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Orange Cauliflower Now Available in U.S.
AP, Yahoo News ^ | June 14, 2004 | MARK JOHNSON

Posted on 06/14/2004 2:00:37 PM PDT by Nachum

ALBANY, N.Y. - Do not adjust your set. That cauliflower on your plate really is orange. After its discovery in a Canadian marsh more than 30 years ago, the brightly hued crucifer is finally hitting the U.S. market.

The cauliflower hybrid now being sold in garden catalogs was developed by breeders at the New York State Agricultural Station in Geneva, part of Cornell University.

Michael Dickson, the breeder who led its development, says orange cauliflower has caught the attention of restaurant chefs because of its superior appearance. The hybrid also has about 25 times more vitamin A than its pale cousin, making it more appealing to health-conscious consumers.

Dickson says he expects the vegetable to do well.

"It's another variant farmers can grow and at this point it will probably sell a little better because it's new and looks attractive," he said. "The color stays well after cooking too. I think it will be quite popular. We did test marketing several years ago and it was quite well received."

Dickson started developing the vegetable in 1981 after researchers from the National Vegetable Research Center in England who were familiar with his work forwarded him some seeds from the mutant plant, first found in the Bradford Marsh north of Toronto in 1970.

Dickson said the mutant was smaller and not as flavorful as white cauliflower, so it had to be crossbred with standard cauliflower. Development was tricky, partly because cauliflower hadn't been developed as a hybrid before.

"We had hybrid cabbage, but cauliflower is a different kettle of fish," said Dickson, who retired in 1995. "If you don't have the right parents, you don't necessarily get a nice color, you get a pale, pukey color."

He worked on the cauliflower as a side project for years, publishing the genetics of his work in the late 1980s and early 1990s. He followed that up by distributing experimental samples to seed companies in 1992.

After further development by companies such as Stokes, the vegetable is available now to commercial growers and home gardeners. Johnny's Selected Seeds, based in Winslow, Maine, limited orders to 5,000 seeds this year and sold out, said Steve Bellavia, a vegetable product manager.

"It's a very nice variety," Bellavia said. "The sales have been good for it. It has that nice orange color, and good growing characteristics. It grows well, uniformly and it's easy to grow."

Bellavia says cauliflower are often difficult to grow because of sensitivity to water or heat stress, but the orange variety does well in poor conditions.

Laura Pedersen, who runs a 1,200 acre vegetable farm with her husband Rick in Seneca Castle, 33 miles southeast of Rochester, grew the vegetable last year, selling it in a grocery store chain and to customers in New York City. They are growing it again this year.

Stores "really liked it because it's a novelty, it's something different," she said. "It's a real attractive display too."

Seminis Vegetable Seeds expects to have its orange cauliflower seeds ready for commercial sales by fall, said Gary Koppenjan, spokesman for the Oxnard, Calif.-based company.

"Anytime when new things come out, people hesitate at first, but then people start to look at it as a value-added product," said Cy Lee, a professor of food chemistry at Cornell who determined the nutritional value of orange cauliflower. "It's a niche market for the consumer who likes to have some variety."


TOPICS: Business/Economy; Miscellaneous; News/Current Events
KEYWORDS: available; cauliflower; farming; health; in; now; orange; us
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Even if you covered in chocolate syrup and put sprinkles on it, my kids still wouldn't touch it.
1 posted on 06/14/2004 2:00:38 PM PDT by Nachum
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To: Nachum

2 posted on 06/14/2004 2:01:36 PM PDT by Xenalyte (This dog bite me.)
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To: Nachum

I've never eaten wallboard, but I'd imagine it tastes similar to cauliflower.


3 posted on 06/14/2004 2:02:25 PM PDT by dead (I've got my eye out for Mullah Omar.)
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To: Nachum
Orange Cauliflower Now Available in U.S.

My cup runneth over.

4 posted on 06/14/2004 2:02:27 PM PDT by Maceman (Too nuanced for a bumper sticker)
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To: Nachum

Yuk!


5 posted on 06/14/2004 2:02:45 PM PDT by Revolting cat! ("In the end, nothing explains anything!")
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To: Nachum

I alwaysthought cauliflower looked like warts, so this is an improvement.


6 posted on 06/14/2004 2:04:50 PM PDT by Steve_Seattle
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What's wrong with cauliflower? I mean, until some idiot cooks it.


7 posted on 06/14/2004 2:05:54 PM PDT by ScottFromSpokane (Re-elect President Bush: http://spokanegop.org/bush.html)
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To: Xenalyte

Cauliflower grows just fine here, as do all cabbages, but it is not easy to eat because the moose usually get there first on the day of the harvest.


8 posted on 06/14/2004 2:06:07 PM PDT by RightWhale (Destroy the dark; restore the light)
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To: Xenalyte

It looks like cauliflower au gratin.

Without the gratin.

Or the cauliflower.


9 posted on 06/14/2004 2:06:15 PM PDT by martin_fierro (There are no mistakes -- only Happy Accidents.)
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To: Nachum
Orange Cauliflower Now Available in U.S.

I'm still trying to get used to the green one. I hope my wife doesn't hear about this. LOL!

10 posted on 06/14/2004 2:07:51 PM PDT by Mister Baredog ((Part of the Reagan legacy is to re-elect G.W. Bush))
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To: Xenalyte

Hmmm......I hope it looks a little more appetizing in person.
I'll try it.
I like broccoflower.


11 posted on 06/14/2004 2:08:09 PM PDT by nuconvert ("America will never be intimidated by thugs and assassins." ( Azadi baraye Iran)
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To: Xenalyte

big deal. I suppose this is a "your tax dollars well spent" article.

now when they come up with blue oranges, call me.


12 posted on 06/14/2004 2:08:26 PM PDT by camle (keep your mind open and somebody will fill it with something for you))
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To: Nachum; Velveeta
The hybrid also has about 25 times more vitamin A than its pale cousin

Sounds worth it to me... pass the velveeta!

13 posted on 06/14/2004 2:10:19 PM PDT by cgk (Happy Anniversary to my Hubby! (6-14-04) - With love, xxx ooo)
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To: farmfriend

ping


14 posted on 06/14/2004 2:11:22 PM PDT by Libertarianize the GOP (Ideas have consequences)
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To: RightWhale

I put cabbage in my garden last year, mostly just to try it. It survived all winter, and this year has all these clusters of tiny, beautiful, and very sweet edible flowers. It has a head which is somewhat eroding away, but multiple leaves that come off the main stalk, prefect for stir fry!

But I still ain't got no use for collyflour.


15 posted on 06/14/2004 2:16:26 PM PDT by djf
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To: ScottFromSpokane

My family likes cauliflower cheese soup and cauliflower au gratin and none of them are big vegetable eaters. For the soup use the same recipie as you do for broccoli cheese soup and I got the recipie for the au gratin from a Southern Living cookbook.


16 posted on 06/14/2004 2:23:40 PM PDT by texgal (end no-fault divorce laws return DUE PROCESS & EQUAL PROTECTION to ALL citizens))
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To: djf

Cauliflower must be picked, thrown immediately into boiling water, and not for too long, and eaten immediately. Very pleasant taste and texture. The flavor disappears if it sits for a couple hours or if it is frozen.


17 posted on 06/14/2004 2:24:47 PM PDT by RightWhale (Destroy the dark; restore the light)
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To: Mister Baredog

LOL. you funny man!


18 posted on 06/14/2004 2:25:37 PM PDT by ßuddaßudd (7 days - 7 ways)
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To: Xenalyte

It looks like a popcorn ball.


19 posted on 06/14/2004 2:26:41 PM PDT by Willie Green (Go Pat Go!!!)
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To: Nachum

We tried those cauliflower "mashed-potatoes" and I was hoping for a lot more than I got. Nastiest thing I've put in my mouth all year.


20 posted on 06/14/2004 2:26:56 PM PDT by Naspino (HTTP://NASPINO.COM)
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