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CBS REJECTS ANTI-BUSH SUPER BOWL COMMERCIAL
Ad Age ^
| January 15, 2004
| Ira Teinowitz
Posted on 01/15/2004 3:54:38 PM PST by Prodigal Son
WASHINGTON (AdAge.com) -- Viacom's CBS today rejected a request from liberal group MoveOn to air a 30-second anti-President Bush ad during the Super Bowl, saying the spot violated the network's policy against running issue advocacy advertising.
Network policy A CBS spokesman said the decision against broadcasting the spot had nothing to do with either the Super Bowl or the ad's specific issue but was because the network has had a long-term policy not to air issue ads anywhere on the network.
A MoveOn spokesperson said the group hopes to appeal the decision within CBS.
Produced as a personal project by Charlie Fisher, creative director of the Copenhagen, Denmark, office of Publicis Groupe ad agency Leo Burnett, the spot is critical of the Bush administration's fiscal policies.
Anti-Bush contest MoveOn is airing a 60-second version the commercial, which was selected through a contest calling for anti-Bush ads, in advance of President Bush's State of the Union address Jan. 20. The group has purchased $300,000 worth of air time on Time Warner's CNN that starts Jan. 17 and runs through Jan. 21.
TOPICS: Breaking News; News/Current Events
KEYWORDS: 2004; 2004election; ads; agitprop; antibushad; bushbashing; bushhaters; campaignad; campaignlaws; cbs; election2004; electionad; fec; goodcall; morondotorg; moveon; moveondotorg; partisanpac; presidentbush; propaganda; superbowl; superbowlsunday
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To: Prodigal Son
The Demlibs are desperate.
2
posted on
01/15/2004 3:56:43 PM PST
by
Reagan Man
(The few, the proud, the conservatives.)
To: Prodigal Son
I think the network is right not to run the ad for the reason they gave, but I actually wouldn't mind if they changed their mind on this.
An attack ad on Dubya during the Super Bowl would not be well-received by the public.
To: You Dirty Rats
bump
4
posted on
01/15/2004 3:57:46 PM PST
by
Bigg Red
(Never again trust Democrats with national security!)
To: Prodigal Son; hchutch
IIRC, Michael Jordan was asked why he didn't loudly and publicly back some Democrat he'd donated money to.
"Because Republicans buy shoes, too."
5
posted on
01/15/2004 3:58:10 PM PST
by
Poohbah
("Beware the fury of a patient man" -- John Dryden)
To: Prodigal Son; PhiKapMom; My2Cents; MeekOneGOP; Howlin
Way To Go CBS!
We're making progress.
GOOD NEWS PING
6
posted on
01/15/2004 3:58:12 PM PST
by
onyx
(Your secrets are safe with me and all my friends.)
To: Prodigal Son
Actually I wonder if such an ad wouldn't make the views so mad that it would backfire!
7
posted on
01/15/2004 3:59:33 PM PST
by
Voltage
To: onyx
Progress? Have you heard who's appearing in the halftime show? It's an ad for (Viacom-owned) MTV. I think I'll sit out the Superbowl this year.
8
posted on
01/15/2004 3:59:43 PM PST
by
mewzilla
To: Prodigal Son
These scumbags want this in the Super Bowl lineup because the Super Bowl ads get discussed, over and over, after they air. They even get graded by some newspapers.
I got news for these idiots, too. After the beating Les Moonves has taken from conservatives, he wouldn't get near this garbage with a ten foot pole.
9
posted on
01/15/2004 4:00:45 PM PST
by
sinkspur
(Adopt a shelter dog or cat! You'll save one life, and maybe two!)
To: Prodigal Son
I kind of wish CBS would capitulate and run the ad. It would have no effect except to make millions of people hate the left even more than they already do, and cause moveon.org to be out a couple million bucks.
10
posted on
01/15/2004 4:01:29 PM PST
by
Timesink
(I'm not a big fan of electronic stuff, you know? Beeps ... beeps freak me out. They're bad.)
To: Prodigal Son
Even the liberal CBS can't stomach moveon.org?
11
posted on
01/15/2004 4:02:05 PM PST
by
Wheee The People
(If this post doesn't make any sense, then it also doubles as a bump.)
To: Prodigal Son
I want them to run the ads. Maybe given these facts, Dubya might pick up a few votes:
1) It's completely untrue.
2) It's produced by a Dane. I mena, why doesn't he focus on the interesting stuff going on in DENMARK? Oh wait...
3) It's during the time that all Americans come together to over-eat and get drunk. Not exactly the best time to put up political ads...
12
posted on
01/15/2004 4:02:11 PM PST
by
WinOne4TheGipper
(YOU sit down, Mr. Dean. You've had your say, now we'll have ours.)
To: Prodigal Son
I wish this site would solicit funds to air spots critical of the perverted corrupt socialist imbeciles that call themselves Democrats these days.
13
posted on
01/15/2004 4:02:23 PM PST
by
Rome2000
(Ban "Jihad", not smoking)
To: Prodigal Son
"The group has purchased $300,000 worth of air time on Time Warner's CNN that starts Jan. 17 and runs through Jan. 21."
Preaching to the choir and paying for the honor.
14
posted on
01/15/2004 4:02:57 PM PST
by
ShandaLear
(Howard Dean STILL isn't any safer!)
To: Prodigal Son
Good grief. They actually were going to do this? Moveon. org needs to move on.
15
posted on
01/15/2004 4:03:00 PM PST
by
ladyinred
(W/04)
To: Prodigal Son
They'll run it during the Republican convention.
16
posted on
01/15/2004 4:03:03 PM PST
by
OldFriend
(Always understand, even if you remain among the few)
To: Prodigal Son
I am shocked that CBS didn't make an exception in this case, and offer to let them run one of the Hitler ads for free.
17
posted on
01/15/2004 4:03:50 PM PST
by
Dog Gone
To: Howlin; Ed_NYC; MonroeDNA; widgysoft; Springman; Timesink; dubyaismypresident; Grani; coug97; ...
THE LEAGUE PLAYS HERE!!!!Just damn.
If you want on the list, FReepmail me. This IS a high-volume PING list...
18
posted on
01/15/2004 4:05:00 PM PST
by
mhking
(I like my coffee extra crunchy, thank you...)
To: Prodigal Son
saying the spot violated the network's policy against running issue advocacy advertising.
They are to be commended for this, but now, what will they do with Dan Rather?
19
posted on
01/15/2004 4:05:01 PM PST
by
jrushing
To: You Dirty Rats
"An attack ad on Dubya during the Super Bowl would not be well-received by the public."Especially if there are some important "developments" on the WOT released days prior. ;^)
20
posted on
01/15/2004 4:05:02 PM PST
by
eureka!
(The ongoing destruction of the Rat party is giving me smile wrinkles.....)
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