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Clothing Company Founder Finds Out it's Not a Great Idea to Call His Fox Viewing Customers 'Idiots'
Townhall.com ^ | January 26, 2018 | Cortney O'Brien

Posted on 01/26/2018 7:25:57 PM PST by Kaslin

SCOTTeVEST CEO and Co-founder Scott Jordan really stepped in it when he insulted a large swath of his customers last week.

The controversy started when Jordan shared on Facebook how he reacts when people tell him they recognize his face from Fox News, which frequently plays his commercials.

“I laugh to myself, and tell them that we primarily advertise on Fox because we find their viewership to be extremely gullible and much easier to sell than other networks," he wrote in part. “I get to tell them they are f***ing idiots while getting rich off them.”

Trying to tamp down on the outcry, the company issued the following statement distancing itself from Jordan's offensive remarks.

The recent offensive and inexcusable social media post by Scott Jordan does not reflect the views of SCOTTeVEST. In 2017, Mr. Jordan stepped down from the management of SCOTTeVEST and he is not involved in our daily operations.

We are extremely sorry for his unacceptable comments. Mr. Jordan’s post was impulsive and inappropriate for too many reasons to list, and rightfully offended so many people.

We strongly disagree with the views expressed by Mr. Jordan.

Jordan himself apologized in a letter posted on Medium.

"To those that I called gullible and idiotic, I am truly sorry," he said.

While Jordan stepped down as a manager last year, he retains his title of CEO. SCOTTeVEST spokesman Luke Lappala said that's nothing to worry about, as his duties have significantly reduced.

“Mr. Jordan retains his CEO and Co-Founder titles, but he is not involved in our daily operations," Lappala told The Blaze.


TOPICS: Culture/Society; News/Current Events
KEYWORDS: clothes; clothing; facebook; foxnews; lukelappala; mediawingofthednc; moonbattery; partisanmediashills; scottevest; scottjordan
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To: Kaslin

To all of those who issue apologies:

Your apology is not real and not heartfelt and not accepted, because, it didn’t come immediately after you insulted or hurt those that you are pretending to be apologizing to.

Mostly, your apology is phony when it comes after you were caught, and oftentimes, right before you are due to suffer the consequences of your actions.


41 posted on 01/26/2018 8:07:36 PM PST by adorno
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To: dfwgator
“Big Mistake...Big...Huge!”

You've been here a long time and must know that the proper expression is:

"Big Mistake...Series and Hugh."

42 posted on 01/26/2018 8:08:23 PM PST by super7man (Madam Defarge, knitting, knitting, always knitting)
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To: Kaslin
To those that I called gullible and idiotic, I am truly sorry.

That is not a retraction or a real apology. He still believes that what he said is perfectly true, he just does not enjoy the blowback.

If this turkey is not involved in the daily operation of the company, then why is he still the CEO?

SCOTTeVEST has plenty of clothes for sale on Amazon. Amazon permits non-purchasers to review items for sale. Just sayin'.

43 posted on 01/26/2018 8:11:06 PM PST by TChad (Leftthink: Reality is sadly out of touch with the higher truth.)
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To: Kaslin

And the post script reads “you all are so gullible you’ll believe this crap apology too”


44 posted on 01/26/2018 8:17:35 PM PST by Raycpa
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To: J. Worthington
Anyone know how to communicate with the company to let them know how much business they just lost?

sales@scottevest.com

45 posted on 01/26/2018 8:20:31 PM PST by super7man (Madam Defarge, knitting, knitting, always knitting)
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To: Kaslin

Maybe this f**ing guy’s an idiot for not marketing these directly to shoplifters :) Seriously, I’ve seen the commercials and commented to MomOfFive how ugly these things are, unless you want to look like you’re going fly fishing. I figured there might be some blowback from this imbecile’s remarks. What a marketing marvel he is.


46 posted on 01/26/2018 8:23:50 PM PST by DadOfFive (MAGA)
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To: Kaslin

The ScotteVest product line is crap. I have one and I went through 2 long sleeve zipper shirts. The zippers are cheap and snag and the zipper teeth break and are not sewn well.


47 posted on 01/26/2018 8:23:53 PM PST by klimeckg
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To: Diana in Wisconsin

I wrote the Pen.zey moron an email when he dissed Trump. Never looked back. But I need another spice outlet..online.?

Anyone got one?


48 posted on 01/26/2018 8:24:56 PM PST by Recovering Ex-hippie (WINNING! !!)
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To: LYDIAONTARIO

Yeah, like when my mother made me apologize to one of my siblings. Sometimes I chose the spanking.


49 posted on 01/26/2018 8:26:56 PM PST by tiki
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To: Kaslin

He didnt lose his job at all. They never fire libtards.


50 posted on 01/26/2018 8:27:47 PM PST by Secret Agent Man ( Gone Galt; Not averse to Going Bronson.)
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To: RegulatorCountry

Like all Libs not sorry about what he did just sorry he got caught doing it!


51 posted on 01/26/2018 8:37:56 PM PST by Kartographer ("We mutually pledge to each other our lives, our fortunes and our sacred honor.")
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To: Secret Agent Man

Did faux News fire them as an advertizer?


52 posted on 01/26/2018 8:42:16 PM PST by Paladin2
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To: Recovering Ex-hippie

https://www.thespicehouse.com

Owned by Bill Penzey’s sister Patty Penzey Erd and her husband Tom. The Spice House was founded by Bill Penzey Sr. and his wife Ruth. The Erds took over in the 1990s. I don’t know anything about the Erds’ politics, because they keep such things to themselves. The have quality products and many of the same blends as Penzeys, presumably because that’s where Bill Jr. got the formulas.


53 posted on 01/26/2018 8:45:20 PM PST by Huntress ("Politicians exploit economic illiteracy." --Walter Williams)
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To: dfwgator


Last time I saw a mouth that big, it had a hook in it!
54 posted on 01/26/2018 8:47:30 PM PST by Rastus
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To: Kaslin

That vest of his is the dumbest, dorkiest thing I’ve ever seen advertised, and that’s saying a lot. At least the pet rock had a solid use as a paperweight.


55 posted on 01/26/2018 8:51:11 PM PST by RocketMan1 (Privileged White Cracker)
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To: Kaslin
"To those that I called gullible and idiotic, I am truly sorry (that you are gullible and idiotic)," he said.

There - fixed it...

56 posted on 01/26/2018 8:53:00 PM PST by Shethink13 (there are 0 electoral votes in the state of denial)
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To: Kaslin
While Jordan stepped down as a manager last year, he retains his title of CEO.

Huh? That's like saying "While stepping down from his duties as bat boy, Jordan retains his title as General Manager."

57 posted on 01/26/2018 9:01:17 PM PST by OrangeHoof (Donald Trump: Doing the work American politicians just won't do.)
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To: Recovering Ex-hippie

Me too. Wrote Bill Penney twice and will never buy another spice from this totally clueless and disrespectful man.


58 posted on 01/26/2018 9:03:34 PM PST by TravellerVA
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To: Kaslin

I’m shocked this is even a business that can afford to adverise. The products are some shite. Clown outfits.


59 posted on 01/26/2018 9:06:53 PM PST by anton
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To: Yosemitest

What, no holster for my weapons?


60 posted on 01/26/2018 9:10:42 PM PST by Keyhopper (Indians had bad immigration laws)
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