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Posted on 07/17/2026 4:51:38 AM PDT by MtnClimber
In a turnaround that surprised Wall Street, woke funds are no longer trendy. The savvy investors are staying away.
Not so long ago, the acronym ESG was trendy in investment markets. The woke thing to do was to invest in ESG-friendly funds. Their popularity promised a maximum return on investment with a commitment to woke ideals.
ESG stands for investing in corporations based on Environmental, Social and corporate-Governance factors. By adopting an ESG approach, mutual fund operators could deliver maximum return on investment while maintaining a minimal carbon footprint.
Investors could virtue signal their support for LGBT and other social causes while making profits. Corporate structures could be made inclusive despite threats that such social engineering would affect productivity.
Best of all, ESG investment funds excluded all those things liberals love to hate: fossil fuels, weapons, tobacco, and alcohol stocks.
Investors Leaving
Everything has now changed with ESG. In a turnaround that surprised Wall Street, woke funds are no longer trendy. The savvy investors are staying away. Call it something else, but avoid the ESG tag at all costs.
The heyday of ESG investing was between 2018 and 2021, when the trend took hold. Hundreds of billions of dollars entered this new market. At that time, the ESG juggernaut seemed impossible to stop. Wall Street giants like BlackRock and Vanguard put their weight behind the move. Investment capital and state pension funds poured into these ESG funds that favored leftist causes.
The Left also used these funds to promote shareholder activism. In the name of their (often unaware) investors, ESG mutual funds could use proxy voting to push through resolutions demanding greater climate disclosures, director diversity, and other matters. These votes often made headlines when they disrupted business operations with their leftist agendas.
(Excerpt) Read more at americanthinker.com ...
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Then came the phrase “Get Woke, Go Broke”.
Woke was always just a schtick.
There’s nothing worse than a chick with a dick with a schtick.
Creepy pronouns are out too.
The world’s waking up to the bulls*t the sexual weirdo and white liberal ‘elite’ communities were cropping out. Washing our hands of those delusions.
Creepy pronouns are out too.
The world’s waking up to the bulls*t the sexual weirdo and white liberal ‘elite’ communities were crapping out. Washing our hands of those delusions.
If your putting money into woke funds, that’s NOT investing, it’s virtual signaling. Yes, you will good about yourself, but you’ll also be broke.
because those who made the money off chaos have cashed out.
Liberal programming, must sell Woke commercials, to target liberal viewers.
They don't want to admit that adding pronouns to email names and signature blocks, while it seemed like a great way to virtue signal and identify who was a "team player", ran up against healthy human bias and people avoided the pronouners.
It's like landlords and developers wishing they could remove the name "Dr. Martin Luther King Jr. Boulevard" that they pushed so hard for.
+1 Investing is not about pushing social agendas; it’s about pursuing your personal financial agenda.
Investing is hard enough without adding more layers of value destroying criteria to complicate investment allocation decisions.
“Liberal programming, must sell Woke commercials, to target liberal viewers.”
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The Left’s social manipulation tactics are relentless. They push their agendas using intense propaganda, factual distortions and outright lies. Fundamentally it’s all about controlling you.
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