even poorly educated people know the difference.


87 posted on 01/27/2018 7:05:30 AM PST by Kirkwood (Zombie Hunter)
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To: super7man

(I’m pretty sure that Gator was quoting the movie “Pretty Woman”)


88 posted on 01/27/2018 7:11:19 AM PST by Teacher317 (We have now sunk to a depth at which restatement of the obvious is the first duty of intelligent men)
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To: Kaslin

I read his “apology” as “To those I called stupid and idiotic, I am truly sorry....that you’re so stupid and idiotic”.


89 posted on 01/27/2018 7:16:11 AM PST by Sans-Culotte (Time to get the US out of the UN and the UN out of the US!)
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To: AdmSmith; AnonymousConservative; Berosus; Bockscar; cardinal4; ColdOne; Convert from ECUSA; ...

Thanks Kaslin.
SCOTTeVEST spokesman Luke Lappala said that's nothing to worry about, as his duties have significantly reduced. “Mr. Jordan retains his CEO and Co-Founder titles, but he is not involved in our daily operations,"

90 posted on 01/27/2018 9:17:00 AM PST by SunkenCiv (www.tapatalk.com/groups/godsgravesglyphs/, forum.darwincentral.org, www.gopbriefingroom.com)
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To: J. Worthington

mailto:sales@scottevest.com
I sent them some feedback:

I was actually looking at your product when I read about the comments your CEO made about your potential customers being gullible. I read this as even he thinks that you have an overpriced substandard product. The non-apology apology doesn’t work anymore. You need a new playbook to handle that kind of stupidity. It was so bad, the only thing that has an outside chance of not tanking your company is maybe the use of a tactical nuke. Good luck.


91 posted on 01/27/2018 9:43:13 AM PST by Twindad8
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To: SandyInSeattle; governsleastgovernsbest; Liz
While Jordan stepped down as a manager last year, he retains his title of CEO. SCOTTeVEST spokesman Luke Lappala said that's nothing to worry about, as his duties have significantly reduced.

As long as he's employed there the company should be boycotted by conservatives AND FOXNews. FOX should reject his advertising... we can do better than that assh*le and his company. AND FOX needs to stand with their viewers.

92 posted on 01/27/2018 10:03:42 AM PST by GOPJ (Republicans care about Americans. Democrats care about illegals, corrupt elites, and criminals.)
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To: Kirkwood

I was assuming he has no soul, as with most liberals.


93 posted on 01/27/2018 10:20:53 AM PST by GingisK
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To: Diana in Wisconsin

Thks


94 posted on 01/27/2018 12:41:37 PM PST by Recovering Ex-hippie (WINNING! !!)
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