Posted on 09/14/2006 7:13:10 AM PDT by MindBender26
Couric Furious At CBS Suits. She Claims "They Are Stabbing Me In The Back."
Katie Couric is not a happy camper this morning. The Suits at CBS have sent a strong signal throughout the news department that they have already lost faith in her. Here are the details as reported to me this AM from an old friend at West 57th.
(Here beginnith the First Lesson.)
“Promos” (short for promotional announcements) are advertisements a station or network runs to promote their own programs. A 30 second televised message advertising Veg-O-Matic is called a “spot” (short for spot advertisement.) A 30 second message advertising the CBS Evening News is called a “promo.”
Promos are the lifeblood of an individual high-profile anchor’s ratings. The commercial time committed to promos is directly linked to increased ratings.
If a station or network has faith in a rising star reporter or anchor, they will run a “heavy rotation” of promos for that person. Likewise, if the network suits have little faith in the anchor, that personality will receive few promos.
Why not give everyone plenty of promos? It’s simple; there are only so many minutes available to run promos and spots during a 24 hour period. Every time a network airs a promo, they abandon the revenue that would have been produced by a commercial run during that same time period.
(Here endith the First Lesson)
Well… a new promo schedule has just been circulated at CBS, and Perky’s promo time is WAY down. Both the frequency and desirability of time of airing have been cut drastically. This is a clear sign that the Suits have read the tea leaves and are already abandoning Perky.
Some reduction was expected after her first week but a CBS insider described the cuts as “drastic” and “approaching abandonment.” In her words, “we would give more promo time to a “safe Halloween trick-or-treating” story than Katie is going to get.
Another horribly negative comment is now accepted as fact at CBS: “Sure, some people are going to watch us/her now, but can you imagine anyone having a choice between us and Charlie Gibson on ABC going with us if/when there is another terrorist attack?”
Already some other anchors’ agents are smelling blood in the water. The big guessing game at Black Rock is now, “Which power agent is having lunch with which CBS Suit today.”
P.S. Rather is working overtime on his new satellite- fed dinky cable show. Editors who have seen first drafts of story treatments say it is WAY over the top, sort of a "Howard Beale on LSD reading Rolling Stone straight to camera, with a Texas accent" concept.
More as available.
You're right. Guess I'd just use her as a mooring buoy then. };^)
Or, just another late-night with Goerge Noory....
I sort of intuited what you were getting at, I just thought that there might be more to it, that's all. (Rumors that Howard Dean moved from New York City (about half minority) to Vermont, 99% White, cause he isn't comfortable around the colored folks are hard to dismiss.)
Just saying "Katie asks loaded questions" wouldn't been nearly as provocative as your approach.
While I rarely catch Rush, I can certainly testify to the apparent emasculation of the news. One of the reasons I've seen that attempted to explain this phenomenon is that the broads control something like 80% of household spending; hence the target demographic. I also suspect that's a simplistic and not altogether honest assessment. There's probably a lot more to it than just "broadening" the news. Of course it's not just the news, the whole teevee scene is basically a soap opera.
Don't you mean an, "Abortion Clause", of sorts given the "infant status" of the relationship? {g}
Heh, good one.
Talk about lol, that’s funny. Where did you get a picture of her in pearls? I never could stand that woman.
You said it , falling for the hype, their own hype really. It just goes to show how far from reality some of these people are. Millions to “catch” a pig in lipstick? I’ve said all along , just drop a net on her. (he he he)
She going down because George Bush put explosives in her shorts.
Carolyn
How could it hurt?
They would probably still get viewers.
Popcorn time!
Anybody got a pic of that sailor with the knife in his back dancing in the moving Airplane?
“The Perky One has just about perked at age 49.”
I agree, but think about this. It isn’t her age so much as her attitude.
As a contrast to Katie, consider a veteran newsgal like Liz Trotta. She was on ABC News for years and Fox News has her on with Eric Shawn periodically to give her slant of what is happending to network news and also the current world and political sitation.
Liz is very smart, wise, funny, strong, calm and assertive and she has to be over 50 years of age or more.
But Liz has her head on straight. Katie doesn’t.
Woman like Liz with an intelligent point of view are a pleasure to listen to.
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